One of the fastest-growing sparkling water brands in the US creates the perfect Spiked Lemonade – without the added sugar or synthetic sweeteners.
Spindrift launched Spiked Strawberry Lemonade – the 21+ adult version of their fan-favourite sparkling lemonade. Spindrift Spiked is made with real fruit – and no synthetic sweeteners or additives – Spiked Strawberry Lemonade guarantees all the nostalgia of your favourite lemonade without any of the added sugar.
“Sparkling water at its core is unsweetened, clean, refreshing, and easy to understand. Hard seltzer and hard lemonade have migrated away from the promise of sparkling water and become sugary and artificial-tasting,” said Bill Creelman, CEO and founder of Spindrift. “With the launch of Spiked Strawberry Lemonade, Spindrift is doubling down on our belief that Hard Sparkling Water should be delicious without the added sugar.”
Each can is filled with real, juicy, jammy strawberries, a hint of lemon and lime juice, sparkling water, and alcohol from fermented cane sugar. Whether straight from the can or poured into a cold glass, for deliciousness that you can taste, Spiked Strawberry Lemonade is the perfect beverage to kick off the warmer weather.
With a superior, clean alcoholic base, Spiked Strawberry Lemonade has only 85 calories per can and is the perfect option for those looking for a cocktail that’s packed with flavour and an intentionally low ABV – 4 %. Like the rest of Spindrift’s Spiked line, Spiked Strawberry Lemonade uses a 10-day fermentation process to maximise ABV without additives and an ultra-filtration process that purifies at the molecular level.
Spindrift Spiked Strawberry Lemonade will first be available in late April in both an 8-pack, and within Spindrift’s Staycation 12-pack along with Pineapple, Mango, and Lime in select markets in 21 states in the US. Spindrift donates 1 % of its Spiked sales as part of its commitment to 1 % For The Planet.
Across all age groups, strawberry consistently ranks among the top fruits consumed around the world. It forms an ubiquitous ingredient in applications ranging from beverages, baked goods, cereals, confections, dairy foods, and plant-based products to consumer health products for sports nutrition and dietary supplementation. To help meet this demand, Symrise has developed a broad diana food™ portfolio of strawberry ingredients that includes powders, flakes, crunchies, and crunch’flakes.
To reliably deliver such a broad portfolio of high-quality strawberry ingredients, Symrise has built a worldwide network of sourcing capabilities. Today, the company responsibly sources strawberries from Chile, Morocco, Spain, and Italy. This global strategy enables Symrise to provide a broad range of strawberry ingredients meeting different features whether it relates to competitiveness, a specific quality such as Baby Food, a specific certification such as organic, a composition up to 100% from fruit or diverse organoleptic properties. It also ensures a reliable supply chain all year long. Our long-term relationships with farmers, supported by regular visits and audits from our in-house agronomists, guarantee the high quality of the selected fruit, the full traceability of agricultural practices, and the ability to supply certified ingredients that meet the client’s specific needs.
According to Aurélie Pellé, Global Fruit Product Line Director at Naturals Business Unit, Symrise Food & Beverage: “As a customer-driven organization, we offer the ideal solution with year-round availability whatever application and product form requirement our customers may address.”
To assist global customers in choosing the most appropriate strawberry reference for their application needs, Symrise has created a new product brochure for the diana food™ portfolio specifically designed to guide them through the company’s comprehensive strawberry offerings. With this resource, customers’ product development teams can more easily identify the strawberry ingredient that best suits their functional and sensorial requirements.
LIFEAID Beverage Co. brings the first flavour variation of its most popular blend, FITAID, to market. FITAID, the blend specifically formulated for post-workout recovery, has traditionally been known for its refreshing Citrus Medley flavour. Using the same proprietary blend as the original, FITAID Strawberry Lemonade joins the brand’s line up just in time for summer.
“We’ve made athletic recovery simple. Now we’ve made it even more delicious for summer,” reports Aaron Hinde, president and co-founder of LIFEAID. “As our first flavour extension, FITAID Strawberry Lemonade checks off all the boxes for a refreshing finish to a hard workout. Stacked with anti-inflammatory goodness and great taste, this is my new favourite in our roster.”
Ahead of the general release, FITAID Strawberry Lemonade was made available to gyms across the United States and Canada, in addition to celebrating the summer-time drop with exclusive retailers including HEB and Vitamin Shoppe. As the US largely opens up and regains event marketing, FITAID Strawberry Lemonade will be the focus of LIFEAID’s brand partner’s on-site activations. Athletes and brand fans will be able to enjoy an ice-cold FITAID Strawberry Lemonade at the finish lines of Spartan Races, during the 2021 NOBULL CrossFit Games and ahead of the 2020 Tokyo Olympics, at USA Weightlifting events.
FITAID’s recovery blend includes BCAAs, Glucosamine, CoQ10, and Omega 3s, and is sweetened with raw organic blue agave with no artificial flavours or sweeteners. It is currently the number one post-workout recovery beverage on Amazon, ahead of the new flavour variation.
Summer arrives early with unveiling of unsweetened sparkling Lemon Limeade, Strawberry and Pink Lemonade from the first sparkling water brand made with real squeezed fruit
Lighter, brighter and even more refreshing, lemonade is reimagined as Spindrift®, the first sparkling water made with real squeezed fruit, puts its signature spin on this summertime favourite. Crafted with a uniquely balanced pairing of real squeezed lemons and limes, Spindrift’s Unsweetened Lemonade Sparkling Waters come in three twists on the classic. New Lemon Limeade, Strawberry and Pink Lemonade Spindrift flavours sparkle with 0 – 1 g of sugar, bold real fruit ingredients and a timeless delicious taste that embraces refreshment.
“We’re excited to introduce our newest flavour innovations to lemonade lovers and all of our loyal Drifters, who continue inspire our real-fruit sparkling water vision,” said Bill Creelman, founder and CEO of Spindrift. “Lemonade is a classic beverage enjoyed by all. But with concerns about health and diet at an all-time high, we challenged ourselves to reimagine what this traditionally sugary drink could taste like with a Spindrift spin—real ingredients, uncompromised taste and legible calories. Each Lemonade flavour has a distinct and unforgettable flavour profile that will blow people away and make them do a doubletake on the sugar content.”
In addition to the right combination of real fruit, which Spindrift takes considerable time to get just right, the sugar content in the new lemonade lineup is nearly nonexistent. With just 0 – 1 g of sugar in each can, the bold flavours of lime and lemon truly shine. The result is a new category of lemonade: unsweetened, sparkling with real ingredients and just 3 – 10 calories per can.
This is the first time that Spindrift, in its 10-year history, has introduced three flavours at once with a new line of sparkling water. The flavours include:
- Lemon Limeade – Started with lemon, added a splash of lime and lightly carbonated for a deliciously healthy alternative to sugary beverages.
- Pink Lemonade – with crushed cherries and raspberries, for a touch of sweetness. It’s Lemonade – but Pink.
- Strawberry Lemonade – We started with Lemon and Lime and threw ripe, juicy strawberries into the mix. Together this trio makes for an unforgettable taste you’ll keep coming back to.
Spindrift Lemonade will be shared with the Spindrift Community first. Fans who’ve signed up to be a part of the Drifter Community by February 22nd will receive an email with a promocode for a chance to redeem a drinkspindrift.com exclusive, Lemonade 6 pack. Spindrift Lemonade will be available in March at Target stores in the US and through DrinkSpindrift.com.
About Spindrift
Spindrift® is the first sparkling water made with real, squeezed fruit. Founded in 2010, Spindrift® celebrates simplicity, transparency, and the superior taste that only real ingredients can deliver. All products are free of added sweeteners or natural flavours, and only consist of water, just the right amount of bubbles, and real squeezed fruit – yup, that’s it. Spindrift® works with family farms to source the best fruit to make the fresh juices and rich purees they use. The result is light, bright, and flavour-rich sparkling water that tastes just like the fruit in its name. Varieties include: Pineapple, Lime, Blackberry, Cranberry Raspberry, Cucumber, Half Tea & Half Lemon, Grapefruit, Lemon, Orange Mango, Strawberry, and Raspberry Lime. Spindrift® sparkling water is available in the US at grocery retailers and café-style restaurants, including Trader Joe’s, Whole Foods Market, Starbucks, Kroger, Target, and online at Amazon and shop.drinkspindrift.com. Spindrift® was ranked #385 on Inc. Magazine’s 2017 list of fastest-growing companies. The company donates to environmental not-for-profits through their membership to 1 % For the Planet. Spindrift® is headquartered in Newton, MA. (US)
To prep for the warmer weather and festivities summer brings, Smoothie King launched Metabolism Boost smoothies—designed to boost metabolism and help control appetite.
Metabolism Boost smoothies are made with clean ingredients and come in two flavors—Strawberry Pineapple and Mango Ginger. When combined with a fitness routine, these smoothies help guests boost metabolism and control their appetite with whole, organic veggies, non-GMO fruit and naturally derived caffeine. An excellent source of both fiber and protein, Metabolism Boost smoothies help guests feel fuller and satisfied longer, and when combined with Smoothie King’s proprietary Metabolism Boost enhancer, help to accelerate metabolism and calorie burning.
Metabolism Boost smoothies are the newest menu item designed to help guests feel their best for swimsuit season and beyond. Smoothie King is committed to helping guests attain their health and fitness goals through nutritious smoothies complete with whole fruits, organic vegetables and no artificial colors, flavors or preservatives.
For health-conscious guests looking for the perfect meal replacement smoothie to Rule the Day, Metabolism Boost smoothies are masterfully crafted with nutritious, wholesome ingredients and contain 280 calories and over 17 grams of protein per 20 ounces.
- Smoothie King Metabolism Boost Strawberry Pineapple: Strawberries, pineapples, protein blend, Gladiator Protein vanilla, fiber, kiwi apple juice blend and Metabolism Boost enhancer
- Smoothie King Metabolism Boost Mango Ginger: Mangos, organic ginger, banana, organic spinach, protein blend, Gladiator Protein vanilla, fiber, white grape lemon juice blend and Metabolism Boost enhancer
Metabolism Boost smoothies are available in all Smoothie King locations in the US.
SVZ, a leading supplier of fruit and vegetable ingredients, is set to showcase an exciting new addition to its 100 % natural, sustainably sourced portfolio at FiE 2019. The company will be presenting its core offering of traceable, high-quality fruit and vegetable purees, juices and concentrates, as well as exciting new products, including authentic strawberry and sour cherry chunky purees.
Chunky puree: bringing more bite to fruit puree
As well as sampling delicious healthy honeyberry shots, visitors to SVZ’s stand at FiE 2019 can find out more about the new chunky purees: the latest addition to the company’s premium portfolio. Minimally processed and retaining pieces of real fruit within a rich, high-quality puree, the new chunky range allows dairy, ice cream and dessert producers to create 100 % natural, clean label products that offer the look, taste, and bite of authentic home-made purees. The size of the fruit pieces in new chunky purees can be individually tailored according to the customer requirements, allowing brands to create a unique texture profile. Chunky purees provide a high-quality and easy-to-use NPD ingredients solution that is ideal for transparent packaging and the ‘healthier choice’ products of premium brands.
Delivering 100 % natural, traceable ingredients
SVZ has remained committed to offering the very best in entirely natural, premium food and beverage ingredients. Today, the company’s extensive portfolio has grown to encompass everything from raspberry and haskap berry puree to cucumber and red beet juice. With its long-standing dedication to building supply-chain visibility and working with suppliers to develop more sustainable farming practices, from the very start SVZ has inspired its customers to harness the power of nature and create the healthy, traceable products consumers increasingly demand.
“The launch of new chunky purees not only opens up a host of exciting NPD possibilities for producers, but equally demonstrates our dedication to serving the ever-changing needs of our customers”, comments Johan Cerstiaens, Commercial Director at SVZ. “From healthy reformulation to minimally processed ingredients for a more authentic, ‘home made’ feel, our ingredients are designed to create exciting taste and texture experiences that satisfy the core demands of today’s consumers. Our commitment to achieving 100 % sustainable sourcing by 2030 additionally means our products don’t just look and taste good, but aim to do good as well.”
Stand 6E110, 3 – 5 December 2019, Paris, France
At this year’s Gulfood Manufacturing in Dubai, Hydrosol is focusing on sugar-reduced milk beverages.
Less sugar, same enjoyment
Given the worrying increase in obesity around the globe, reducing the amount of sugar in foods and beverages is a major issue worldwide. More and more governments are demanding low sugar products or introducing sugar taxes. But sugar isn’t just a matter of taste. It also gives products body, texture and a pleasant mouth feel. These are the effects that Hydrosol’s individual stabilising and texturing systems address. They are suitable for many different applications – yogurt, drinking yogurt, pudding, refreshing fruity drinks, energy drinks, ketchup, whippable plant cream with reduced sugar content, and more. Natural flavourings round out the flavour profile. Hydrosol’s sister company OlbrichtArom, also exhibiting at Gulfood, offers its SugarBooster for reduced-sugar products. This natural flavouring amplifies the delicate taste profile of the final product without influencing its characteristic flavour.
New to the product range are stabilising systems for very diverse milk mixed beverages, from conventional varieties like cocoa, vanilla and strawberry to trendy flavours like cappuccino, walnut and pistacio. These proven systems are offered in a carrageenan version, which enables stable products without high-pressure homogenisation, as well as in an alternative version with gellan. This lets milk beverages be filled at high temperatures, up to 40°C. The stabilising systems in the Stabiprime MFD Range are soluble in water as well as in sweet whey. They can be used for the manufacture of sugar-reduced as well as low-fat or lactose-free milk beverages. High-protein milk drinks are also possible.
Absolut, Planet Earth’s Favorite Vodka, introduced Absolut Juice™ – the new must-sip spirit of the summer.
Made with superb Absolut Vodka and natural flavors from your favorite seasonal fruits – Absolut Juice™ offers a brand-new way to sip-with-a-spritz in two delicious favors, Strawberry and Apple. With no artificial flavors, five percent real fruit juice and 99 calories per serving1, Absolut Juice is perfect for mixing simple or craft-quality cocktails – like the summer-approved Absolut Juice & Club Soda with 20 % fewer calories than a glass of rosé2.
1 Per 1.5 Fl. oz. serving. Average Analysis: Calories 99k; Carbohydrates 3.5g; Protein and Fat 0g.
2 Absolut Juice Edition 1.5 Fl. Oz. Serving (with 3 Fl. Oz. Zero Calorie Soda Water): Calories 99; Carbs 3.5g; Protein and Fat 0g Vs. Rosé Wine 5 Fl. Oz. Serving (Per USDA Nutrient Database): Calories 126; Carbs 5.76g; Protein 0.6g; Fat 0g
Following several consecutive years of growth, SVZ, the leading provider of processed fruit and vegetable ingredients, is undertaking a three year investment programme at its facility in Almonte, Spain. Beginning with the commission of a new puree concentrate line and improvements to SVZ Almonte’s filling area, the company has now completed the installation of additional freezing capacity in time for the summer 2018 strawberry season.
Strawberries constitute a large percentage of SVZ’s red fruit portfolio and are sourced from a network of carefully-chosen growers in the Huelva region. The premium fruits are processed quickly at source into purees and puree concentrates, which are then supplied to customers all over Europe. With burgeoning demand from the food and drink industry, especially beverage makers and dairy processors, SVZ embarked on a three year plan to increase its Almonte capacity from 12,500 to 20,000 metric tonnes annually. The development will also support the company as it expands Almonte’s product range to include raspberries and blackberries as well as vegetables like bell peppers, cucumbers and zucchinis.
The investment is fundamental to the company’s ambitious growth plans for the coming years, according to Anouk ter Laak, SVZ’s CEO. “Demand for natural and sustainable fruit and vegetable ingredients is growing exponentially throughout Europe and we constantly invest in our capacity, expertise and growers to ensure we remain at the forefront of the industry,” she says. “We have been processing in Almonte for over thirty years, meaning we have an enviable supply chain and superb knowledge of the region, and its unique characteristics, which we can leverage to serve our customers even better in the future. Our facilities are obviously vital in maximising the freshness, nutritional quality and taste of our ingredients as well as our ability to deliver quickly to customers throughout Europe and beyond.”
SVZ’s commercial director, Johan Cerstiaens, adds: “The Almonte investment plan is improving many aspects of our operations and already providing benefits for our customers and our employees. As we move into the last stage of the programme, investment will be built around the specific needs of those customers, so our business is even better aligned to theirs.”
