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For the first time in its history, Interpoma, the international apple trade show, which takes place between November 17th and 19th, will host the Variety Garden, an exhibition of 55 managed apple varieties from around the world.

The 12th edition of Interpoma will be full of colour. During the international apple industry trade show, which takes place between 17 and 19 November, Fiera Bolzano’s FieraMesse H1 Eventspace will host an exhibition of 55 managed apple varieties which come from leading apple-producing countries from around the world, including New Zealand, the United States and France as well as Italy, which stars South Tyrol and Trentino. The Interpoma Variety Garden, the latest addition to the Interpoma 2022 program, is organized in partnership with the Variety Innovation Consortium South Tyrol (SK) and Laimburg Research Centre.

“We came up with the Variety Garden as a way to bring Interpoma’s innovative and international spirit to life through colour and appearance”, says Thomas Mur, Managing Director of Fiera Bolzano. “The managed apple varieties come from leading apple-producing countries across the world and tell the story of the system’s thirty year history. It begins with the first managed varieties which were produced exactly thirty years ago, such as KIKU® and Pink Lady®, right up to new varieties which are only just hitting the supermarket shelves. We are extremely proud to be the first and only to have brought together the abundance of heritage varieties under one roof” adds Mur.

Colour will be the undisputed star of the Variety Garden. The exhibited fruits will display a remarkably wide range of hues, from the bright yellow of yello® and opal® apples, to the fresh, bright green of GreenStar®, to the dark, intense red of Crimson Snow®, all the way up to attractive new varieties with red flesh branded as Red Moon®, Kissabel® and LucyGlo.

Interpoma Variety Garden is just one of the many side events planned for the 12th edition of Interpoma. The Opening Night will take place on November 16th, on the eve of the fair’s opening, and will present winners with the Interpoma Award, a contest which rewards the best innovations in the water conservation field. The Interpoma Congress takes place on November 17th and 18th, and will focus on the apple industry of the United States and robotic harvesting. Interpoma Tours, 10 guided visits of South Tyrol and Trentino’s most innovative companies within the apple industry, will take place on all three days.

The next edition of Interpoma, the only international trade show dedicated to the apple sector, will take place in 2022, from November 17th -19th.

After a thorough evaluation and a series of discussions with exhibiting companies, Fiera Bolzano has decided to return to the usual trade show calendar, which sees Interpoma as a biennial event scheduled in even-numbered years, alternating with Agrialp, the agricultural trade show of the Alpine arc, in odd-numbered years. After the 2020 edition had to be held exclusively as a digital event, it was initially planned to repeat Interpoma in physical presence in 2021. However, considering the exclusive format of Interpoma which, in addition to the trade show, includes a program of customized tours at the regional level and the involvement of the entire city of Bolzano, transformed for the occasion into the apple capital, the Board of Directors of Fiera Bolzano has decided to reschedule Interpoma in 2022, from November 17th to 19th.

“The uncertainty regarding international travel for next fall has led us to the decision, after a thorough evaluation, to postpone the Interpoma trade show to 2022. Interpoma thrives on an international atmosphere with trade visitors from all over the world. We are confident that in 2022 we will be able again to offer a format that fulfils the expectations of our exhibitors, visitors and partners”, says Thomas Mur, Managing Director of Fiera Bolzano.

Indeed, Interpoma makes internationality its main strength. At the last edition in attendance, in 2018, visitors came from 70 different countries.

The next appointment with Interpoma at Fiera Bolzano is therefore from November 17th – 19th, 2022.