Bragg Live Food Products, Inc., a century-old brand in the US that brought Apple Cider Vinegar (ACV) into the wellness mainstream, is raising the bar once again with the launch of its newest innovation: Bragg^® Pineapple Turmeric Apple Cider Vinegar Blend. Launching online at Bragg.com and on Amazon today, this vibrant new variety of ACV offers a bold, sweet and tangy twist on the iconic original. It’s perfect for the health-conscious consumer looking for a new flavour option to mix up their daily wellness routine or round out their favorite recipe with a bold new flair.

Crafted with Bragg’s signature organic, raw, unfiltered ACV, the Pineapple Turmeric ACV Blend infuses the zesty wellness staple with the tropical brightness of organic pineapple and the earthy, functional benefits of turmeric, a spice widely recognised for its digestive support. The result is a unique and delicious way to enjoy all the benefits of ACV, including 750 mg of acetic acid per serving and Bragg’s legendary naturally fermented ‘Mother’ in a flavour-forward formula designed to energise and inspire.

“At Bragg, innovation is rooted in a deep understanding of how today’s consumers define wellness – and, increasingly, that includes products that deliver both function and taste,” said Rona Williams, Senior Director of Strategic Innovation at Bragg. “According to recent trends, over 70 % of consumers say they’re more likely to stick to a wellness routine when it tastes good, and tropical flavours like pineapple are seeing double-digit growth in functional beverages. Our new Pineapple Turmeric ACV Blend meets this moment: a bold, tropical twist on our iconic Apple Cider Vinegar that delivers wellness benefits with a craveable flavour experience.”

The new Pineapple Turmeric ACV Blend is the latest addition to the Bragg Apple Cider Vinegar Blends family crafted for modern lifestyles and intentionally versatile to support any daily wellness ritual. Whether it’s a morning metabolism shot, a boost to a smoothie, a post-workout recovery or a refreshing happy hour mocktail, this vibrant blend delivers bold tastes and proven benefits. With just 20 calories per serving and no artificial colours or preservatives, the Bragg Pineapple Turmeric ACV Blend joins Bragg’s lineup of functional favourites, including the Honey, Citrus Ginger, Cranberry Apple and Honey Cayenne ACV Blends.

“We’ve spent over 100 years building trust through products that stand the test of time. That is both our legacy and our lighthouse as a heritage brand,” said Linda Boardman, CEO of Bragg Live Food Products. “The launch of our Pineapple Turmeric ACV Blend is more than just flavour innovation; it is reflective of our dynamic understanding of today’s evolving consumer – one that wants personalised wellness that fits his or her life: bold, effective and enjoyable. This new blend delivers the time-tested benefits of Bragg Apple Cider Vinegar with a vibrant twist. It captures our commitment to honoring Bragg’s legacy while innovating with intention for the next generation of wellness seekers.”

Herbal tonics now available in the USA

So long to the days of drinking sugar bombs and face-puckering beverages to help aid digestion. Welcome Sunwink- a San Francisco based, female founded herbal tonic beverage that is bringing herbs to the forefront of the self-care scene. And rightly so, consumers are saying Sunwink’s Detox Ginger herbal tonic makes their stomach feel better than any kombucha they’ve ever had.

Since its 2018 launch- the brand’s Sparkling Detox Ginger has quickly become so popular its had to rapidly increase production. Using bitter herbs like dandelion and burdock root to help the body release digestive enzymes, the effervescent tonic helps the body do what it’s supposed to do, as opposed to kombucha, which merely adds probiotics to the system (a good, but temporary fix).

With half the sugar of a kombucha (most kombuchas range from 12 – 24 grams of sugar per bottle) and 35-50 calories per bottle, Sunwink uses the cleanest and simplest ingredients – NO NATURAL FLAVORS and NO CITRIC ACID. The herbal tonic’s flavors come from the herbs. The drinks are paleo and vegan friendly; they use organic maple syrup to slightly sweeten the blends. “Sunwink puts thought and care into their blends, taking the time necessary to think about which plants they use and what they want to achieve with them,” says Clinical Herbalist, Anne Beauchemin.

Retailing for $ 5 a bottle – the beverage is also available in Turmeric Cleanse and Immunity Berry and can be found at drinksunwink.com.

About Sunwink
With the rapid decline of soda, sparkling and functional beverages are on the rise. Enter Sunwink – the only sparkling herbal tonic beverage on the market. Herbal tonics are a new kind of healthy drink – they taste like a sparkling juice, but all of the flavor comes from herbs. Each Sunwink contains at least 1,000mg of herbal extracts – that’s 4 – 8 times what you’d typically find in an herbal tea bag. And the best part – each Sunwink is inspired by a real woman and the herbs she uses. Sunwink gives 1 % of net sales to organizations of the women’s choosing.