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People & Events 08.10.2014

Closing Report 2014: Increase Of 37 Percent – drink technology India And International PackTech India Set Outstanding Visitor Record

The trade fair duo again confirmed its reputation as a business platform that provides customised solutions for…

The trade fair duo drink technology India and International PackTech India were extremely successful with a visitor increase of 37 percent. From 25 to 27 September, around 10,250 trade visitors came to the Bombay Convention & Exhibition Centre to obtain information about solutions for the international packaging, package printing, processing, beverage and food industries.

drink technology India and International PackTech India already took place for the third time together under one roof. A total of 230 exhibitors presented their products on the three trade fair days; 119 of them exhibited at drink technology India, which experienced an increase of approx. 20 percent in its number of exhibitors and occupied net area. The area of food processing was represented at drink technology India for the first time and is to be expanded further in the future at both shows.

The trade fair duo again confirmed its reputation as a business platform that provides customised solutions for the India market. A striking feature this time was that the stand presentations of the exhibitors were in part substantially more extravagant than in the past years. The picture on the trade fair grounds was characterised by intensive technical discussions at trade fair stands with lots of visitors. The crowd of visitors was so large, above all in the afternoon, that is was difficult to pass through in trade fair hall 1 of Bombay Exhibition Centre. The stream of visitors continued unabated even on Saturday, the last trade fair day.

There were also a lot of visitors at events of the supporting programme as at the stand presentations of the exhibitors. The Round Table Talk, held for the first time within the context of drink technology India, especially generated a lot of interest. Five renowned representatives of the international beverage and food industry discussed the topic "Outlook for Beverages and Food in India 2020." Topics such as hygiene, safety and waste management were focal points of the panel discussion, topics with which the Indian industry is increasingly dealing. Chandra Mohan Gupta, Head of Supply Chain, Coca Cola India Pvt. Ltd., summarized the results on behalf of the other discussion participants: "India is an evolved destination for food and beverage companies across the world and with 1/4th population of the world, India is a country that no company in the world can ignore. Urbanisation is changing the lifestyle of people in this country. There will thus be more affinity towards convenience. This makes the industry more promising with a fast paced growth."

The next drink technology India and International PackTech India is expected to take place from April 28 to 30, 2016, again in the Bombay Convention & Exhibition Centre in Mumbai.

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