The non-alcoholic beverage industry, represented by the European Fruit Juice Association (AIJN), Natural Mineral Waters Europe (NMWE) and UNESDA Soft Drinks Europe, calls on the European Commission for “priority access” to its recycled plastic (PET) material, or a similar mechanism that guarantees “right of first refusal”, to be incorporated in the upcoming revision of the Packaging and Packaging Waste Directive.

As the beverage industry continues to invest in circularity and to put highly recyclable PET on the market, it needs to have priority access to its own recycled packaging material. This will help the beverage industry produce new packaging with food-grade recycled PET compliant with EU food safety standards, achieve its recycling targets and prevent its recycled PET being downcycled. Closing the bottle loop is required to ensure that the beverage industry meets the Single Use Plastics Directive (SUPD) targets and contributes to building a more circular economy for beverage packaging.

Wouter Lox, Secretary General of the European Fruit Juice Association (AIJN), commented: ‘’Food packaging serves specific needs, but most importantly is to safeguard the food products quality, conserves the food and assures food product safety. Also every food product has its specific packaging material properties and requirements in order to assure the packaging purpose. The access to the packaging material is essential to continue providing high quality and safe foods. This requirement needs to be merged with the sector commitments to respond to the EU Green Deal and the Circular Economy Action Plan. Therefore the access to the recycled material responding to the highest food quality standards needs to be reassured at every stage of the circularity circle.’’

Patricia Fosselard, Secretary General of Natural Mineral Waters Europe, stated: “Thanks to significant investments in collection schemes and in eco-design, PET bottles have become the most collected and recycled items around Europe. Through well-designed Deposit Return Schemes, several countries already achieve collection rates above 90%. Our members are determined to give every bottle a second life, but they can only do this if they get back the material that they place on the market so we can successfully close the loop.”

Nicholas Hodac, Director General of UNESDA, added: ‘’The entire beverage industry in Europe is fully supportive of the EU Green Deal and Circular Economy Action Plan and is committed to delivering full circularity for PET bottles. To get there, we need the European Commission to allow us to have priority access to our own recycled plastic material to meet our EU recycling obligations and avoid downcycling, which will break the bottle loop. It is just fair that we regain the equivalent quantity of collected and recycled material that we place on the market to move circularity forward.’’

The beverage industry is subject to several mandatory requirements under SUPD, one of which is that PET in bottles has to be food-grade to comply with EU food safety standards. In addition to introducing mandatory collection targets for PET bottles, SUPD also mandates the beverage industry to use a minimum of 25 % (by 2025) and 30 % (by 2030) of recycled content. The beverage industry’s commitment is not only to achieve these EU targets, but also to go much further by creating a closed loop for its PET bottles. Granting the beverage industry fair access to the amount of PET plastic material that it puts on the market and of which it finances the collection is key to promote effective bottle-to-bottle recycling.

This summer Finns can drink beer brewed with wild herbs, food waste and even goose feces. The new beers by a local microbrewery Ant Brew celebrate the European Green Capital year of the city of Lahti and share an important message of a wasteless circular economy.

The Finnish city of Lahti is known for their pioneering environmental action, and for their open-minded co-operation with local people. Now the European Green Capital 2021 joins forces with the local microbrewery Ant Brew by crafting a new beer series. The Wasted Potential beers are brewed with wild herbs, local food waste, like bread, berries and fruits – and even goose droppings.

The poop is used in a food-safe way to smoke malt to create a unique stout beer. The goose droppings are gathered from local parks, where geese are causing a messy problem. Now, the local parks get cleaner and the special edition summer beverages are perfect for a picnic in the park – a true two birds with one stone type of solution.

The beers showcase how all waste can be utilized. City of Lahti aims to be completely wasteless circular economy city by 2050, and at the moment 99% of the city’s household waste is already repurposed.

A taste of potential that was not wasted

A sustainable future demands effective use of resources and innovative ways of recycling. Lahti has several well-known breweries, so what would be a better way to celebrate our environment this summer than locally brewed beers, says Saara Piispanen, Head of Communications of Lahti European Green Capital.

The beer that uses goose droppings in the malt smoking process will be released later in the summer. First to be released is a wit-style beer inspired by waste-free circular economy: brewed with orange peels from a local market’s juice pressing station, and fruit purees that have exceeded their best before-date.

This series of beers is our way to create important discussions about food waste, utilization of waste, urban farming, and local and wild food among beer enthusiasts. Working with the Lahti Green Capital has been great. We are constantly developing ways to utilize new ingredients in brewing, and are not afraid to think outside of the box, says Ant Brew’s Kari Puttonen.

Our environment and circular economy are important for us, and we want to discuss these topics in interesting ways. Together we can create solutions that are eco-friendly and represent sustainable consumption, says Piispanen.

31 billion cans recycled, or 420,000 tons of aluminium

The overall recycling rate for aluminium beverage cans in the European Union, Switzerland, Norway and Iceland in 2017 rose 2.3 % from 2016 (72.8 %), to reach an all-time record 74.5 % in 2017. Almost 31 billion cans were recycled in the EU and EFTA countries in 2017, representing a total of more than 420,000 tons of aluminium and underscoring its contribution to the European circular economy. All aluminium cans are equally recyclable, no matter the colour, design, format or size.

Recycling aluminium consumes 95 % less energy than producing it from raw material, while the recycling process generates only 5 % of the greenhouse gas emissions produced from raw material production. Can recycling therefore saves the annual equivalent of approximately 3 million tons of GHG emissions – or the annual emissions of a mid-sized European town like Belfast, Malmö or Thessaloniki*.

Can manufacturers (members of Metal Packaging Europe) and their aluminium suppliers are confident that the European can recycling rate will increase further in the coming decade, primarily through a combination of measures such as improved PMD collection systems (‘yellow’ or ‘blue’ bags and bins) and incentive based initiatives such as modern deposit return and voluntary take back (‘cash for cans’) schemes.

Can manufacturers and aluminium recyclers are ready to invest in additional recycling capacities, providing other stakeholders, such as public and private waste management operators, are equally prepared to invest in additional and modern sorting facilities.

Leonie Knox-Peebles, CEO of Metal Packaging Europe, stated: “We believe that the new European calculation method will hardly impact the final recycling rates being achieved for aluminium beverage cans.” Maarten Labberton, Director Packaging Group at European Aluminium, added: “As we move towards our 100 % recycling rate target, what matters most is the recycling yields; aluminium is well positioned for the future given its very low losses during recycling.”

The following diagram provides a detailed overview of aluminium beverage can recycling rates by country in 2017. Recycling rates have been calculated on the basis of the present EU reporting rules.

*If a yearly GHG emission of 9.2 tonnes is assumed per EU citizen as used in the Product environmental footprint methodology, see Normalisation method and data for Environmental Footprints – Deliverable 2 of the AA Environmental Footprint and Material Efficiency Support for Product Policy (No. 70307/2012/ENV.C.1/635340)