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SKNY BTCH manufactures sugar free Vodka Soda in different flavours, that appeal to anyone who craves a refreshing drink with an extra twist and less calories. SKNY BTCH is now launching Vodka Shots for those hot summer nights. The alcohol content is 14,9% and these shots contains 50 – 70 % less sugar in comparison with other sweet & sour shots. Both flavours in Raspberry and Green Apple are now available at Systembolaget in Sweden and can be ordered whith wholesaleprices from Savings Mat & Dryck Ltd. internationally.

Green apple is very fruity and has a sweet character with a hint of vanilla. Raspberry has a sweet and berry character with a distinct taste of raspberry. The shots are to be served chilled and are a good choice both as a social drink and at more festive events and parties.

SKNY BTCH Vodka Shot is a good compliment at restaurants, bars and nightclubs. The drinks are produced by the family business Savings Mat & Dryck Ltd. that produce, distribute and market SKNY BTCH Vodka Soda and Shot. The drinks are produced at Värmdo, located in the Stockholm archipelago.

In addition to the core range of Fanta Orange, Zero Orange, Grape, Raspberry, Blueberry, Sour Watermelon and Strawberry Sherbet, Fanta has launched multi-sensory products that are as much about touch, sound, sight, and smell as they are about taste.

“People really love the flavours but we wanted to up the ante and bring out something totally unique and different to everything else in the soft drink category, to create new experiences for Kiwis to try when they want the occasional treat,” says Fanta Brand Manager Gina Beck.

“We talk about teens wanting ‘omni sensorial’ experiences, which is where they’re looking for something that’s going to awaken all the different types of senses. Early adopters want to experience something new and this range really delivers on this,” she says.

The first entries into the sensory range are Jelly Fizz which come in both orange and raspberry flavours.

To enjoy the omnisensorial experience of Jelly Fizz, for instance, consumers need to shake the can 10 times to activate an almost indescribable, well, jelly fizziness.

“It’s like a delicious, liquid jelly – a soft drink blended with juicy liquid jelly pieces. You can’t really explain it to someone, they have to try it for themselves,” says Gina.

The original Jelly Fizz concept was launched in Japan and Hong Kong about five years ago (known as Furu Furu Shaker) and the local Coca-Cola team felt they could replicate its incredible popularity here in New Zealand.

“The challenge has been how to Westernise the concept of what is a really cool but very different drinking experience,” says Gina.

“We needed to educate teens that it’s okay to shake the can without it exploding, despite it going against everything they’ve ever known about soft drinks.”

While Fanta will no doubt continue its history of innovation, there’s one thing that won’t change: the iconic taste of Fanta Orange.

“Fanta Orange is a really big part of our portfolio,” says Gina. “It has a loyal fan base and that is incredibly important to us.”

Jelly Fizz is available in both orange and raspberry flavours – for a limited time.