Robinsons, the UK’s number one squash brand1, is unveiling the latest flavour in its Ready-to-Drink range with refreshing and delicious Orange & Mango. Perfect for those on-the-go moments in a 500 ml format, the launch is full of the great taste that shoppers expect from Robinsons, with no added sugar.
Joining the existing Raspberry & Apple and Blackberry & Blueberry variants, Orange & Mango will expand the Robinsons Ready-to-Drink range with another popular flavour choice for shoppers. In fact, 37 % of Robinsons sales are in orange2 flavours and it’s worth over £74m RSV in Robinsons dilutes3. The Carlsberg Britvic-owned brand is looking to build on its current success with its latest launch, with the range now worth £22m RSV and continuing to grow4.
Ben Parker, VP Sales Off-Trade, Carlsberg Britvic, said: “With our Ready-to-Drink range in growth and showing great promise in the market, we wanted to add to this success and help support retailers with another flavour that consumers already know and love. Orange & Mango is the perfect addition given its popularity and we see it becoming a core part of our growing range as a refreshing and fruity on-the-go option.”
The launch will be supported by the product’s biggest ever above-the-line campaign, with over £1m invested in advertising across the Robinsons Ready-to-Drink portfolio, and product sampling that looks to make the campaign unmissable this summer.
Robinsons Ready-to-Drink Orange & Mango is now available across retail channels in in 500 ml single bottles (RRP £1.79), including Price Mark Packs (PMP) (RRP – £1.15). Visit our At Your Convenience platform to claim your free case of Robinsons Ready-to-Drink Orange & Mango, as well as Point of Sale (POS) to amplify the launch in-store.
1Nielsen IQ Retail Measurement Service, Value Sales, Total Dilutes, Carlsberg Britvic defined, 52 w/e 22/03/25
2Nielson IQ RMS, GB_Total Coverage, Value Sales, Robinsons Squash, Orange Flavoured Drinks, Carlsberg Britvic Defined, 52 w/e 22/03/25
3Nielson IQ RMS, GB_Total Coverage, Robinsons Squash, Value Sales, Carlsberg Britvic Defined, 52 w/e 22/03/25
4Nielsen IQ RMS, RSV, Total Coverage, Total Single Serve Soft Drinks, Robinsons Ready-to-Drink, Carlsberg Britvic Defined, 52 w/e 22/03/25 Vs PY
Indena achieves another milestone: it’s the first global API manufacturer with European CEP certification for its CBD extract, which the company produces for clinical and commercial use.
The European Pharmacopoeia Certificate of Eligibility (CEP) is a document issued by the European Directorate for the Quality of Medicines (EDQM). It certifies the compliance of an active substance with the quality and safety specifications established by the European Pharmacopoeia.
This CEP certification underscores the high quality of Indena’s CBD and the company’s commitment to meeting the needs of customers worldwide seeking a quality- and safety- certified ingredient. Furthermore, Indena stands alone globally, as the only API manufacturer to have received this certification.
Indena previously received two key authorisations in 2021. The Italian Ministry of Health granted permission for the manufacture of cannabinoid-based cannabis extracts, while AIFA authorised the production of cannabidiol (CBD) for pharmaceutical use. Indena’s CBD is derived from the flowers and aerial parts of Cannabis sativa L. through extraction and isolation. The raw material is grown and processed in Italy. The company controls, certifies, and fully traces the supply chain, ensuring compliance with stringent Italian regulations. Indena’s rigorous management of the production chain was instrumental in securing authorisations from both Italian and European authorities.
Indena uses registered varieties of hemp with a THC level of less than 0.2 % in accordance with European standards. It also guarantees a residual THC content of less than 0.02 %, well below the limits defined by the FDA (Food and Drug Administration) and by DEA (Drug Enforcement Administration). This approach enabled Indena to promptly submit the DMF (Drug Master File) for this product to the FDA.
Cecilia Nastro, Regulatory Affairs Department, says: “This CEP certification represents a significant step forward for Indena. The extensive analytical work undertaken by our team, who meticulously examined our API and processes to meet the demanding standards of this European certification, demonstrates our commitment to delivering high-quality, reliable pharmaceutical ingredients. This achievement positions us well to meet the growing global demand for rigorously certified CBD products”.
Indena processes its hemp biomass in a pharmaceutical-grade facility authorised by AIFA and inspected by leading international regulatory agencies, including the FDA, KFDA, and PMDA. All production adheres to pharmaceutical Good Manufacturing Practices (GMP), reflecting Indena’s longstanding commitment to the highest quality standards, recognised by the international scientific community.
Cannabidiol (CBD) is an active pharmaceutical ingredient used in products approved for treating seizures associated with rare childhood epilepsy syndromes, including Lennox-Gastaut syndrome, Dravet syndrome, and tuberous sclerosis complex. CBD is also undergoing clinical development for other forms of epilepsy and is being studied for its therapeutic potential in schizophrenia, other psychiatric disorders, neurological diseases, and autoimmune/inflammatory conditions1.
1C. Michael White, PharmD, A Review of Human Studies Assessing Cannabidiol’s (CBD) Therapeutic Actions and Potential, J Clin Pharmacol 2019, 59(7), 923-934.
Back to his old domain: on January 1, 2024, Tobias Wetzel will become the new managerial head of Sales and Service at KHS. This has now been confirmed by the company’s supervisory board. The 50-year-old switches from the Mannesmann Stainless Tubes group, one of the world’s leading manufacturers of seamless stainless steel and nickel-based alloy tubes and pipes, to the systems provider. Between 2011 and 2020 Wetzel already held various managerial positions at KHS, most recently as head of the Service Division. He joins Kai Acker (CEO), Martin Resch (CFO Finance, Procurement and IT) and Beate Schäfer (CHRO) to complete the KHS Executive Management Board.
After finishing his Bachelor of Business Administration (BBA) in general management at what is now the Zeppelin University in Friedrichshafen, Wetzel gained a Master of Business Administration (MBA) from FOM International University for economy and management. His studies complete, he then started his career at Coca-Cola where he remained for over three years, amassing extensive experience in the beverage industry.
Prior to his starting in his new post, Wetzel held a number of managerial positions for the Dortmund systems provider over a period of ten years, first as head of RC Service Sales Support, then as executive vice-president of Corporate Controlling and finally as head of the Service Division until his departure. Between April 2015 and August 2019 he also assumed the management of the production site in Hamburg, then active under the name of KHS Corpoplast GmbH (now KHS GmbH). Before his time with the turnkey supplier, the graduate business economist spent around ten years in various functions at and companies of Mannesmannröhren-Werke – and has thus been working for Salzgitter AG, to which both companies belong, for over 20 years.
As National Coffee Day (September 29) approaches this weekend, consumers are looking for options beyond their typical cup of joe in favor of ready-to-drink (RTD) varieties offering functional benefits. When asked what their ideal bottled/canned cold coffee drink would include, new research from Mintel reveals that US RTD coffee consumers want options that include antioxidants (47 %), promote brain health (40 %), are anti-inflammatory (35 %) or have added probiotics (30 %).
Aside from functional benefits, there is also potential for coffee that encourages consumption beyond the usual morning or afternoon pick-me-up. More than two in five (42 %) RTD coffee consumers say their ideal bottled/canned cold coffee drink would help them relax, while over one third (35 %) are interested in products with added protein.
Innovation in the RTD coffee segment has contributed to its strong growth. In fact, while roasted coffee is the largest segment of the coffee category (39.2 % market share), RTD coffee continues to drive the category as the fastest growing segment, growing 31 % in the last two years. Overall, total coffee retail sales in the US are estimated to grow 4 % in 2018 to reach $14.4 billion, with steady growth expected to continue through 2023.
“Innovation is vibrant and diverse in the RTD coffee segment and includes new products that are carving out sometimes surprising territory and often taking inspiration from unconventional beverage categories. What’s more, our research shows that iGeneration* consumers are more likely to drink RTD coffee than brewed coffee, indicating this is how they are entering the market. Consumer interest in better-for-you beverages is also shaping the market as demand for organic and non-GMO coffee or functional formulations enhanced with all-natural flavors, protein and vitamins grows. The broader trend of beverage blurring is also opening up opportunity for innovation and brand extension, especially in the RTD segment,” said Caleb Bryant, Senior Beverage Analyst at Mintel.
Non-dairy milk makes a splash
The better-for-you beverage movement extends to consumers’ coffee preferences both at-home and away. As non-dairy milk sales continue to rise, consumers are increasingly looking for it in their coffee, too: more than one third (36 %) of RTD coffee consumers say their ideal RTD coffee would contain non-dairy milk. What’s more, Mintel research shows that just as many dairy milk consumers add dairy milk to their coffee/tea as non-dairy milk consumers add non-dairy milk to their coffee/tea (32 % respectively). Dairy alternatives are making a splash on-premise, as well. According to Mintel Menu Insights, the use of non-dairy milk as an ingredient in coffee drinks on US menus grew 107 % in the last two years**, with almond milk as the standout star, growing 198 % in the same time period.
“Non-dairy milk is a fast-growing segment of the non-alcoholic beverage market, with many consumers, especially iGens and Millennials***, switching from using dairy milk to non-dairy milk on an everyday basis and as an addition to their coffee. While soy milk is the most common non-dairy milk used in both coffee and tea drinks, it is falling out of favor. Meanwhile, almond milk has experienced strong growth on menus across the US, indicating that we can expect to see operators swap soy milk for other non-dairy milks, with oat milk emerging as another rising star to watch,” continued Bryant.
Generation X drives third wave coffee movement
Innovation within the on-premise coffee market is spurring increased consumption among consumers as Mintel research reveals that one quarter (25 %) of those who drink coffee away from home (AFH) say they are buying coffee drinks AFH more often in 2018 compared to a year ago. Those who are ordering coffee AFH more often are not only trying out new drinks (39 %), but are also buying more premium and cold coffee beverages (32 % respectively).
While younger consumers are driving consumption of cold coffee drinks, with 28 % of iGens who drink coffee AFH saying that they most often order flavored iced coffee, Generation X consumers**** are driving the third wave coffee movement. In fact, Generation X consumers who drink AFH are the most likely generation to say they enjoy treating themselves to expensive coffee (38 % vs 33 % overall) and that they would be motivated to visit a new coffee shop for premium coffee beans (31 % vs 21 % overall)—staples of third wave coffee.
“The third wave coffee movement demonstrates that a sizable population of coffee drinkers view coffee as something that should be celebrated. Gen Xers, while a smaller segment of the US population compared to Baby Boomers***** and Millennials, are a prime target for shops offering third wave drinks as they are most likely to treat themselves to drinks made with premium coffee beans. Further, the growing presence of third wave coffee drinks means younger iGens will likely enter the third wave coffee market at a relatively young age. While iGens love flavored and iced coffee drinks now, operators must follow this generation throughout their ‘coffee career’ as many will ‘age out of’ these drinks and eventually join their older counterparts in the third wave coffee movement,” concluded Bryant.
*Aged 11-23 in 2018; in this report, only adult iGens aged 18-23 were surveyed.
**Between Q1 2015-Q1 2018.
***Aged 24-41 in 2018.
****Aged 42-53 in 2018.
*****Aged 54-72 in 2018.
