Majority of consumers prefer to buy environmentally sustainable products

Social responsibility has been a growing trend in the FMCG market in recent years as manufacturers, suppliers, brands and consumers strive to limit the negative economic, social and political effects caused by their actions. It is increasingly driven by consumers’ desire to live a more ethical lifestyle that they believe benefits their personal wellbeing, says leading data and analytics company, GlobalData.

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Crown’s thermochromic ‘reveal’ ink technology makes commercial debut

As competition for consumer attention and loyalty intensifies, brands are increasingly turning to packaging to achieve differentiation on retail shelves and enhance engagement. To deliver an interactive experience to consumers before, during and after consumption, Coca-Cola has rolled out cans of Coke, Coke Zero, Fanta and Sprite in Lithuania, Latvia and Estonia featuring Reveal temperature sensitive inks.

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Exhibition to Provide Fruit-growing Industry with Platform for International Exchange

Frost protection, multiple-risk insurance, new regulations on agriculture, and the abrogation of the spirits monopoly. Currently: fruit growers, agronomists and distillers all over Europe have a lot to talk about. From February 23 to 25, 2018, Fruchtwelt Bodensee will give visitors a glimpse of a wide range of approaches to current problems and answers to the industry’s pressing questions.

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Hazera’s Mini-Watermelon comes to Africa – Delighting farmers and consumers

Hazera, a global leader in the seed industry, recently introduced the Polimore, a small, tasty, firm seeded watermelon with an exceptionally long shelf life, to the African market. The hybrid fruit was developed to improve on the local watermelon, whose lack of taste, quality, firmness and disease resistance – plus short shelf life and prohibitive price – resulted in very low market demand.

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