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News 16.11.2018

BrauBeviale 2018: The gathering place for the industry is bigger and more international than ever

After three successful days, BrauBeviale is closing its doors on a record high note. Over 40,000 trade visitors (2016: 37,923) – over 18,000 of them international – travelled to Nuremberg to attend this year’s most important capital goods exhibition for the beverage industry from 13 to 15 November 2018.

BrauBeviale 2018: The gathering place for the industry is bigger and more international than ever
(Photo: NürnbergMesse GmbH)

After three successful days, BrauBeviale is closing its doors on a record high note. Over 40,000 trade visitors (2016: 37,923) – over 18,000 of them international – travelled to Nuremberg to attend this year’s most important capital goods exhibition for the beverage industry from 13 to 15 November 2018. While there, 1,094 exhibitors – 53 percent of them international – presented their products and solutions related to the entire beverage production process chain, with offerings ranging from raw materials to technologies and components all the way to packaging, as well as accessories and marketing ideas. A varied supporting programme rounded out the three days.

“This BrauBeviale has exceeded our expectations,” beamed Andrea Kalrait, Show Director BrauBeviale, as she heard the numbers. “We’ve been told that several contracts were signed right at the exhibition. It seems the beverage industry couldn’t wait to get back to Nuremberg. We’ve very proud of that.” The exhibition team is also happy about the positive feedback from the exhibitors’ advisory board: “BrauBeviale has become a cool exhibition.” – “The exhibition has succeeded in becoming the place where different mindsets and cultures meet.” – “We were overwhelmed on the very first day; that’s never happened.” – “The quality of the discussions was outstanding.” – “The truly important decision-makers were there.”

Highly-qualified trade visitors from Germany and abroad

Those statements confirm the results of a survey by an independent institute: some 90 percent of visitors are involved in their companies’ investment decisions. The trade visitors came from many different parts of the beverage industry: breweries; malthouses; the areas of mineral springs, soft drinks, juice, and wine; and mechanical engineering and plant construction, as well as the trade and catering. Attendees travelled in from Germany and other countries, primarily Italy, the Czech Republic, Switzerland, Austria, the UK, Russia, Belgium, the Netherlands, and France. Some 98 percent of the surveyed trade visitors were satisfied with what they found at the exhibition. And 95 percent said they would also like to return to BrauBeviale next year.

Save the dates!

  • BrauBeviale 2019: 12-14 November 2019
  • BrauBeviale 2020: 10-12 November 2020
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