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Market Data 10.10.2019

Tetra Pak researches the convergence of environment and health with global study

As one of the only industries that can connect environment at a personal level to the individual, by also talking about health, Food and Beverage brands have an opportunity to drive change through the way they communicate with consumers on these converging topics, to meet this growing and pressing need.

Tetra Pak researches the convergence of environment and health with global study
(Photo: Tetra Pak)

As one of the only industries that can connect environment at a personal level to the individual, by also talking about health, Food and Beverage brands have an opportunity to drive change through the way they communicate with consumers on these converging topics, to meet this growing and pressing need.

This year’s global research study conducted by Tetra Pak, in partnership with Ipsos, investigates the convergence of health and environment and reveals six new segments of consumers. Each group has unique attitudes around both health and environment, which present clear opportunities for targeted products and messaging for Food and Beverage brands.

Please read and download the full study under https://bit.ly/35ivkAR

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