The 2025/26 orange season is nearing its end in the citrus belt in São Paulo and Triângulo Mineiro. Players surveyed by Cepea report that the harvested volumes have already declined. As the season winds down, major processors still receiving fruits are concentrating operations in only a few processing units.

The most recent report by Fundecitrus, released in late January, indicated that only 13 % of the total volume estimated for the 2025/26 season was left to be harvested. It is likely that less than 5 % of the crop remains unharvested in late February.

The return of processing activities involving 2026/27 oranges is expected to take place between April and May.

As for prices, data from Cepea indicate that quotations of pear oranges delivered at the industry have averaged BRL 34.53 per 40.8-kilo box in February (up to Feb. 26), downing 7.69 % in relation to that in January.

Concerning in natura market, the supply of high-quality fruits has been decreasing. The demand, in turn, is still firm. In the partial of February, values of pear oranges have averaged BRL 41.40 per 40.8-kg box, on tree, for a decrease of 2.87 % against the first month of 2026.

As the 2025/26 season is close to the end, the sector is now focusing on weather conditions and its consequent impacts on the development of the 2026/27 crop.

Ball Corporation’s newest beverage can innovation is helping customers put a colorful lid on their infinitely recyclable aluminum cans from Ball. Available for the first time, Ball’s proprietary Cameo End Printing extends customer branding to the top of the can, making the top pop and adding appeal for consumers looking for their favorite beverages.

Ball will debut Cameo End Printing next week at the Brewers Association Craft Brewers Conference and BrewExpo America®. The CBC is April 30-May 3 in Nashville, with Ball hosting customers in booth #1512, the Sustainability Track in Davidson Ballroom B, and at the Music City CANarchy outdoor festival in Walk of Fame Park.

“Ball’s Cameo End Printing delivers both branding advantages for our customers, and functional benefits for consumers,” says Jay Billings, vice president, commercial, for Ball’s beverage packaging North & Central America business. “For our customers, Cameo extends the can’s 360-degree billboard to the top of the package, further increasing brand visibility and offering exciting new possibilities for contests, special promotions and limited release packaging. For consumers, Cameo makes searching for your favorite brand easier in coolers and convenience stores, where the top of the can may be the most visible part of the package.”

Cameo will be commercially available in early 2019.