Consumers shift to natural beverages, immune-boosting benefits of fruit juices fuel growth
The North American fruit juice sector is undergoing a substantial growth period, with market size swelling to USD 39.6 billion as of the year 2023. Industry forecasts are robust, predicting a continued expansion at a compound annual growth rate (CAGR) of 4.5 % from 2023 to 2032, culminating in an expected market value of USD 59.1 billion.
The surge in market growth is primarily driven by rising health awareness among consumers, who are now gravitating toward natural beverage options like fruit juices. These shifts in consumer preferences are linked to the numerous health benefits attributed to fruit juices, including their vitamin and mineral content, antioxidant properties, and their role in bolstering the human immune system.
Moreover, advancements in technology that allow for the introduction of organic preservatives enhance the appeal of fruit juices. When coupled with modern packaging solutions that cater to consumers’ increasingly busy lifestyles, it’s clear that the market is riding a wave of both practical innovation and heightened product awareness.
Consumer Trends
The shift in consumer behavior denotes a significant move away from carbonated drinks toward healthier options. The adoption of fruit juices as a method to improve metabolism and manage cholesterol levels is also noteworthy. Moreover, consumers are showing an inclination towards convenient consumption methods, which is another factor propelling the market growth.
Market Segmentation
The North America fruit juice market report covers a detailed analysis of the market segmented by type, flavour, and distribution channel, along with projections at both the regional and country levels. Market segments include 100 % fruit juices, nectars, juice drinks, concentrates, powdered juices, and others. Popular flavours profiled include orange, apple, mango, mixed fruit, and more, while the distribution channels investigated are supermarkets and hypermarkets, convenience stores, specialty food stores, online retailers, and others.
Market Outlook
In conclusion, the North American fruit juice market is set for promising growth in the coming years, with consumer demand for healthier beverage options being a prime catalyst. Companies within the market are responding with innovative products that meet the evolving needs and preferences of consumers, positioning the industry for sustained expansion through 2032.
Prinova has identified growing demand for ingredients for the mind as one of nine emerging food, beverage and nutrition “mega-trends”. In a new report on functional health trends, it also spotlights the increasing prominence of branded ingredients, and growing demand for “real foods”.
The leading provider of ingredients and premixes commissioned expert researchers to analyse patterns in retail and food service and to conduct social media listening. This allowed it to build a framework of nine macro-trends that will shape the industry in 2024 and beyond.
The report highlights the growing number of products containing adaptogens and nootropics, which it attributes to factors such as enduring concerns around performance, focus and “brain fog” in the wake of the pandemic. It also notes growing demand for natural sources of caffeine, such as yerba and matcha, as consumers seek “an antidote to boom and bust caffeination”. Meanwhile, ongoing talk about the stress of modern life, coupled with research on the importance of sleep and rest, has led to “an array of adaptogenic ingredients” being included in everyday food and beverage products.
The Prinova report also notes that “branded ingredients are emerging from the depths of the ingredient list, with logos making their way to the front of product packaging, “particularly in categories like plant-based and performance nutrition. Prinova’s range of branded ingredients includes enduracarb® , a science-backed, slow-release ‘double sugar’ for endurance, and Bacopin®, a bacopa monniera ingredient which, studies show, may help improve memory and attention.
Other mega-trends identified in the report include:
‘Real Food Rules’: A shift away from complicated ingredient lists as consumers embrace ingredients in their most natural, unprocessed form. This includes recognising the benefit of animal-based products again, including previously maligned elements such as full fat.
‘Hack my Health’: With growing interest in the way products interact with our genotypes, phenotypes and lifestyles, companies are increasingly offering personalised services to cater for unique needs.
‘Targeted Nutrition’: Consumers are increasingly aware of the nutritional interventions they can make to improve their wellbeing at different life stages. More knowledgeable than ever, they are looking for products with detailed claims.
James Street, Marketing Director, EMEA & APAC at Prinova, said: “Consumers are looking to food, beverage and nutrition products to meet a growing number of needs. To identify where the opportunities are, and to help our customers create innovative, new products, we’ve created a future-facing framework that identifies the most important emerging trends. We’ve seen how consumers are looking for nutritional ‘hacks’ in areas like cognitive performance and emotional wellbeing, while also yearning for a return to products with ‘real food’ or ‘natural’ credentials. And our research also shows that manufacturers are recognising branded ingredients as one of the best ways to communicate science-backed benefits and bolster credibility.”
The Brazilian orange crop for Marketing Year (MY) 2022/23 is forecast at 410.6 million 40.8-kg boxes (MBx) or 16.75 million metric tons (MMT), a slight decrease of 1.1 percent vis-à-vis the current season, with the resumption of the biennial crop cycle and consequently, a lower fruit load per tree. Meanwhile, orange weight at harvest is projected to increase 3.71 percent in relation previous crop, due to heavy rains throughout the citrus belt since October 2022. FCOJ 65 Brix equivalent production for MY 2022/23 is forecast at 1.125 million metric tons (MMT), a decrease of nine percent from the estimated orange juice production for MY 2021/22, which was revised upward to 1.135 MMT. A larger share will supply the U.S. market to compensate Florida’s juice production, which was damaged significantly by hurricane Ian. …
Global orange production for 2022/23 is estimated 5 percent lower to 47.5 million tons as lower production in the European Union and the United States is only partially offset by a larger crop in Egypt. Consumption and fruit going into processing are both down with the lower production. …
The free annual Trend Report published by FRUIT LOGISTICA provides expert analysis of the industry’s most important trends and key developments and is now available for download on the website.
One day before the start of FRUIT LOGISTICA, which takes place in Berlin from 8 to 10 February, the leading trade show for the fresh produce business publishes ist Trend Report. It discusses the challenges of the fruit and vegetable industry and contains free and valuable information about the future and what it means for businesses.
Entitled “What next for fresh produce? Key trends for the fruit and vegetable business in 2023”, the report contains a series of interviews about important topics like cost inflation, climate change, ethical trade, food waste, branding, category growth, and the application of new and exciting technologies.
The exclusive, in-depth interviews feature experts who understand the industry’s most significant trends, the challenges those trends present, and how companies can take advantage of them.
Sponsored Post – VOG Products, the South Tyrol fruit-processing company, has integrated sustainability into its corporate strategy. Priorities, measures and objectives are set out in the sustainability report , which has now been presented for the first time.
Sustainability has been firmly embedded in the DNA of VOG Products since it was founded in 1967. “Our founders’ desire and goal was to give every apple a value – regardless of whether it was too small, too big or didn’t have enough colour – according to the principle: every apple is a good apple,” said Christoph Tappeiner, CEO of VOG Products.
click picture to download the sustainability report
For VOG Products, sustainability is comprehensive: it includes social, ecological and economic aspects. VOG Products’ sustainability strategy is based on six key themes: water, energy and climate protection, health and occupational safety, regional added value, healthy products and innovation. The management and the 210 employees are working hard at every level to achieve their ambitious goals.
These range from a reduction in energy and water consumption to the improvement in the carbon footprint, a safe working environment (goal: zero serious accidents in the workplace) and added value that benefits the members who leave the raw materials to the company. The sustainability report provides information about the strategic approach, measures implemented and planned and the goals being pursued. The report (entitled: “Sustainability is part of our DNA”) has been prepared according to the GRI Standard (Global Reporting Initiative) and refers to the financial years 2020/21 and 2021/22.
Measures for greater sustainability
Probably the key environmental measure implemented in the 2022/23 financial year is the exhaust vapour compression project: the existing evaporation system, which is used in the production of concentrates, will be expanded to include mechanical exhaust vapour compression. The compressed exhaust vapour will in future be reused over several stages to evaporate the remaining water in the juice. In addition to saving steam, the performance required of the cooling tower is also reduced, as are CO2 emissions.
The cooling water has already been optimised: VOG Products has calculated a savings potential of 700,000 cubic metres by using water twice as cooling and transport water.
The producer organisation’s corporate carbon footprint has been calculated since 2020/21. A key partial goal has already been achieved in the past financial year: VOG Products has achieved CO2 neutrality for Scope 2 since green energy solely from hydropower is being purchased in the electricity sector. Efforts to reduce CO2 emissions are aimed at reducing energy consumption in the gas sector and expanding the company’s own photovoltaic system.
EcoVadis, the world’s most reliable provider of sustainability assessments for global supply chains, recently recognised VOG Products’ continuous efforts by awarding them a silver medal.
This juice industry report is a first edition of many more to follow, monitoring the progress made and to enhance easy access to successful ways of working.
In this document, members of the IFU and Sustainability Working Group have provided examples of how they see any or all of these areas are addressed. It is essentially a collection of the practical inroads which companies and regions are making in moving towards the fulfilment of the aspirations of sustainability of our industry.
EXBERRY® colouring foods supplier GNT has published a major new report that sets out its plans to become the leader in its field on sustainability.
Each year, GNT produces more than 11,500 metric tons of EXBERRY® concentrates from edible fruit, vegetables, and plants – enough to colour over 40 billion servings of food and drink.
To ensure the company is fit for the future, it has unveiled a sustainability roadmap for 2030 to optimize its environmental and social impacts across its global operations. The full plans feature in GNT’s new ‘Sustainability Report 2021,’ which also includes detailed information on its performance last year.
Frederik Hoeck, Managing Director at GNT Group B.V., said: “Since GNT was founded in 1978, we’ve been revolutionising the food colouring industry with our plant-based EXBERRY® solutions. Today, we’re known for offering the most natural solutions on the market. We now want to take this to the next level and lead the industry in sustainability too. As a family business, sustainability and caring for future generations have always been part of our DNA.”
GNT’s sustainability strategy is built around four key pillars: better products, better operations, better agriculture, and better for people. It features a total of 17 targets for 2030, including cutting the Product Environmental Footprint for EXBERRY® product ranges by 25 % and reducing the intensity of factories’ CO2-equivalent emissions by at least 50 %.
Furthermore, due to GNT’s strong vertical integration, the company will soon be in a position to report on greenhouse gas emissions for 80 % of EXBERRY® products. Covering scopes 1, 2 and 3, this data will provide important advantages for food and beverage brands as it will enable them to calculate final products’ total environmental footprint.
Rutger de Kort, Sustainability Manager at GNT Group B.V., said: “We’re positioning our EXBERRY® brand as the most sustainable food colouring solution on the market. GNT is committed to driving industry standards higher than ever before by providing colours that deliver on cost-in-use, performance, naturalness, and sustainability. Achieving our goals won’t be easy, but we’re already making excellent progress across multiple areas.”
In times of instability, crisis and major global events, how do we make sense of trends which are likely to influence the beverage market?
While it is too early to predict the full impact of the conflict in Ukraine, when considering the trends within the beverage industry, it is important to take the macro drivers influencing the global economy into consideration.
Even before the latest current events, the global economy continues to be in a state of flux with recovery moving at varying speeds across regions and nations because of the pandemic.
In a report published in 2021, PwC reported that by the end of 2021, early 2022, they expect the global economy to revert to its pre-pandemic level of output. Noting however, that the recovery will be uneven across sectors, countries, and income levels.
As 2022 gets well underway, and the world pivots from pandemic to recovery, consumer behaviour and purchasing power remain highly dependent on economic realities, and perhaps now more than ever, understanding some of the key factors impacting the economic landscape is crucial for business strategy.
In its report „5 economic factors influencing the global beverage market“ Treatt takes a closer look at:
Economic recovery post Covid-19
Public debt levels
Globalisation
Higher value-add activities
Generation Z
Please download the full report as pdf-file under: www.treatt.com
A new market study published by Global Industry Analysts Inc., (GIA) the premier market research company, released its report titled “Vegetable Juices – Global Market Trajectory & Analytics”. The report presents fresh perspectives on opportunities and challenges in a significantly transformed post COVID-19 marketplace.
Global vegetable juices market to reach $47.2 billion by 2026
Amid the COVID-19 crisis, the global market for Vegetable Juices estimated at US$34.7 Billion in the year 2020, is projected to reach a revised size of US$47.2 Billion by 2026, growing at a CAGR of 5.2 % over the analysis period. Pure Vegetable Juice, one of the segments analyzed in the report, is projected to record a 5.5 % CAGR and reach US$28.5 Billion by the end of the analysis period. After a thorough analysis of the business implications of the pandemic and its induced economic crisis, growth in the Vegetable Blend Juice segment is readjusted to a revised 4.9 % CAGR for the next 7-year period.
The U.S. market is estimated at $9.7 billion in 2021, while China is forecast to reach $9.8 Billion by 2026
The Vegetable Juices market in the U.S. is estimated at US$9.7 Billion in the year 2021. China, the world`s second largest economy, is forecast to reach a projected market size of US$9.8 Billion by the year 2026 trailing a CAGR of 8.5 % over the analysis period. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 2.9 % and 4.2 % respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 3.7 % CAGR …
Delivers double-digit net sales and earnings growth Raises full-year net sales guidance and reaffirms EPS guidance
Keurig Dr Pepper Inc. reported financial results for the first quarter ended March 31, 2021 and increased its outlook for 2021 net sales growth to 4 % to 6 %, from the Company’s prior net sales guidance of 3 % to 4 %. KDP also reaffirmed its guidance for full-year Adjusted diluted EPS growth of 13 % to 15 %.
Net sales in the first quarter of 2021 advanced approximately 11 % on both a GAAP and constant currency basis, with each of the Company’s business segments reporting strong growth. GAAP diluted earnings per share more than doubled to $ 0.23 and Adjusted1 diluted EPS grew to $ 0.33, a double-digit increase versus year-ago.
Commenting on the announcement, Chairman and CEO Bob Gamgort stated, “We delivered an exceptional first quarter, driving double-digit net sales and earnings growth, behind outstanding in-market execution. Looking forward, we see an improving, but volatile, macro environment marked by increasing consumer mobility and rising inflationary headwinds. We remain focused on delivering our business plan, with increased net sales growth expectations and growing confidence in achieving our Adjusted diluted EPS growth target of 13 % to 15 % for the year, and we plan to reinvest any earnings upside in the business to drive future growth.”
First Quarter Consolidated Results
Net sales for the first quarter of 2021 increased 11.1 % to $ 2.90 billion, compared to $ 2.61 billion in the year-ago period, driven by strong growth in each business segment, particularly Coffee Systems. On a constant currency basis, net sales advanced 10.8 %, reflecting higher volume/mix of 10.3 % and favourable net price realization of 0.5 %.
KDP in-market performance in the quarter remained strong, with retail dollar consumption2 advancing 9.4 % across the Company’s cold beverage retail base, with particular strength in CSDs3, premium unflavoured water, teas, juice drinks, apple juice, vegetable juice, mixers, and coconut water. This performance reflected the strength of Dr Pepper, Canada Dry, A&W, 7UP, and Sunkist CSDs, CORE hydration, Snapple teas and fruit drinks, Clamato vegetable juice, Motts apple juice, and Vita Coco. On a two-year stacked basis, consumption of KDP’s cold beverage portfolio increased 17 %. …
1Employee compensation expense and employee protection costs are both included as the COVID-19 items affecting comparability in the reconciliation of our Adjusted Non-GAAP financial measures. 2In 2021, reflected pay for temporary employees, including the associated taxes, as well as incremental benefits provided to frontline workers such as extended sick leave, in order to maintain essential operations during the COVID-19 pandemic. In 2020, primarily reflected temporary incremental frontline incentive pay and benefits, as well as pay for temporary employees, including the associated taxes. Impacts both cost of sales and SG&A expenses. 3Included costs associated with personal protective equipment, temperature scans, cleaning and other sanitisation services. Impacts both cost of sales and SG&A expenses.
Symrise AG reliably continued its profitable growth course in 2020 despite the challenging environment. The Group increased its sales by 3.3 % to € 3,520 million taking into account portfolio and currency translation effects. In organic terms, sales went up by 2.7 %. The Group thus significantly outperformed market growth, which is estimated at 1.0 % for 2020. At the same time, Symrise stayed behind its defined sales target, as the business development in the month of December was impacted by a criminal cyber-attack. Earnings before interest, taxes, depreciation and amortization (EBITDA) rose by 5.8 % to € 742 million in 2020. Profitability reached an outstanding level with an EBITDA margin of 21.1 % and was within the expected margin range. Against the backdrop of the good performance, the Executive Board and the Supervisory Board propose a dividend increase to € 0.97 for the fiscal year 2020 to the annual general meeting.
PepsiCo, Inc. published its 2019 sustainability report, highlighting progress toward its sustainability goals and reaffirming the company’s agenda to help build a more sustainable food system.
“Today’s global environmental and societal pressures are bringing into sharp focus the need for systemic change,” said Ramon Laguarta, PepsiCo’s CEO and Chairman. “These challenges not only require deeper commitment from the private sector, they also require demonstrated and sustained action. As a global food and beverage leader, we have a responsibility to use our scale and influence to help tackle long-term challenges, including addressing the threats to our food system which have been further strained by the unfolding pandemic. We’re making significant progress that I’m very proud of. We know it will take even more, however. From how we grow food and make products, to inspiring positive change – we are committed to help build a better future for people and the planet.”
The 2019 Sustainability Report shares progress across the priority areas where PepsiCo believes it can have the most meaningful impact: agriculture, water, climate, packaging, products, and people. Highlights include:
Delivering Safe Water Access: PepsiCo believes water is a human right and its philanthropic arm The PepsiCo Foundation has helped more than 44 million people in underserved communities around the world gain access to safe water through distribution, purification and conservation programs since 2006, far surpassing its goal to reach 25 million by 2025. Building on the success of these programs, PepsiCo has set an ambitious new target to reach a total of 100 million people by 2030 and will focus its near-term work on water distribution, sanitation, and hygiene programs to bolster public health in the wake of COVID-19.
Sourcing Ingredients through More Sustainable and Resilient Agriculture: On farms around the world, PepsiCo is working to improve farmer livelihoods, while raising standards for efficient resource use, environmental consciousness, and worker rights. Through the company’s Sustainable Farming Program (SFP), in 2019, nearly 80 % of PepsiCo’s farmer-sourced agricultural raw materials, like potatoes, whole corn, oranges, and oats were verified as sustainably sourced, meeting the SFP’s robust criteria, progress towards meeting its goal to reach 100 % by the end of 2020.
Accelerating Climate Action: PepsiCo reduced its absolute GHG emissions by 6 % across its global value chain in 2019. In April 2020, PepsiCo affirmed its plans to accelerate action on climate change by signing the UN’s Business Ambition for 1.5°C pledge, joining other leading companies in committing to set science-based emissions-reduction targets across its entire value chain, aimed at limiting global warming to 1.5°C, while also developing a long-term strategy for achieving net-zero emissions by 2050. This builds on PepsiCo’s announcement earlier in the year that the company is shifting to 100 % renewable electricity through a diverse portfolio of solutions for direct operations in the U.S., its largest market. Nine countries in PepsiCo’s European business operations already use 100 % of their electricity from renewable sources.
“As we look to the decade ahead, global efforts to mitigate climate change and support a more sustainable and inclusive future are more crucial than ever,” said Simon Lowden, PepsiCo’s Chief Sustainability Officer. “From providing access to safe water in underserved communities, to working with farmers to grow crops more sustainably, to innovating around packaging, we remain focused on our long-term agenda. It will require agility, collective action and collaboration, and as we think about our approach, we’re determined to embrace an important lesson of COVID-19: The world can mobilize quickly when working together toward a shared goal. We know building a more resilient food system is possible, and we’ll continue working with partners around the world to catalyze change for a better tomorrow.”
The report and downloadable assets are available here.
What can fresh produce companies do to combat climate change and to protect the people who work in their supply chains, while at the same time maintaining viable, profit-making enterprises? With sustainability becoming an increasingly urgent challenge in so many different areas, FRUIT LOGISTICA has published the most far-reaching investigation ever undertaken into the environmental and ethical sustainability challenges faced by today’s fruit and vegetable business.
Entitled Do The Right Thing (Right) and produced by RaboResearch Food & Agribusiness, the FRUIT LOGISTICA Trend Report 2020 outlines the most important sustainability issues for the industry, including key areas of concern like water conservation, food waste, packaging, chemical use, energy consumption and treatment of workers.
It also sets out what has become a compelling business case for a range of sustainable practices, as well as offering compelling examples of how producers, distributors and retailers are treating people and the planet better by making important changes to the way they operate. Finally, it presents a proposed roadmap towards making sustainability an integral part of any company.
“There is a strong business case for sustainability, including a reduction of risks and establishing a long-term position as a trusted partner for internal and external stakeholders,” says report author Cindy van Rijswick. “There are, of course, challenges too, which the industry must address.”
Available as a free download from the FRUIT LOGISTICA website, Do The Right Thing (Right) incorporates information and insight from across the global fruit and vegetable marketplace, making it a valuable resource for anyone working in the industry.
In its new sustainability report for 2017/2018 KHS documents its various sustainability measures, successes and targets
In its new sustainability report for 2017/2018 KHS documents its various sustainability measures, successes and targets. The latest publication focuses on saving resources within the company and as regards product and service concepts.
“KHS has always attached immense importance to protecting people, the climate and the environment. In our sustainability report we show which measures we’ve already taken and which we are yet to implement in this respect,” says Kai Acker, CEO of the KHS Group. The Dortmund systems supplier’s third voluntary report is again based on the globally recognized sustainability reporting standard developed by the Global Reporting Initiative and on the sustainable development goals set by the United Nations.
Concepts for the future
“We aim to continue producing holistic systems and solutions for our customers and at the same time protect the environment,” states Acker. To this end KHS intends to lower its carbon emissions in the long term by making considerable savings in energy, materials and resources – and not just within its own company but also regarding its product and service concepts. In this way the Dortmund engineering company is helping its clients to reach their own sustainability targets.
The most recent example of this is the next generation of the KHS Innofill Glass DRS ECO glass filler, distinguished by its lower energy consumption which is reduced by up to 20%. The machine also cuts carbon emissions by as much as 50%. Thanks to digital networking and monitoring the glass bottle filler also provides optimum product quality and higher line availability. “By increasingly applying intelligent products and solutions we can also boost the efficiency of our plant engineering,” Acker explains.
The next generation of the KHS glass filler is just one example of how beer, mixed beer beverages and soft drinks can be processed gently and efficiently while protecting the environment. (Photo: KHS)
Employees a source of innovation
One core component of the KHS sustainability report is the company’s personnel. Besides providing a number of facts and figures the machine manufacturer gives readers an insight into the diverse fields of work covered by its many employees and their specific commitment to sustainability over the past two years. “Our employees are of central importance to KHS. It’s they who are behind every single idea and development and who are largely instrumental in promoting our economic and sustainable actions,” emphasizes Acker. In the future KHS will continue to intensify its development in the context of climate and environmental protection and check into which process steps further measures can be integrated.
Ecolean, a global producer of lightweight packaging solutions for liquid food, publishes its second Sustainability Report. The report focuses on Ecolean’s ambition and actions to provide the world with safe and convenient liquid food packaging solutions – with minimal environmental impact.
The world’s demand for innovative packaging solutions are increasing as a result of a growing population, changing consumer demands and a global climate challenge. Ecolean enables optimal packaging solutions by continuously enhancing its product portfolio and through an ambitious strategy for global growth.
During 2018, Ecolean completed the introduction of Environmental Product Declarations (EPDs) for all of its packages. By doing so, Ecolean became the first packaging system supplier in the world to offer this type of verified environmental documents of its entire system. Furthermore, Ecolean took a step closer to its objective to use 100 percent renewable electricity at its production sites by 2030.
“By switching to renewable electricity, we can reduce the climate impact of our production”, says Anna Palminger, Manager Sustainability at Ecolean. ”I’m proud of our results. In 2018, 84 % of the electricity used at Ecolean’s production plants was renewable and 82 % of the total energy used in production originated from renewable sources. We also shifted from natural gas to renewable biogas at our plant in Sweden – meaning that all energy used at that site is now 100 % renewable.”
“Moving forward means further enhancing the life cycle perspective – and will require joint efforts and collaborations with both our industry partners and our customers,” says Peter L Nilsson, CEO at Ecolean. “We think it is important to take steps that drive the entire industry forward in a more sustainable direction, such as introducing EPDs for all our packages. The way ahead is to intensify our collaboration with others such as through CEFLEX (a circular economy for flexible packaging) and local recycling initiatives. This is a significant step forward for Ecolean that reinforces our position as a leading sustainable packaging supplier”.
The total cherry production forecast in Turkey in Marketing Year (MY) 2019/20 is 865,000 metric tons (MT), which is 41,000 MT more than MY 2018/19. The peach and nectarine production forecast for MY 2019/20 is 830,000 MT, 40,000 MT more than MY 2018/19. Stone fruit exports are increasing due to abundant production and strong demand from the Russian and EU markets. Turkey has begun exporting fresh sweet cherries to China for the first time. This report covers cherries, peaches, and nectarines. …
Sensient Flavors presents its 2019-2020 ‘Trends to Taste’ report
Sensient Flavours presents a new collection of ‘Trends to Taste’ flavours. The range of six state-of-the-art flavours is based on the company’s latest insights into consumer interpretations of the past, present and future. The flavours not only give final applications a new aromatic kick; but also inspire insight and achievable innovations that can help narrow the gap between a brand and its consumers.
Where does the story of your product belong – the past, present or future? By addressing this question, Sensient Flavors is offering food and drink manufacturers the latest insights into consumer attitudes. Published annually, the ‘Trends to Taste’ forecast encompasses the company’s syndicated research and horizon-scanning capabilities in pursuit of one clear goal ̶ capturing the latest consumer trends and transferring them into a flavoursome, aromatic language.
Its team of flavourists has examined current consumer perception of past, present and future times. For each dimension, they identified both positive and negative feelings, which are strong drivers of consumer behaviour. By turning these insights into a flavour collection, the company has created six avant-garde offerings that mirror specific consumer attitudes to each time dimension, and help drive stronger product performance in the marketplace.
Engaging the past
While some of us associate the past with positive feelings of nostalgia, stability and comfort, others use yesteryear to make changes to their future. To reflect the emotions of the former, Sensient Flavors has developed a new variation of Poudre Douce – a warm and comforting medieval spice blend for use in various foods from roasted meats to bakery items. By contrast, Romeu e Julieta ̶ a flavour combination of traditional tropical fruity guava paste and subtly sweet cheese ̶ was designed to create both a new sensory experience, as well as acknowledge the feelings of the latter group of consumers.
Controlling the present
More and more people consider the modern world to be immersive – an interactive experience to be explored. For these shoppers, the flavour expert presents the aroma of Timut Peppercorn – a plant highly appreciated by Himalayan natives for its versatile properties. Characterized by peppery notes in combination with zesty fruit aromas, it helps create tailored products that tap into interactive indulgence.
However, there are also an increasing number of people who are rather overwhelmed by today’s multi-sensorial stimulation. For this group, Chocolate Toadstool with deep earthy umami and decadent chocolate notes helps create authentic products to satisfy a taste for diversion and escapism.
Imagining the future
Today, future visions of a near-perfect society sit alongside dystopian predictions that necessitate a return to a simpler existence, and regionally focused eating. In addressing the utopian idea, Sensient Flavours embraces the ancient description of utopia as a land of “milk and honey”, where honey means the sweetness of dates. Against this backdrop, the manufacturer presents Silan – a harmonic combination of brown dates with a slight bitter edge tempered with creaminess.
Acknowledging the dystopian vision, the flavour company presents Fermented Yaupon, reminiscent of roasted tea enhanced with floral notes. As North America’s only caffeine-containing plant, Yaupon promises a natural caffeine buzz and, thanks to fermentation – an age-old process used in the preservation of food and beverages – this offering also has a slightly sour edge.
MY 2018/19 EU citrus production is projected to reach 11.6 MMT, an eight percent rise compared to previous year and consistent with previous estimates. The regional increase is due to an expected rebound in Spanish production, the EU’s main citrus producer. Favorable weather conditions facilitated good flowering and fruit setting. Spain expects a 14.6 percent increase in citrus production from the previous year at 7.3 MMT and 0.4 percent higher than previous estimates. In February 2019, Spanish growers protested against the European Commission as the rise in EU imports of South African citrus lowered EU prices. However, the rebound of EU citrus production may result in a reduction in EU citrus imports. Strategic markets destinations for EU citrus exports continue to be Canada, the Middle East and China. In addition, in MY 2017/18 EU imports of U.S. grapefruit and orange juice declined due to a decrease in U.S. production.
The world market for aseptically packed products amounted to 152 billion litres in 347 billion packs during 2017, according to the new Global Aseptic Packaging report from leading food and drinks consultancy Zenith Global Ltd and packaging experts Warrick Research Ltd. Volumes have risen by 2.7 % a year since 2012, with South East Asia achieving the fastest annual growth rate of 7 %, followed by China on 6 %.
Beverages such as fruit juice accounted for 39 % of aseptically packed products, with white drinking milk responsible for 38 % and other dairy/food products making up the remainder. Aseptic filling has also become established for soups, sauces, tomato products and baby foods.
“While European companies still dominate the global aseptic filling equipment industry, the Chinese market is increasingly supplied by Chinese equipment manufacturers, some of whom have also successfully entered other Asian markets,” commented David Warrick, Director at Warrick Research Ltd. “Volumes have been static in much of Europe, contrasting with rapid growth in many Asian countries,” added Arunkumar Anbalagan, Senior Insights Analyst at Zenith Global Ltd.
Other findings of the 2018 Global Aseptic Packaging report include:
There are over 16,000 operational aseptic filling systems worldwide, serviced by more than 30 suppliers.
The largest markets for aseptic packaging are China and South East Asia. China is set to become the leading country by 2022, followed by South East Asia and West Europe.
Value added dairy products are a fast growing area of demand for aseptic filling systems. In some regions, fillers are used for both ambient and chilled dairy products.
Environmental issues have become more important in many regions. Developments include the introduction of electron beam sterilisation as an alternative to chemical sterilisation. Demand is increasing for re-use or recycling.
By 2022, Zenith and Warrick estimate that the world market will reach 176 billion litres and 410 billion packs. The majority of additional demand will come from South East Asia as well as China.
The University of Cambridge Institute for Sustainability Leadership (CISL) and a group of leading bottled water and soft drink manufacturers have launched a report at the House of Commons, which sets out an ambitious roadmap to eliminate plastic packaging waste from the bottled water and soft drinks value chain by 2030.
The report, the first of its kind, is set out to enable and encourage other industries and countries to create their own systemic roadmaps and visions to eliminate plastic packaging waste.
The report, developed collaboratively by the industry and its stakeholders, sets out key actions and aspirations to make eliminating plastic packaging waste a strategic priority. These include:
Producers to commit to all bottled water and soft drinks packaging to be made from 100 per cent recyclable or reusable material and aim for at least 70 per cent recycled material by 2025.
Producers and Government to investigate the optimal material of the future for bottled water and soft drinks that eliminates plastic waste while ensuring the lowest overall environmental impact.
Producers and Government to undertake research into consumer behaviour to support recycling ambitions towards achieving a ‘circular economy’ for bottled water and soft drinks packaging.
Government to create a consistent nationwide recycling system, and reinvest revenue from new policies into UK recycling, sorting and reprocessing capacity.
The roadmap provides a clear timeline for working towards the ultimate goal of transitioning to a more circular economy for plastic soft drinks packaging, where plastic packaging use is reduced wherever possible and otherwise is reusable or recovered and recycled.
The report was developed with input from the Future of Plastic Packaging Working Group: Lucozade Ribena Suntory and members of the Natural Hydration Council: Brecon Mineral Waters, Danone Waters (UK and Ireland), Harrogate Water Brands, Highland Spring Group, Montgomery Waters, Nestlé Waters UK, Shepley Spring and Wenlock Spring.
EU-28 production of peaches and nectarines in MY 2018/19 is estimated at 3.5 million MT, 12 percent lower compared to the previous campaign due to unfavorable weather conditions in most of the major producing countries.
Total cherry production in MY 2018/19 is projected to grow to 793,058 MT, a 30 percent increase compared with last season. This increase is supported by expected strong growth in Poland and Germany.
The value of EU-28 stone fruit exports continues to decline as a result of the 2014 Russian embargo imposed on agricultural and food products, including stone fruit, from the European Union. During MY 2017/18, EU imports of U.S. cherries increased significantly, valued at $ 9.4 million, and reinstated the United States as the fourth largest non-EU supplier of cherries. …
The 2016-2017 Florida all orange forecast released by the USDA Agricultural Statistics Board is up 200,000 boxes from last month, and is now at 68.7 million boxes. The total comprises 33.0 million boxes of non-Valencia oranges (early, midseason, and Navel varieties), unchanged from last month, and 35.7 million boxes of Valencia oranges, up 200,000 boxes from last month.
The forecast of all Florida grapefruit production is unchanged at 7.80 million boxes. Of the total grapefruit forecast, 1.50 million boxes are white and 6.30 million boxes are the red varieties. The Florida all tangerine and tangelo forecast remains at 1.62 million boxes.
The forecast includes 600,000 boxes of the early tangerines (Fallglo and Sunburst), 210,000 boxes of Royal tangerines, 530,000 thousand boxes of Honey tangerines, and 280,000 boxes of tangelos. The Frozen Concentrated Orange Juice (FCOJ) yields as reported by the Florida Department of Citrus (FDOC), Report No. 39, for the period ending July 1, 2017, at 42 °Brix are: all oranges at 1.416618 gallons per box, late (Valencia) portion at 1.536500 gallons, and non-Valencia oranges at 1.336596 gallons.
Please download the full citrus crop production forecast: www.nass.usda.gov
The U.S. liquid refreshment beverage market grew more quickly in 2015 than in 2014, according to newly released preliminary data from Beverage Marketing Corporation. The market’s growth was the strongest seen in several years. Beverage-specific factors, such as the remarkable vibrancy of the sizeable bottled water segment, as well as more general ones, such as the continuing economic recovery, contributed to the overall increase in liquid refreshment beverage volume, which approached 32 billion gallons in 2015.
Bottled water had another notable year. The category’s core characteristics – healthful, natural, zero-calorie – increasingly resonate with U.S. consumers. Pricing remained aggressive, which also contributed to bottled water’s performance. Its growth actually accelerated, which is unusual for a category its magnitude. Volume enlarged by 7.9 %. Bottled water could become the number-one beverage by volume as soon as this year.
Niche categories continued to outperform most traditional mass-market categories. Energy drinks and, especially, ready-to-drink (RTD) coffee advanced muscularly during 2015. Bigger, more established segments such as carbonated soft drinks and fruit beverages failed to grow once again.
RTD coffee outperformed all other segments with a 16.5 % volume increase in 2015. Nonetheless, the segment accounted for a tiny share of total liquid refreshment beverage volume. It was the smallest, behind value-added water, which registered growth after having registered a significant decline the year before. Energy drinks advanced by 9.8 %, but also remained modest in size. Predictably, no energy drink, RTD coffee or value-added water brand ranked among the leading trademarks by volume (no fruit beverage brand did either.).
Sports beverages, on the other hand, had Gatorade (including all brand variations) as the sixth largest liquid refreshment beverage trademark during the year. Exceeding 1 billion gallons for the first time in 2011, trademark Gatorade dipped below that level subsequently, and returned to that level in 2015.
Carbonated soft drinks remained the biggest liquid refreshment beverage category, but they might not for much longer as they continue to lose both volume and market share. Volume slipped by 1.5 % from 12.8 billion gallons in 2014 to 12.6 billion gallons in 2015, which lowered their market share to less than 40 %. Carbonated soft drinks accounted for five of the 10 biggest beverage trademarks during 2015, with Coca-Cola and Pepsi-Cola retaining their usual first and second positions, but only one of the leading brands, Sprite, managed to grow during the year.
Bottled water had four entries among the leading trademarks in 2015, and every one of them grew well in advance of the overall liquid refreshment beverage category.
Four companies accounted for all of the leading refreshment beverage trademarks. Pepsi–Cola had four brands. Coca-Cola had three while Nestlé Waters North America (NWNA) had two and Dr Pepper Snapple Group (DPSG) had one.
“Consumers have spoken,” said Michael C. Bellas, chairman and CEO, Beverage Marketing Corporation. “They’ve made their preferences clear. The rapid growth in bottled water and functional and niche alternatives like energy drinks expresses a shift away from most large traditional beverage categories.”
New York City-based Beverage Marketing Corporation is the leading consulting, research and advisory services firm dedicated to the global beverage industry.
Sponsored Post – VOG Products, the South Tyrol fruit-processing company, has integrated sustainability into its corporate strategy. Priorities, measures and objectives are set out in the sustainability report , which has now been presented for the first time.
