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Since December 1, 2021, Alexander John has been strengthening the team of ZIEMANN HOLVRIEKA GmbH, Ludwigsburg as Head of Sales. At the expert for tanks and process technology for the brewing, beverage and liquid food industry, Alexander John will be responsible for sales in Africa. “We are pleased that we were able to win over a brewing technologist with such a profound knowledge of the process and plant industry. Together with him, we will further intensify our activities on this emerging continent. We are convinced that our product and service portfolio is extremely attractive for the given framework conditions there”, says Florian Schneider, Managing Director of Sales and Marketing of ZIEMANN HOLVRIEKA GmbH. For example, on the African continent, other starch sources are often used in addition to the usual raw materials, such as malt, which can be covered in a tailor-made way by the wide range of ZIEMANN HOLVRIEKA’s in-house lautering technologies.

Alexander John is a trained brewer. After graduating as a brewing engineer, John worked as a project engineer and international sales manager for many years. An almost one-year stay in Nigeria for a large brownfield project for a global beverage group strengthened his affinity for the African market. “I am looking forward to supporting the companies in my sales area with my practical knowledge. Together with our customers, we will find the perfect solution for every challenge and plant size”, John summarizes.

Alexander John supports the customers in Africa from the headquarters in Ludwigsburg.