Rapidly growing family-owned brand expands tea and lemonade portfolios with new flavour innovations, and entry into fruit punch category

Milo’s Tea Company, Inc., the third-generation, family-owned maker of beverages crafted with real, high-quality ingredients, is accelerating its rapid growth with the launch of three new refrigerated beverages. The lineup includes a Zero Sugar Lemonade and Limited Edition flavour Blackberry Sweet Tea, while also marking a major milestone as Milo’s enters a new beverage category with the introduction of Fruit Punch.

By bringing its fresh, real-ingredient standards to categories traditionally dominated by shelf-stable, artificial options, Milo’s is creating new choices for individuals and families seeking fresh-tasting beverages they can feel good about serving.

Classic favourites, reimagined with real ingredients

• Milo’s Fruit Punch: Reinventing a classic family favourite the Milo’s way, Fruit Punch is made fresh with high-quality, real, 100 % natural ingredients. With no preservatives or artificial colours, it delivers a delicious, balanced fruity blend designed for sharing while unlocking new potential within the $1.5B U.S. Fruit Punch category² as consumers seek better-for-you twists on nostalgic favourites.
• Milo’s Zero Sugar Lemonade: Inspired by one of the brand’s most-requested products on social media and the success of Milo’s Zero Sugar Sweet Tea, Milo’s Zero Sugar Lemonade expands the zero sugar lineup to offer more choice for consumers seeking great taste without sugar. Crafted to deliver the bright, refreshing taste of homemade lemonade, the new offering contains no sugar, preservatives, or added acids.
• Milo’s Limited Edition Blackberry Sweet Tea: Building on the strength of Milo’s Famous Sweet Tea, the #1 selling refrigerated tea in the U.S.¹, the brand introduces a new limited edition offering, Blackberry Sweet Tea. Available through May 2026, this seasonal variety blends fresh-brewed Milo’s classic sweet tea with natural blackberry flavour for a smooth, fruit-forward twist made with real ingredients and no preservatives.

Milo’s Fruit Punch, Milo’s Zero Sugar Lemonade, and Milo’s Limited Edition Blackberry Sweet Tea are now available at 2,500+ Walmart stores in the US, with additional availability at select regional grocery retailers. All three are available in gallon sizes with suggested retail prices starting at $4.26 depending on retailer. Fruit Punch is also available in half gallon sizes, while Zero Sugar Lemonade is available in half gallon and 20 oz. single serve, with prices starting at $1.75 depending on size and retailer.

¹Nielsen, 52-Week ending in 12/27/25
²Nielsen, Total Fruit Punch Total US xAOC + Conv L52W ending 12/27/25

Tropicana introduces “Tropcn”, a new limited-edition packaging – now with the letters “AI” removed from their name – to celebrate the leading orange juice brand’s¹ natural ingredients, highlighting the fact that there is nothing artificial, and never has been anything artificial, in Tropicana Pure Premium orange juice. America’s favourite OJ² has been made from natural oranges, picked at the pinnacle of ripeness, and squeezed within 24 hours to create 100 % juice for more than 75 years.

Each week, there seems to be a new development in artificial intelligence. Each new AI advancement seemingly brings us closer to the artificial world and further from the natural. Consumer intrigue, and even concern, is high. In fact, searches for “What is AI?” increased by 643 % from 2022 to 2023³. So, to celebrate the natural ingredients and nothing artificial in Tropicana Pure Premium orange juice, Tropicana is heading to the biggest consumer electronics event, CES 2024 (January 9-11), to release a limited-edition package of “Tropcn” Pure Premium orange juice.

“Our limited-edition run of ‘Tropcn’ orange juice bottles represents our ongoing commitment to delivering the highest quality 100 % orange juice to Americans,” said Monica McGurk, CEO of Tropicana Brands Group’s North American business unit. “Since 1954, Tropicana has been at the forefront, innovating ways to bring fresh-tasting orange juice from natural oranges to breakfast tables nationwide. Artificial just isn’t in our DNA.”

Not attending CES 2024 in Las Vegas? Tropicana has hidden bottles of “Tropcn” across participating Kroger Family of Stores in the US. If you find a bottle in the wild, scan the code and enter for a chance to win a trip to the original orange juice state, Florida.

Tropcn was created in partnership with Tropicana’s creative agency of record, Cramer-Krasselt, PR agency of record, MullenLowe PR, and social agency of record MullenLowe US.

¹Source: IRI MULO+C, L52 Weeks, YE
²Source: IRI MULO+C, L52 Weeks, YE 11/26/23 11/26/23
³Mason Frank International