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Market Data 20.06.2024

North America Fruit Juice Analysis Report 2024: Market to reach USD 59.1 billion by 2032

The North American fruit juice sector is undergoing a substantial growth period, with market size swelling to USD 39.6 billion as of the year 2023. Industry forecasts are robust, predicting a continued expansion at a compound annual growth rate …

North America Fruit Juice Analysis Report 2024: Market to reach USD 59.1 billion by 2032
(Photo: ResearchAndMarkets.com)

Consumers shift to natural beverages, immune-boosting benefits of fruit juices fuel growth

The North American fruit juice sector is undergoing a substantial growth period, with market size swelling to USD 39.6 billion as of the year 2023. Industry forecasts are robust, predicting a continued expansion at a compound annual growth rate (CAGR) of 4.5 % from 2023 to 2032, culminating in an expected market value of USD 59.1 billion.

The surge in market growth is primarily driven by rising health awareness among consumers, who are now gravitating toward natural beverage options like fruit juices. These shifts in consumer preferences are linked to the numerous health benefits attributed to fruit juices, including their vitamin and mineral content, antioxidant properties, and their role in bolstering the human immune system.

Moreover, advancements in technology that allow for the introduction of organic preservatives enhance the appeal of fruit juices. When coupled with modern packaging solutions that cater to consumers’ increasingly busy lifestyles, it’s clear that the market is riding a wave of both practical innovation and heightened product awareness.

Consumer Trends

The shift in consumer behavior denotes a significant move away from carbonated drinks toward healthier options. The adoption of fruit juices as a method to improve metabolism and manage cholesterol levels is also noteworthy. Moreover, consumers are showing an inclination towards convenient consumption methods, which is another factor propelling the market growth.

Market Segmentation

The North America fruit juice market report covers a detailed analysis of the market segmented by type, flavour, and distribution channel, along with projections at both the regional and country levels. Market segments include 100 % fruit juices, nectars, juice drinks, concentrates, powdered juices, and others. Popular flavours profiled include orange, apple, mango, mixed fruit, and more, while the distribution channels investigated are supermarkets and hypermarkets, convenience stores, specialty food stores, online retailers, and others.

Market Outlook

In conclusion, the North American fruit juice market is set for promising growth in the coming years, with consumer demand for healthier beverage options being a prime catalyst. Companies within the market are responding with innovative products that meet the evolving needs and preferences of consumers, positioning the industry for sustained expansion through 2032.

The “North America Fruit Juice Market Report by Type, Flavour, Distribution Channel, and Country 2024-2032” report has been added to ResearchAndMarkets.com’s offering.

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