Leading coconut water brand Vita Coco is debuting a new line of functional coconut water with MCT next spring.

Vita Coco Boosted blends coconut water, coconut cream, coconut MCT oil, B vitamins and tea extract to give consumers a new, modern way to get their fix of all-day energy, without the jitters or crash. The new product will be available in three, delicious cafe flavors – Vanilla Latte, Coconut Chocolate and Chai – with 40 milligrams of caffeine and less than 5g of sugar per drink. Unlike other MCT drinks on the market,Vita Coco Boosted has no added sugar or added sweeteners.

As consumers continue to seek out holistic ways to increase their energy and focus, Vita Coco is leveraging energy-boosting coconut MCT oil to create a coconut water beverage that meets consumers’ needs.

“We’re always looking to find new innovative ways to leverage the goodness of coconuts to provide consumers with relevant products. We all need more energy and focus now more than ever, and the launch of Boosted could not be better timed,” said Michael Kirban, co-founder and CEO of Vita Coco. “MCT as a functional ingredient is growing rapidly, and our unique combination of coconut water with coconut MCT oil offers consumers an accessible, versatile product that can be enjoyed as a sidekick to your coffee, an addition to your smoothie or any time you need a pick-me-up.”

Vita Coco Boosted will launch regionally and will be available for $3.29 for a16.9-oz TetraPak in select retail stores and on Amazon in March 2021.

The design of Dr Antonio Martins coconut water pure organic has been jazzed up for the coming season and will be available on the organic shelves in spring 2019 in a new bright tropical design. The coconut juice for this product line comes from green ripened coconuts that stem from organic-certified, slightly larger plantations in Sri Lanka. Thanks to the decision to buy coconut water from Sri Lankan farmers, Dr Antonio Martins has already been able to create 8000 jobs there. However, it is also important to guarantee a good everyday life for the farmers, workers and their families in terms of education, health care and housing. The tropical thirst quencher coconut water pure organic does not only feature a new redesigned packaging, but it is the first European coconut water to be the proud bearer of the ^©FAIRTRADE seal.

More mature green coconuts have already formed fruit flesh and the remaining fruit juice has a slightly sweeter taste profile than it is the case with young coconuts. At this harvest stage, the coconut has higher usability (fibre, pulp, juice) and its juice can therefore be offered at lower prices. The coconut water pure organic is available in the 1 litre version (RRP € 3.89) and the practical 0.33 litre version (RRP € 1.69) in organic shops and from May 2019 in Dr Antonio Martins own online store. A real must for price-conscious sports savvy & lifestyle organic buyers with an eye for fair trade and modern design.