Multi-functional ingredient offers product innovation across plant-based and functional food and beverage categories
Tetra Pak announced the launch of sunflower protein, a plant-based ingredient designed to help food and beverage (F&B) producers meet rising consumer demand for plant-based products – while maximising existing investments.
Expanding Tetra Pak’s portfolio of innovative ingredients, sunflower protein provides a plant-based avenue for F&B producers to capitalise on the booming plant-based food and beverage market, which is forecast to triple in size to $35.9 billion by 20331.
Sunflower protein is particularly versatile due to its neutral, slightly nutty flavour profile, smooth texture and off-white colouring. These attributes mean it can be used to create anything from plant-based iced coffee to yoghurt, ready-to-drink protein drinks and more. With a dosing range of 2 % to 7%2, sunflower protein offers flexibility in formulation and can easily be adjusted to match specific product requirements, whether boosting protein content, enhancing texture or delivering balanced nutrition.
The addition of sunflower protein to Tetra Pak’s ingredient offering further strengthens the company’s commitment to supporting food and beverage producers enter and expand within the fast-growing food supplement and nutrition (FSN) category. Through its Product Development Centres, Tetra Pak helps F&B producers accelerate time-to-market and optimise the creation of products that meet the needs of today’s health-conscious consumers3.
With 74 % of today’s consumers actively seeking products with health claims3, sunflower protein’s nutritional profile4 presents an opportunity for F&B producers to tap into the growing functional food market. Containing up to 50 % protein4, along with fibre, vitamins and antioxidants, sunflower protein provides an ideal ingredient for functional and fortified products. Sunflower protein demonstrates high in vitro digestibility (98 %)5, indicating an amino acid profile suitable for plant-based formulations.6
The global protein market is forecast to surpass $27.48 billion by 20347, while Europe’s meal replacement segment alone is set to grow from $2.04 billion in 2024 to $3.91 billion by 2033 (CAGR 7.53%)8
At a time when F&B producers face pressure to optimise existing assets and expanding into new categories, this renewable ingredient can be integrated into current processes with only minimal adjustments and investment.
1The global plant-based food market is valued at $14,225.3 million in 2025 and is poised to reach $44,181.9 million by 2035, reflecting a CAGR of 12%. Source: Future Market Insights – Plant-Based Food Market Analysis – Size, Share, and Forecast 2025 to 2035. https://www.futuremarketinsights.com/reports/plant-based-food-market 2This is a recommendation based on internal tests carried out by Tetra Pak, mostly due to viscosity and taste. As a result of their own R&D processes, customers could potentially use higher or lower dosage levels. 3Ipsos for Tetra Pak Quantitative Survey on Health & Nutrition 2023 (Brazil, US, China, India, South Korea, Kenya, South Africa, Germany, Spain, UK). https://www.ipsos.com/en/future-health-and-nutrition-tetra-pak-index-2023 4Protein content based on dry matter: 53 g per 100 g, as verified in the product specification for SUNTEIN™ Sunflower Protein Pasteurized Extra Fine, Version 02/30.09.2024, provided by Europack Bulgaria 5Data based on in vitro analysis performed by Improve SAS (January 2025) using ISO 13903:2005, EU 152/2009 methods and Megazyme K-PDCAAS kit. 6PDCAAS (Protein Digestibility-Corrected Amino Acid Score) is a method recommended by FAO/WHO to evaluate protein quality based on essential amino acid content and digestibility 7https://www.precedenceresearch.com/protein-market 8https://www.renub.com/europe-meal-replacement-products-market-p.php
From 4 to 6 February 2026, Berlin (Germany) transforms into the global home of fresh produce as FRUIT LOGISTICA ignites the industry with groundbreaking innovation, energising connections, and bold ideas shaping its future.
Growers, traders, engineers, scientists and pioneers arrive from all continents, carrying ideas, ambitions and a shared belief in progress. Over 2,500 exhibitors from around 90 countries are due to take part, making it the world’s largest and most international gathering of companies in the fruit and vegetable sector.
A global meeting point with purpose
In 2025, FRUIT LOGISTICA brought together 91,000 industry professionals from 151 countries, and more than 95 percent said they would recommend the event. From the moment the venue is entered, it becomes clear why: this is where the global fruit and vegetable sector moves forward.
Beyond its scale, the event is defined by real industry momentum – conversations in busy aisles, meetings between long-standing partners, and spontaneous exchanges that lead to new ideas.
This year’s guiding theme, Let’s grow!, captures that spirit. “Let’s grow is much more than a slogan,” says Director Alexander Stein. “It reflects our determination to push ahead, to embrace innovation, and to grow not only technologically and economically but also as a global community. FRUIT LOGISTICA is where that future begins.”
Italy, the Netherlands, Spain, Germany, and France remain the top five countries represented by exhibitors, and participation from Asia, the Middle East and North Africa, and Africa continues to increase.
Three segments that tell the whole story
The story unfolds across three seamlessly connected segments that cover the entire value chain: Fresh Produce, Machinery & Technology and Logistics. In Fresh Produce, trade visitors can explore the global marketplace for fruit and vegetables, discover emerging varieties, gain insights into shifting supply landscapes and meet buyers and retailers from around the world.
In the Machinery & Technology segment, they enter a world where technology becomes tangible, with AI-driven cultivation systems, precision irrigation, advanced grading lines and autonomous harvesting robots demonstrating how efficiency and sustainability can grow hand in hand.
In the Logistics segment, trade visitors experience the delicate art of moving freshness across the globe, discovering next-generation cold chain systems, robotics, drones, port solutions and digital supply-chain platforms that combine speed, safety and sustainability.
Formats that bring stories to life
The Startup World forms a vibrant ecosystem of ideas and ambition, where young companies introduce bold technologies for agriculture, logistics, vertical farming and data-driven production. Industry veterans stop by, ask questions, challenge and inspire. In this environment, the future often begins with a single meaningful conversation.
On the Insights Stage, exhibitors explain the stories behind their technologies, highlight the problems they solve and give trade visitors a direct look at how ideas turn into practical solutions.
Across the Expert Forums, a landscape of knowledge unfolds through six stages: the Fresh Produce Forum, Farming Forward, the Logistics Hub, the Future Lab, the Insights Stage and the Podcast Studio. More than 200 experts present over 100 sessions covering breeding innovations, retail marketing, greenhouse automation, artificial intelligence, vertical farming, climate resilience and the logistics of the future. Each talk opens up a new perspective.
Along the Organic Route, a clearly marked virtual path guides trade visitors to more than 200 exhibitors with certified organic products. It tells a story of responsibility, transparency and the growing global movement toward sustainable value chains.
In the New Product Showcase, trade visitors encounter a gallery of what comes next. Whether it is a new variety, a packaging concept or a technological solution, each exhibit represents a step forward and an idea made tangible.
The 20th FRUIT LOGISTICA Innovation Award marks a milestone moment. In 2026, the industry’s most prestigious award celebrates its twentieth anniversary. Throughout the halls, dedicated displays present the finalists, and on 6 February the award ceremony becomes an emotional highlight as visionary teams step into the spotlight and their achievements are celebrated across the global industry.
Friday, 6 February 2026, isn’t just the last day of the trade show – it’s Fruitful Friday, a vibrant celebration packed with business, science, and entertainment. From the Mascot Race at the South Entrance to the inspiring FLIA Award Ceremony and the forward-looking FRUTIC Science Symposium organised in cooperation with the Leibniz Institute for Agricultural Engineering and Bioeconomy (ATB), the day brings together innovation, industry expertise, and fresh energy.
New facility helps food and beverage (F&B) powder producers validate powder-formulated products and processes at industrial scale.
Tetra Pak has officially opened its new Product Development Centre (PDC) for Powder Process and Technology in Cholet, France, designed to accelerate innovation and optimise processes for powder-formulated products.
At 340 m², the new powder PDC features a fully equipped pilot plant with modular production lines and the latest powder-handling technologies. It also includes a dedicated testing laboratory to ensure quality, compliance and optimisation. Together, these facilities enable food and beverage powder producers to:
Validate recipes and processes before industrial roll-out, reducing the risk of costly errors and enhancing product quality.
Cut development costs and product loss, while increasing yield and accelerating time-to-market.
Trial sensitive or high-value ingredientsunder near-identical conditions to full-scale production, minimising waste and preventing costly downtime.
Meet sustainability targets through more efficient, resource-conscious processing methods.
From raw material characterisation and formulation through to pilot-scale simulation and industrial scale-up, the facility supports manufacturers across the full innovation cycle, from prototype to shelf. With a library of more than 6,000 powder samples and specialist testing instruments, the laboratory supports in-depth evaluation of powder properties and behaviours across applications, ranging from dairy and beverages to ice cream, whey protein and functional nutrition.
The pilot plants’ modular set-up means trials can be configured to each customer’s specific requirements, offering flexibility and agility. This not only accelerates industrial roll-out but also minimises downtime and product waste. To extend access, every trial can also be followed remotely via high-definition livestreaming with real-time interaction and detailed post-trial reporting. Customers receive recordings, technical data and product samples wherever they are in the world.
The PDC also showcases the latest powder-handling technologies, including the Tetra Pak® Air Jet Cleaning System for Powder, which improves cleaning efficiency and ensure optimal use of costly ingredients and Tetra Pak® Production Control Ignition User Interface, a single, scalable user interface to simplify production control and drive operational responsiveness. These innovations, combined with deep powder processing expertise and flexible infrastructure, allow the PDC to support faster, more confident product development.
The new powder PDC forms part of Tetra Pak’s product development centre ecosystem, in which food producers can achieve food properties and functionalities, trial different final product formulations, and develop brand or product identity to create an effective go-to-market strategy. By linking expertise and facilities across multiple centres, Tetra Pak helps customers accelerate innovation and reduce risk, giving them a powerful scale-up advantage.
Exporters had good perspectives for the 2025/26 season of orange juice, especially due to the exemption of the US tariff on imports of the commodity from Brazil and to the increase in the orange production in São Paulo state.
However, the limited demand from Europe kept international sales of orange juice below-expected from July to October 2025. As for November, shipments may continue to register low performance, since European acquisitions are still moving at a slow pace.
As a result, players from the crushing industry in São Paulo state have been cautious about purchasing fruits, keeping only contracts closed before and buying exclusively in the spot market – purchasers have been offering lower quotations, from BRL 35 to BRL 38.00 per box, delivered at the industry in SP.
The impacts of the pressure from the industry have started to hit the market of in natura fruits. Due to low values paid by the processing industry, part of the production is expected to be allocated to the in natura market, which can increase the supply in the wholesale supply center and, consequently, press down quotations to producers.
SIG announced that, following an extensive global search, its Board of Directors has appointed Mikko Keto as the Company’s Chief Executive Officer. He is expected to join in the first half of 2026.
Mikko Keto, a Finnish citizen, joins SIG from FLSmidth, a multinational engineering company providing equipment, systems and services to the global mining industry.
Mr. Keto joined FLSmidth in 2021 as President of the Mining division prior to becoming Group CEO in 2022. As CEO, he executed a comprehensive business transformation, including a financial and operational reset, portfolio optimization involving both a major divestment and merger, as well as a global efficiency and cost-reduction program. Mr Keto doubled the value of FLSmidth during his tenure.
Prior to joining FLSmidth, Mr. Keto spent over nine years at Metso Corporation, latterly serving as President, Services and Pumps.
During his career, Mr. Keto has delivered business transformation across several companies including Nokia Networks, KONE Corporation, Metso Corporation, and FLSmidth. Since 2019, Mr. Keto has also served as a board director and member of the Audit Committee for the Normet Group.
Mr. Keto has a degree in M.Sc. (Economics) from the Helsinki School of Economics. He will be based at SIG’s headquarters in Switzerland.
Döhler, a global leader in natural ingredients, ingredient systems, and integrated solutions for the food, beverage, and life science & nutrition industries, and VitaWorks LLC, a leading U.S.-based, family-owned manufacturer specialising in innovative formulation and turnkey nutraceutical production, have announced a strategic partnership to expand innovation and manufacturing capabilities in the health and nutrition industry across North America.
By combining their complementary strengths, customers will benefit from accelerated innovation and next-generation nutrition solutions through enhanced formulation, blending, and packaging capabilities. VitaWorks operates two state-of-the-art facilities in Fairfield, New Jersey, and Tempe, Arizona, delivering best-in-class development and production for the growing health and nutrition market.
As part of the agreement, Döhler is partnering with VitaWorks in a state-of-the-art blending and processing facility focused on novel flavour and powdered delivery systems. This initiative significantly expands on-site development capacity and accelerates product innovation for customers across North America. The partnership will also establish a West Coast Development Lab, creating a collaborative hub for concept-to-market product creation.
By combining Döhler’s global expertise in natural specialty ingredients — including flavours, colours, botanical extracts, and functional ingredients — with VitaWorks’ extensive manufacturing and formulation capabilities, the companies will deliver agile, science-backed, clean-label nutrition solutions designed to meet growing consumer demand for effective, natural, and transparent nutrition.
VitaWorks and its affiliated manufacturing companies — including Gummy Works (nutritional gummies) and Celmark Labs (liquid ingestibles and natural personal care) — are owned and led by Keith Frankel, a recognised pioneer in the dietary supplement and functional nutrition industry.
Over his four-decade career, Frankel has built one of the most comprehensive networks of health and wellness manufacturing operations in North America, supplying leading national brands and retailers with innovative, high-quality products. His commitment to product integrity, speed to market, and cross-category innovation has helped define modern nutraceutical manufacturing — from capsules and powders to advanced gummies and clean-label liquids.
Through this partnership, customers will have access to an expanded range of dosage and packaging formats, including tablets, capsules, soft gels, powders, gummies, and liquids – all supported by full turnkey services from formulation through final packaging.
This collaboration reflects both companies’ shared commitment to advancing the future of nutrition and longevity through integrated science, technology, and manufacturing excellence.
GEA and RebelDot, a leading Romanian technology company, are forming a strategic joint venture to accelerate digital transformation in the global process industry. The joint venture – named “RebelDot Process Industries” will be headquartered in Cluj, Romania, and will launch in January 2026. The new company will focus on delivering specialised software development services – including web, mobile, and AI solutions – tailored to the needs of industrial customers.
The joint venture combines GEA’s deep process industry expertise with RebelDot’s excellence in software engineering to help process industry and mechanical engineering companies accelerate the development, scaling, and operation of their digital solutions. Customers will benefit from shorter product time-to-market, greater development efficiency, and cost-effective operations through modern DevOps practices. GEA has also assigned a dedicated software engineering team at RebelDot to collaboratively develop Artificial Intelligence solutions. This includes the GEA Copilot®, which acts as an assistant for customers’ maintenance teams to fulfill their service tasks.
RebelDot is one of Romania’s most dynamic technology companies, headquartered in Cluj-Napoca, a major European tech hub. The company achieved 40 % growth in both revenue and headcount in 2024, now employing more than 300 professionals.
RebelDot enjoys a strong reputation among young tech talent and maintains close ties with the Technical University of Cluj-Napoca. Through the acquisition of a specialist AI firm, RebelDot has also expanded its expertise in artificial intelligence, enabling the joint venture to support OEMs in exploring AI-driven applications and solutions.
GEA operates a large industrial cloud platform in the process industry – the GEA Cloud®, which connects more than 10,000 units of process equipment worldwide. The collaboration with RebelDot enables faster development cycles, greater agility, and access to specialised expertise, building on GEA’s open-source software strategy. Earlier in 2025, GEA became a member of the Eclipse Foundation, an independent non-profit organisation supporting open-source software collaboration and innovation. Both GEA and RebelDot Process Industries will develop open-source-ready code and actively contribute to the process industry software community.
One example is project “Sealman”, which provides an open-source IIoT connectivity stack to machine builders. It helps OEMs focus on developing digital customer solutions while standardising and simplifying equipment connectivity to their own cloud systems. Building on this open and collaborative approach, the new joint venture becomes an ideal partner for OEMs and industrial companies looking to develop scalable, future-proof software for an open digital ecosystem in modern production environments.
Symrise is bringing industry perspectives to COP30 and connected events in Belém, underscoring a strong commitment to climate action and biodiversity. A major highlight includes the TED Countdown session, where Symrise – together with partner CO2 AI – launches the Houston platform, a digital tool for measuring carbon footprints at both product and corporate level. The company also co-chaired the Sustainable Business Bioeconomy Working Group. With these actions, Symrise demonstrates how digital innovation, cross-sector collaboration, and practical solutions drive measurable progress for climate, nature, and local communities across priority supply chains.
By hosting the TED Countdown event “The Essence of Carbon” with CO2 AI, Symrise underlines its commitment to data-driven climate action. At the session, held during COP30, the partners will launch the Houston platform and present it to a select group of customers and guests – marking a major step in Symrise’s sustainability journey. Both parties will showcase how digital tools accelerate decarbonisation in operations and products, supporting credible, scalable transparency on emissions along the value chain.
The digital tool enables Symrise to measure and manage product- and corporate-level carbon footprints with precision and efficiency. By integrating this carbon data, Houston empowers teams to gain real-time insights, prioritise impactful interventions, and ensure compliance with evolving regulations. The platform’s robust governance structure supports traceability and transparency, reinforcing Symrise’s ambition to advance in scalable decarbonisation.
Prior to the COP30 conference, Symrise also co-chaired the Sustainable Business Bioeconomy Working Group. This role allowed the company to contribute private-sector perspectives that link climate action, biodiversity, and social progress. Promoting the bioeconomy within the COP solutions agenda enables Symrise to enter into collaborative partnerships with global organisations and share practical experience from inclusive sourcing programs and circular technologies.
“Launching the Houston platform marks a milestone in our decarbonisation journey. CO2 AI’s platform acts as enabler to accelerate our vision of one carbon accounting language serving both corporate and product purposes. By integrating this robust solution, we empower our organisation and partners to make data-driven decisions with full confidence and to accelerate progress on our sustainability goals,” says Dr Isabella Tonaco, Chief Sustainability Officer at Symrise. “As co-chair of the Bioeconomy Working Group, I joined industry peers to accelerate progress together advancing collaborative work that turns proven pilots into scalable practice.”
Symrise’s engagement at COP30 also extends to the BMZ/GIZ Combú Island dialogue. It is joining a select group of stakeholders – including the German Federal Minister for Economic Cooperation and Development – to advance public-private bilateral dialogues between German and Brazil to foster economic development and strengthen both nations partnership “Bridging the Gap” initiative. “Our partnership with Symrise and Natura shows how inclusive business models work in practice – bringing indigenous and local products to market, raising and stabilising incomes, and empowering the guardians of the Amazon Rainforest”, says Reem Alabali Radovan, German Federal Minister for Economic Cooperation and Development. The program empowers local communities in the Amazon through deforestation-free, traceable value chains and regenerative agriculture. Each project aims to turn collaboration into practical outcomes for climate, nature, and people. Also, within the series of events at COP30, Symrise has signed a letter of intent and partners with Deutsche Bank and other industry players to mobilise financial support for rainforest protection for Honduras and Suriname.
“COP30 convenes leaders ready to scale what works. Our programs aim to unite climate action, biodiversity protection, and social progress – so customers and communities thrive together,” explains Dr Stephanie Cossmann, Member of the Executive Board for Human Resources (Labour Director), Legal and Sustainability. “At Symrise, we see biodiversity as fundamental to our business and our commitment to sustainability. We act with purpose to drive effective measures that reduce global emissions and protect our planet for future generations.”
Biomethane from beer and whiskey industry residues
German manufacturer WELTEC BIOPOWER is currently building a biomethane plant for the Irish company Evergreen Agricultural Enterprises Limited. The plant at the company’s headquarters in Monasterevin, County Kildare, will go into operation in mid-2026 after a total construction period of 11 months. The location offers the operator logistical advantages, among other things: “On the one hand, it is well connected to the M7 motorway. In addition, the national gas network for direct biomethane feed-in is in the immediate vicinity,” emphasises Patrick Meade, Managing Director of Evergreen.
No competition with feed production for use of input materials
The €50 million project comprises four digesters and one stainless-steel secondary digester, each with a volume of 4,900 cubic metres. These are mainly used to ferment production residues and by-products from the Irish beer and whiskey industry. The materials are readily available and do not compete with feed production, as they are unsuitable for animal feed. Three additional tanks are used to store liquid substrates. “Despite its size, the plant, with an annual processing capacity of 165,000 tonnes, will be built in just six months of pure construction time. Construction is proceeding according to plan and mechanical completion is scheduled for the end of this year,” says Tobias Gerweler, Managing Director of WELTEC BIOPOWER. “The decision not to use grass silage was a conscious one, so that we would not be competing with the livestock industry,” Patrick Meade continues. A combined heat and power plant (CHP) installed on site generates around 1 megawatt of power for the operation of the plant and supplies heat for the digesters.
Hourly production of 1,300 cubic metres of biomethane
Three rotating long-axis agitators and three submersible motor agitators in the tanks support the effective digestion of the substrate mix. The biogas is collected in the digesters with double-membrane roofs and processed into biomethane using membrane technology. It then enters the public gas grid 20 metres away via the feed-in point. Once commissioned, the plant will produce around 1,300 standard cubic metres of biomethane per hour – equivalent to around 110 GWh of energy per year. The annual output of 65,000 tonnes of digestate is stored in a covered concrete lagoon and delivered to farmers separately as liquid and solid fractions.
By 2030: 5.7 terawatt-hours of biomethane per year
“The fact that German manufacturer WELTEC BIOPOWER was awarded the contract to build the largest plant in Ireland to date was due not only to the technical advantages mentioned above, but also to the short delivery times,” emphasises Managing Director Patrick Meade. This will also enable Ireland to achieve its ambitious expansion targets for biomethane production: the government aims to produce 5.7 terawatt-hours (TWh) of biomethane annually by 2030. To achieve this, existing biogas plants for biomethane processing would have to be expanded, and technically mature plants such as the one built by Evergreen in Kildare would have to be planned and constructed.
On the occasion of the Pipfruit Market Observatory of the European Commission, WAPA (World Apple and Pear Association) presented a first update of its 2025/2026 European apple and pear forecast initially released at Prognosfruit in August 2025. The revised figures show a moderate increase in both apple and pear production for this season to reach, respectively, close to 11 million T for apples and slightly above 1.8 million T for pears. This is mainly due to favourable late-summer weather conditions that improved fruit sizes and colouring for mid and late-season varieties. While production is slightly higher than initially expected, total volumes remain well below the full potential of 13 million tonnes for apples and more than 2 million tonnes for pears, confirming for pipfruit a “medium to low” average European 2025/2026 season crop.
This provisional updated estimate brings the EU apple crop from the initial 10.4 million T released in August to reach between 10.9 and 11 million tonnes, about 5 % higher than the initial August forecast. It ranks this year’s crop as the 6th of the decade, and well below the peak crop of 2018 at 13.2 million tonnes. The EU pear crop is now estimated at just over 1.8 million tonnes, slightly higher than August expectations. This marks for pears the third consecutive low crop, and the fourth lowest of the decade, far from the 2010 peak of 2.7 million tonnes.
Following challenging spring conditions with late frost, weak pollination, and early-summer drought, more favourable weather conditions were recorded in September with rains and appropriate temperatures that contributed to improved yields across several Member States. The main revisions include an indicative increase for Poland (+400,000 tonnes), Germany (+60,000 to 80,000 tonnes), Belgium (+20,000 tonnes), the Netherlands (+10,000 tonnes), and France (+20,000 tonnes). Several contributors of Prognosfruit are still updating their figures, including Italy and Austria, as well as the aforementioned countries, upon the final harvesting later in November. For pears, an increase is mainly observed in Belgium (+25,000 T), the Netherlands (+10,000 T), and France (+10,000 T), an increase partially offset by a small further decline in Italy (-9,000 T).
WAPA emphasises that the updated figures reflect normal forecast adjustments as weather developments up to the end of harvesting in November can significantly influence fruit size and yields estimated in August. The organisation underlines that such revisions are part of a transparent and adaptive forecasting process.
“While this year’s crop is slightly higher than initially anticipated, the European apple and pear market remains well balanced,” said Philippe Binard on behalf of Prognosfruit. He added, “Production continues to be below full potential, stocks are clean, and new export openings are providing a positive outlook for the season”.
Although early sales in several countries were slowed by abundant garden production and cautious consumer demand, the market is now moving into full speed, supported by healthy domestic consumption and emerging export opportunities. The EU market observatory, building on some of the findings released at Prognosfruit, underlined some positive parameters for the season development. It is reminded that the season had a clean start with no overlapping stocks nor significant imports. While the intra-EU trade dynamic is not yet at its full potential in key markets such as Germany due to strong local availability, the outlook for intra-EU trade always remains as a safe bank for the sector, next to local sales. Some quality challenges have led to higher volumes being directed to the processing sector, balancing well the fresh market potential and tightening the stocks outlook for the fresh market later in the season. Despite geopolitical headwinds, export volumes are now already in full swing with volume up 20 % year-on-year, buoyed by lower production in Turkey. This is creating opportunities for the EU exporters in the Middle East, India and North Africa (Egypt, Libya) and as well as elsewhere in Southeast Asia or Latin America, despite some exchange rate disadvantages for EU traders, some ongoing market access restrictions, and logistics constraints in the Red Sea.
The apple and pear sector will need to continue mitigating some challenges for positive development, including securing satisfactory prices to fully recover rising production costs, securing a diversified toolbox for yield performance, and addressing emerging biosecurity risks under climate change. It will remain key to stimulate consumption uptake with evolving consumer patterns, availability of appropriate packaging types, and increased competition from other agrifood products and the growth of other fruit categories on supermarket shelves.
Apples and pears remain the lead category in the fruit basket assortment and have a diversity of varieties to offer to consumers throughout the season. The category needs to be properly stimulated by the future vision for agriculture in the EU and the upcoming CAP reform to keep the sector competitive and attractive for the generational shift.
More about the future outlook for the apple and pear sector will be on the agenda of Prongnosfruit 2026, which will take place in Constance (Germany) on 5-7 August 2026.
Data analytics company Euromonitor International has revealed its top Global Consumer Trends for 2026, with the annual report identifying four global trends that highlight crucial shifts in consumer behaviour.
In a reality shaped by cost of living, authenticity and wellbeing expectations, these trends are at the core of consumer behaviour worldwide.
Alison Angus, head of innovation at Euromonitor International, said: “The future of consumer behaviour is characterised by a desire for comfort, self-expression and cutting-edge wellness solutions, driven by the need for authenticity and simplicity in an increasingly complex world.”
Euromonitor’s top Global Consumer Trends in 2026 are:
Comfort Zone: Consumers are seeking comfort and simplicity amid global volatility, with 58 % experiencing moderate to extreme stress daily. They are looking for products that provide emotional reassurance, like natural and wholesome ingredients. Businesses need to develop products and services that offer comfort, boost confidence, simplify life or promote balance to help consumers find serenity in uncertainty.
Fiercely Unfiltered: Consumers are embracing bold self-expression and radical honesty. Half of all consumers seek products and services that reflect their unique identity, while 65 % feel society accepts who they truly are. Companies need to focus on hyper-segmentation for targeted strategies to resonate with specific customer profiles or buyer personas.
Rewired Wellness: Demand for high-tech, medically validated wellness solutions is growing with consumers willing to pay for premium products with scientific formulations. 49 % of consumers would be willing to pay 10 % or more for premium beauty products with a scientific formulation. Brands can leverage data-driven storytelling to demonstrate health benefits and educate consumers on product value.
Next Asian Wave: East Asian brands, particularly Chinese companies, are gaining global influence by combining affordability, innovation and digital-first experiences. China’s projected export value is expected to reach USD4 trillion by 2026. Businesses should optimise mobile-first digital experiences and design frictionless shopping journeys that blend content and commerce to remain competitive.
Tropicana Brands Group (“TBG” or “the Company”), a leader in fresh and chilled beverages, has announced the appointment of Paul Chibe as Chief Executive Officer, effective today. Glen Walter will remain with the Company in an advisory role through the end of the year.
Mr. Chibe brings more than 25 years of consumer goods and beverage industry leadership experience to TBG. He most recently served as CEO of Pabst Brewing Company, one of North America’s largest privately held brewing companies. Previously, he was President and CEO of Ferrero North America, U.S. Chief Marketing Officer at Anheuser-Busch InBev, and held senior leadership positions at Wrigley.
Throughout his career, Mr. Chibe has demonstrated exceptional ability to strengthen brand portfolios, accelerate business performance, and build high-performing teams. His achievements include launching successful innovations at Anheuser-Busch InBev, expanding Ferrero’s North American presence, and driving significant growth at Pabst.
The FRUIT LOGISTICA Trend Report 2026 reveals how artificial intelligence is reshaping global fruit and vegetable supply chains and accelerating change across the industry.
Artificial intelligence and automation are transforming every link in the global fruit and vegetable supply chain. The newly released FRUIT LOGISTICA Trend Report 2026, titled Ctrl+Alt+Refresh, explores how emerging technologies are driving efficiency, resilience, and sustainability throughout the fresh produce industry. The title itself suggests a system-wide reboot – a global fresh produce sector reconfigured with the help of AI to become faster, smarter, and more sustainable.
Produced by Fruitnet Media International in partnership with FRUIT LOGISTICA, the report combines exclusive survey insights with real-world case studies from leading companies and innovators worldwide. “AI is no longer experimental, it’s essential,” says Mike Knowles, Managing Director of Fruitnet Europe and author of the report. “The fresh produce business is undergoing a complete transformation as technologies become more useful, affordable, and intelligent. Those who fail to adapt risk being left behind.”
Artificial intelligence in action
Across production, logistics, and retail, AI applications are already delivering measurable impact. Smart greenhouses, predictive crop modelling, and autonomous robotics are improving yield consistency and reducing waste. In logistics and retail, AI-driven analytics enhance demand forecasting, cold chain performance, and shelf-life management.
Dole has implemented AI tools across forecasting, crop monitoring, and quality control to improve efficiency and data-driven decision-making. “Anywhere in the business where there are large volumes of data, AI will provide opportunity to streamline, speed up, and report,” says Drew Reynolds, Technical and Sustainability Director. “Logic suggests that crop forecasting – and matching that forecast to packaging, shipping and sales – could be revolutionary.”
Clarifresh uses AI to automate and standardise quality control across the supply chain, helping producers cut waste and boost accuracy. “The impact is twofold,” explains Elad Mardix, CEO and co-founder. “Doubling inspector productivity and expanding sample size by 50–100%, while reducing waste or claims by 25–35% through more objective inspections, standardized QC, and broader sampling. These results were reported by three major customers in North and Latin America over the past nine months, including leading citrus, grape, and berry exporters.”
Agriplace applies AI to simplify compliance and transparency in global supply chains by extracting and structuring data from supplier documents. “We leverage AI to quickly scan and extract relevant data from documents, reducing what used to be weeks of manual work to just minutes,” said Nico Broersen, CEO. “This combination of human expertise and automation not only gets companies started more quickly, it also ensures their supply chain data remains structured and trustworthy in the long run.”
A connected and predictive future
Surveyed industry leaders foresee rapid advances in autonomous harvesting, non-destructive quality analysis, and cold chain optimisation. A recurring theme is the need for data interoperability – systems that can securely connect and share insights across the chain.
“Smart agri plus smart logistics and smart merchandising equals a super-smart food system,” the report concludes. “The Ctrl+Alt+Refresh button has been pressed – the system is rebooting.”
Availability
The FRUIT LOGISTICA Trend Report 2026 offers a comprehensive overview of the technologies and strategies shaping the future of the fresh produce business.
Magtein®, a unique and highly bioavailable form of magnesium with EU novel food status, is to be showcased at Fi Europe (2nd-4th December in Paris).
Magnesium is one of the most popular supplements in Europe, with 35 % of consumers in Germany and 31 % of those in Italy taking it.1 One reason for the huge level of demand is its association with a range of current consumer needs, including cognition, memory, better sleep and stress reduction.
However, most commercially available forms of magnesium struggle to deliver real benefits for cognitive health because they fail to effectively and efficiently cross the blood-brain barrier.
This challenge inspired researchers in the US to combine magnesium with threonate, resulting in a unique and patented molecular structure which facilitates the entry of magnesium to the brain via glucose transporters. Now sold as Magtein®, magnesium L-threonate has been found to support better memory, cognition, mood, sleep, and cognitive lifespans.
Following huge commercial success in the US, Magtein® was awarded novel food approval in the EU last year, with AIDP and its partner company ThreoTech, LLC given exclusive marketing rights for five years. Since then, it has enjoyed growing momentum in Europe.
Rory Lipsky, Sr. VP Marketing, ThreoTech, LLC, said: “Europe is enjoying a magnesium boom, partly because of the growing focus on solutions for cognitive health, sleep and stress. Amidst this interest, the choice of which magnesium to include in your product is critical, especially because most products are characterized by poor bioavailability. Magtein® is a smarter magnesium supported by science and we love the fact that we’re now able to offer its unique benefits to the European market.”
As well as nutraceuticals, Magtein® is suitable for use in a wide range of food and beverage products, including RTD beverages, snack bars, gummies and gels.
1ITC Consumer Supplement Survey, 2024
PulPac, a global leader in Dry Molded Fiber, and Future Materials Sweden, an innovative Swedish start-up, announce a strategic partnership aimed at driving the transition from plastics to responsibly produced fiber-based packaging solutions. This collaboration combines complementary expertise and a shared ambition to accelerate next-gen packaging solutions in new market segments.
Future Materials Sweden brings extensive experience from the plastic injection molding industry and tool manufacturing, paired with strong entrepreneurial drive and market insight. By joining forces with PulPac, they aim to leverage cutting-edge fiber-based technology to help brands reduce their reliance on single-use plastics and open doors to new applications.
PulPac’s patented Dry Molded Fiber technology enables the production of high-performance, fiber-based packaging with unmatched design possibilities and minimal environmental impact. Using renewable materials and significantly less water and energy than traditional methods, PulPac’s mission is to replace single-use plastics globally — at scale and speed.
Arla Foods Ingredients will highlight its capabilities in milk and whey protein innovation with new high-protein food and beverage concepts at Fi Europe.
Research shows that more than 40 % of health-conscious consumers are opting for dairy products to boost their protein intake, while over 30% choose them for guilt-free snacking. Meanwhile, there is growing interest in innovative dairy formats targeting specific nutritional needs.1
At Fi Europe (2nd-4th December in Paris), Arla Foods Ingredients will demonstrate how its portfolio of milk and whey protein ingredients can meet these needs. Its stand will include an Innovation Spotlight area featuring five new application concepts that combine taste, functional nutrition and novelty:
A high-protein, transparent yoghurt
A drinking yoghurt with hydrolysed whey protein, offering 25 g of protein per serving
Milky Spark, a carbonated, flavoured, milk-like drink made with pure whey protein
A gluten-free high-protein (27 %) cookie with a soft-baked texture and no added sugar
A high-protein (25 %) brownie with an authentic fudgy texture and no added sugar
Jeppe Sand Laursen, Associate Director, Functional Nutrition at Arla Foods Ingredients, said: “We’re passionate about improving nutrition with superior-quality proteins that deliver the functionality consumers demand across a wide range of choices. Our innovative mindset, unique set-up and unrivalled knowhow bring new protein concepts to life – from formulation to implementation on the product line. In addition, our application centres’ flexible pilot equipment enables us to simulate large-scale production plant processes, with fast and realistic results that speed up time to market.”
Visitors to Fi Europe will also be able to sample a range of additional Arla Foods Ingredients’ concepts for functional, nutritious foods and beverages. These include a squeezable cheese, a drinking yoghurt and a kids’ UHT drink featuring Nutrilac® milk fat globule membrane (MFGM).
High in complete whey protein, MFGM also provides healthy lipids including Omega-3 fatty acids, vitamin B12 and choline. Arla Foods Ingredients recently launched its Whey360 campaign to highlight MFGM’s multinutrient benefits for functional foods across all life stages, beyond its established use in the infant formula category.
Additionally, Arla Foods Ingredients will showcase:
Easy Bite, a recently launched bite-sized snack bar concept offering up to 40 % high-quality protein in a convenient 18 g serving
Functional protein waters for holistic hydration featuring Lacprodan® ISO.Water whey protein isolates.
1Innova Market Insights, Top 10 Trends in Dairy & Dairy Alternatives, 2025
Explore the latest lifestyle shifts and consumer trends that will shape the future of food and beverage in 2026
Innova Market Insights provides a forward–looking analysis of the lifestyles and behaviours impacting global food and beverage choices. By leveraging megatrends analysis, insights from consumer research, observations from global trendspotters, and monitoring category trends and innovations, Innova implements a top-down bottom-up strategy to identify consumer trends and their drivers. For both food and beverage brands and ingredient and flavour companies, this consumer trends 2026 analysis offers opportunities to adjust marketing strategies, propel innovation, and obtain a competitive advantage.
Understanding the macro context
In 2026, consumers are faced with numerous external pressures and a volatile world. They are navigating financial pressures, growing geopolitical tensions, economic uncertainty, and mounting climate concerns. For example, anxiety is widespread, with half of global consumers saying they feel very or a little anxious about the world around them. Consumer trends reveal that Boomers and Gen Z are the most anxious, while millennials are more positive. In the past 12 months, 85 % of consumers globally also report feeling stress. The issues closest to home dominate, as personal finances are the number one cause of stress, followed by health, work, and school.
How are consumer lifestyles shifting?
Innova’s consumer trends 2026 research highlights the enduring lifestyle shifts that are influencing the global food and beverage market. Consumers are increasingly taking a proactive approach to well-being, with 1 in 3 consumers exercising to help manage stress. Additionally, conscious consumption is top of mind, as consumers are making choices that benefit both their wallets and the planet. Flexibility and digital living are also essential to consumer trends, and evolving work patterns and online platforms are enabling more fluid lifestyles. Therefore, the boundaries between work, home, and leisure are becoming blurred. Consumers, as a result, are looking for opportunities to exert greater control over their lives and find methods for escape and release.
Trend #1- Relaxed Sociability
The desire for healthier and more flexible lifestyles is fueling the shift to more relaxed social occasions and spaces. Consumer trends show that 59 % of consumers are choosing more casual ways to socialise, rather than formal, nighttime gatherings. Thus, the home, restaurants, nature, and the countryside are growing in popularity. Food remains a key factor in social bonding, and casual artisanal foods mirror the preference for more informal social occasions.
The role of coffee shops in socialising consumers is also growing. According to consumer trends research, their importance has grown by 22 %, largely driven by millennials, Gen Z, and consumers with higher incomes. This highlights the increasing popularity of “third spaces,” which are places outside of work and the home where people can build connections, foster a sense of community, and even promote wellness. In addition, the demand for alcohol-free alternatives is growing as consumers are looking to balance well-being with social enjoyment.
Trend #2- Time for Me
Consumers are actively choosing to spend more time alone, prioritising moments of self-care and opportunities for physical and mental restoration. Globally, 1 in 3 consumers say that spending time alone helps when they are stressed, and 29 % report that indulging in a food and beverage experience fits “me time.”
For example, one of Innova’s trend-spotters indicates that “Rather than going out for drinks or karaoke with friends, [consumers] now prefer to spend quality time at home,” making the intentional choice to treat themselves by cooking a nice meal or watching a movie. To relax and unwind, 47 % of consumers say they like to listen to music, and many also consider watching relaxing content or engaging with relaxing food and beverage as elements of “me time.” Therefore, for brands, there are numerous opportunities to create products or experiences that support consumers’ routines and preferences for carving out intentional time alone.
Trend #3- Vitality & Longevity
Aging populations and widespread access to health information are two key elements that are propelling the demand for long-term health and longevity solutions. For consumers, sleep, weight, and energy are the top physical health concerns. In fact, consumer trends research reports that 57 % are taking action to address concerns about their energy levels. Nevertheless, younger and older consumers have differing priorities when it comes to healthy aging, with Gen Z and millennials valuing disease prevention, looking fit, and staying energised. In contrast, Gen X and Boomers prioritise maintaining mobility, physical fitness, and keeping an active mind, as well as preventing disease.
Additionally, the market for longevity and vitality products is divided between more scientific, “lab-based” approaches and slower, more traditional forms of wellness. For instance, traditional approaches often include ancient remedies like Ayurveda and Traditional Chinese Medicine (TCM). Brands interested in targeting vitality and energy can also turn to holistic solutions for opportunities to address both mental and physical energy needs that emphasise enduring vitality versus quick fixes.
Trend #4- My Tech Mate
Digital tools and generative AI are quickly being adopted by consumers to enrich and simplify many elements of their lives. 36 % of global consumers say they have a positive perception of AI, with younger generations demonstrating the most enthusiasm. In addition, 57 % of global consumers agree or strongly agree that they are interested in learning more ways to utilise AI. A large percentage even go as far to say that it even helps stimulate their creativity.
In the food and beverage market, AI is especially useful to streamline the meal preparation process for consumers. For instance, apps can help users track and meals, provide a nutritional analysis, and give expert advice to consumers. Recipe finders can also generate meal ideas based on ingredients a consumer has at home, and smart kitchen appliances can automate elements of the meal preparation and cooking process. As a result, there is an opportunity for brands to leverage technology as a tool to enable simplicity and serve as a source of inspiration for consumers.
Trend #5- Simplified Life
Globally, consumers are seeking ways to simplify their routines and achieve a balanced lifestyle. 29 % of consumers say that mental well-being has motivated them to simplify their lives, and 31 % point to spending time outdoors or in nature to help reduce stress. Limiting screen time to mitigate digital overload, connecting with nature, and choosing simple and comforting food and drink options are also key elements of this consumer trend.
When it comes to food and beverage, 1 in 4 consumers share that making healthy decisions is a cause of stress. Therefore, brands can gain a competitive edge by offering consumers products that promote ease, clarity, and reassurance. For example, fresh meal delivery kit services highlight a food experience that offers both convenience and simplicity for consumers looking to avoid complexity at mealtimes.
Tetra Pak’s next-generation Automation and Digitalisation portfolio, Tetra Pak® Factory OS™️, delivers contextualised, real-time insights for smarter, faster decision-making in food and beverage production.
Tetra Pak unveiled its next-generation Automation and Digitalisation (A&D) portfolio, Tetra Pak® Factory OS™ ️at Gulfood Manufacturing in Dubai. This new suite of modular, open and scalable smart factory technologies will transform food and beverage (F&B) production and lay the foundation for AI-ready factories.
A recent comparative study1 shows that highly automated beverage factories achieve 20 % higher overall equipment effectiveness, 45 % lower product waste and 20 % fewer packaging line stops compared to less automated facilities. Yet, many producers struggle to adopt automation due to limited digital expertise and difficulty of finding a holistic end-to-end solution providers with industry expertise2. Tetra Pak® Factory OS™ bridges this gap, by combining advanced technologies with deep food and beverage know-how to help producers tackle cost pressures, meet sustainability goals, and prepare for AI-driven manufacturing.
At the heart of the next-generation portfolio is a new data integration platform, powered by open technologies, powerful analytics and industry standards. It connects equipment and systems throughout the factory, transforming fragmented data into one unified, real-time view. This can empower food and beverage producers to deliver consistent product quality, enhance efficiency, reduce utility usage, and lower total cost of ownership (TCO)3.
Designed for flexibility and scalability, Tetra Pak® Factory OS™ allows F&B producers to adopt automation and digitalisation at their own pace: starting small, scaling up, and tailoring solutions to their unique requirements.
Tetra Pak® Factory OS™ standardises data collection across all equipment, regardless of age or supplier, ensuring full compatibility and scalability. Other key features include a unified user experience that enables seamless interaction across lines, equipment and control rooms; a suite of digital applications for real-time monitoring of materials, quality, production and asset performance; and enterprise-level insights powered by contextualised, factory-wide integration.
Developed in collaboration with Accenture, the portfolio is supported by a robust ecosystem including Siemens, Rockwell Automation and Inductive Automation – but it’s Tetra Pak’s deep food production expertise that ensures these technologies deliver real impact for food producers.
Retailers must extend and elevate their low- and no-alcohol ranges over the Christmas period to capture a larger share of young consumers’ festive spending. Gen Z’s changing social attitudes mean such drink options are viewed as desirable choices, rather than substitutes for alcoholic beverages, and over four-fifths of them1 say low- and no-alcohol drinks allow them to prioritise health & wellbeing without compromising on taste or social interactions, according to GlobalData, a leading data and analytics company.
Charlotte Chilcott, Retail Analyst at GlobalData, comments: “Christmas has traditionally been synonymous with socialising with alcoholic beverages, but for many younger consumers, the social norms around alcohol consumption are shifting. For these consumers, low- and no-alcohol drinks can be just as enjoyable as traditional alcoholic options. They are a deliberate, enjoyable choice that satisfies taste, social and wellbeing goals. While Gen Z has not abandoned alcohol altogether, retailers that can cater to both alcoholic and low- and no-alcohol preferences will win a bigger slice of seasonal sales.”
The surge in spending is being driven by improvements in quality and variety, with almost 60 % of 16-34-year-olds citing these as reasons for increasing their spending in the category.
Chilcott concludes: “Younger shoppers are responding to enhanced flavour profiles and a broader range of options in the low- and no-alcohol category. This preference provides an opportunity for retailers to offer novelty seasonal products over the Christmas period, such as low- or no-alcohol mulled wine, festive spritzes, non-alcoholic sparkling wines and spiced ciders, to deliver familiar rituals and flavours without the alcohol. Retailers should ensure these products are promoted within Christmas and party displays, alongside mixers, glassware and gifting options to encourage further spend from related categories.”
1Data is derived from GlobalData’s August 2025 monthly survey of 2,000 UK respondents
Prinova will highlight a new range of beverage concepts targeting key consumer health and nutrition trends at Fi Europe (2nd to 4th December in Paris).
The leading provider of bespoke premixes and blends will showcase three new “Inner Power” functional beverage concepts. With a “feeling good from the inside out” theme, the ready-to-drink range is designed to inspire innovation and drive category growth:
Inner Glow Citrus and Maracuya – a vibrant orange drink containing beauty-from-within ingredients, including lemon balm extract, chamomile extract, and marine collagen. Prinova’s trends insights have highlighted growing consumer awareness of the relationship between nutrition, beauty, and personal care.1
Inner Balance Lime Cucumber and Mint – a soothing green beverage supporting gut health, with ginger root extract, apple cider vinegar powder, and passion flower extract. Gut/digestive health is an established megatrend1, with Prinova research identifying it as the primary health concern for 85 % of consumers.2
Inner Focus Mixed Berries Blush – a rich red drink targeted at cognitive wellbeing, which Prinova’s functional health trends research has identified as a megatrend.1 Consumers are increasingly focused on proactive, convenient nutrition strategies for cognition, with 80% citing brain health/mood as the most important health issue.2 Mixed Berries Blush features a B vitamin blend to support cognition claims, alongside coenzyme Q10 and functional ingredients from natural sources, including the branded Aronia Melanocarpa berry extract BrainBerry®.
Visitors to the Prinova stand will also be able to sample its game-changing pre-workout ingredient, CITRAPEAK®. The clinically backed product is the first 100 % soluble form of hesperidin, delivering fast-acting vasodilatory and pump benefits. Naturally derived from orange peels, it is clean, effective, and virtually flavourless, making it ideal for performance-driven solutions.
1Functional Health Trends, 2024 2Research conducted online between May and June 2024
Sales of oranges in the in natura market moved at a slow pace in late October. Many consumers were waiting to receive wages in November, leading agents to reduce trades. Therefore, prices, which were moving up in previous weeks, dropped at the end of the month.
According to data from Cepea, pear oranges quotations in the in natura market moved down 0.19 % between Oct. 27 and 30 compared to the previous, closing at BRL 61.47 per 40.8-kg box. Concerning lima oranges, prices averaged BRL 84.13 per box, 7.19 % up.
As for the tahiti lime, prices decreased due to the low demand and to a slight supply increase. The average was at BRL 40.35 per 27.2-kg box in late October, downing 32.39 % compared to the period before. Quotations of the tahiti lime to export have averaged BRL 46.15 per box, 26.56 % down.
At the industry, agents surveyed by Cepea say that orange prices were firm at the end of the month, at around BRL 50.00 per 40.8 kg box. Orange juice sales to the international market were moving at a slow pace. Thus, the sector waits for shipments results in October and November to have better indications of the demand from abroad.
UK Halloween spending is set to rise by 3.2 % this year to reach a value of £537m, a weaker performance than last year’s 4.1 % increase, reflecting inflation-driven price rises in food & drink, rather than strong consumer demand. Six in 10 Halloween shoppers plan to reduce spending on the event due to financial constraints, and this budget-conscious approach is expected to inhibit consumers from splashing out on decorations and costumes. Retailers must showcase ranges that offer indulgence, seasonal appeal, and curiosity to encourage cautious shoppers to make purchases, according to GlobalData, a leading data and analytics company.
GlobalData’s latest report, “Retail Occasions: Halloween Intentions 2025,” reveals that almost half of UK shoppers plan to participate in Halloween festivities this year. Yet, 60 % of Halloween shoppers intend to curtail purchases for the event in 2025 amid financial pressures. This trend is most pronounced among 25–34-year-olds.
Eleanor Simpson-Gould, Senior Retail Analyst at GlobalData, comments: “To appeal to this core Halloween shopper, retailers must promote low-cost Halloween items such as themed candles, drinks, and snacks to encourage small impulse purchases and boost volumes.”
A further risk to Halloween spending is the strong sentiment among consumers that Halloween is a waste of money. This perspective poses a challenge for retailers to change, as the event lacks the family-oriented appeal that characterises occasions such as Mother’s Day and Christmas. GlobalData forecasts demand for food, drinks, and decorative items will increase due to traditional interest in pumpkins and trick-or-treating supplies in multipack bags. However, retailers should adopt more strategic range design approaches to enhance sales.
Simpson-Gould continues: “Retailers must offer innovative and enduring products to shift consumer perceptions of Halloween purchases. Fortnum & Mason stands out this year with its limited-edition Halloween hamper, containing Lucifer’s Marmalade and an Uncommon Chocolate Toad, offering luxurious and curiosity-driving items that elevate the occasion. Grocers must mirror this approach, utilising the strength and popularity of their respective premium own-brand ranges to launch limited-edition and mystery flavour food & drink items.”
Research shows measurable improvements in driving performance for professional racecar drivers
Givaudan, a global leader in taste and wellbeing, has announced the results of an open-label clinical study, conducted with Michigan State University (MSU) and PitFit Inc, a premier training facility for professional racecar drivers in Indianapolis, Indiana, U.S. The study used state-of-the-art tools to, in part, assess the impact of Cereboost™, Givaudan’s patented American ginseng extract, on the drivers’ reaction time.
Notable improvements in driving performance with CereboostTM
The study revealed notable improvements in driving performance among drivers who took CereboostTM for two weeks, including a significant reduction in the fastest lap time (3 seconds) and significantly faster throttle application on corners.
After taking CereboostTM participating drivers also reported in a subjective questionnaire feeling positive effects:
94 % agreed CereboostTM effectively enhanced their focus
91 % perceived the effects faster than other products they have tried in the past
Jim Leo, CEO of PitFit, commented: “As the industry leader in human performance coaching for motorsports, PitFit has always taken a proactive approach to researching anything that might improve our clients’ performance. Given our strong interest in supporting drivers’ performance, we began exploring research on nutritional supplements that could assist us in our quest. CereboostTM was an obvious choice, as it’s backed by peer-reviewed research to support attention and focus.”
CereboostTM: think faster, perform better
“Working with Michigan State University and PitFit gave us the opportunity to evaluate the real-world benefits of an already clinically studied ingredient and understand how athlete drivers perceived its effect, getting us closer to understanding consumer perception” said Romain Le Cozannet, Mind & Energy Category Technical Leader at Givaudan Taste & Wellbeing.
Full results of the new study are available here and all the CereboostTM clinical studies in one review here.
With billions of views on TikTok under hashtags like #healthtips and #wellnesstrends, it’s no surprise that many feel overwhelmed by conflicting nutrition advice.
Recent studies, along with guidance from leading nutritionists, reveal that many popular wellness beliefs are myths. From breakfast routines to fruit consumption and step goals, some commonly accepted guidance simply doesn’t hold up scientifically. Misconceptions like these can lead to unnecessary stress, missed opportunities for better health, or even counterproductive behaviours.
“With so much conflicting advice online, it’s easy to feel overwhelmed about what’s actually healthy,” says Dr Carrie Ruxton, award-winning dietitian. “Many strict ‘rules’ you see on social media about diet aren’t supported by evidence. Instead of chasing trends, focus on simple practical habits that can make a real difference.”
Five nutrition myths – debunked:
1. Skipping breakfast helps with weight loss
Contrary to popular belief, skipping breakfast does not necessarily lead to weight loss. In fact, research suggests that skipping breakfast can actually disrupt blood sugar control and increase cravings later in the day. Regular, balanced breakfasts, which include a mix of whole grains, protein, healthy fats, and fruits or vegetables, will help to stabilise blood sugar levels and keep you feeling energised throughout the day.
Tip from Dr Ruxton: Even a simple breakfast can be powerful. Focus on balance and a daily routine rather than restriction to start your day right.
2. Detoxes and juice cleanses “reset” your gut
Detoxes and cleanses are a popular trend online, but the body already has a natural detoxification system. “Detox” practices might make you feel virtuous by creating a placebo effect, but they don’t remove extra toxins from the body. In fact, in some cases, they can do the opposite by starving our gut barrier of essential nutrients. As detox products are not scientifically proven, supporting your body through balanced nutrition, hydration, and limiting alcohol are far more effective.
Tip from Dr Ruxton: Focus on natural antioxidants found in foods and healthy hydration instead of fad cleanses.
3. All ultra-processed foods are bad for you
Ultra-processed foods often get a bad reputation, but the category includes a range of foods – from healthy plant milks, vegetable sauces and high fibre cereals to unhealthy sugary sodas, snacks and confectionery. Many foods badged as UPF are not harmful when eaten as part of a balanced diet and are affordable, convenient and nutritious. Studies suggest that the health risks linked to ultra-processed foods are more about overall dietary patterns and calories than the processing itself.[1]
Tip from Dr Ruxton: Read labels and choose products higher in fibre and vitamins and lower in sugar, salt and saturated fat. It’s better to focus on nutrients, portion sizes and variety and forget UPF.
4. Orange juice spikes blood sugar
100 % orange juice does not cause harmful blood sugar spikes. Research in Nutrition & Diabetes found that people with type 2 diabetes could safely drink a glass of orange juice with no adverse effects on blood sugar or insulin levels, showing no significant difference compared to eating whole oranges. [2] Other studies in healthy adults also show no negative impact on blood sugar control after weeks of daily consumption.[3]
Tip from Dr Ruxton: With nearly half of UK adults falling short on daily vitamin targets, a glass of 100% orange will help intake of Vitamin C, Folate and Potassium.
5. ‘Low fat’ and ‘fat free’ are the healthier option
Just because something says “low fat” or “0 % fat”, doesn’t mean it’s better for you. To make up for lost flavour, many low-fat or fat-free foods add extra sugar or fillers — which are no better for your health. Your body needs healthy fats from nuts, seeds, oily fish, avocados, and olive oil which protect the heart, provide antioxidants and support brain function. So, low fat doesn’t always mean healthy — what matters is the type of fat you eat.
Tip from Dr Ruxton: Choose natural sources of healthy fats over “low-fat” or “fat-free” marketing claims.
How to avoid misinformation
Dr Carrie Ruxton’s top tips for navigating online health advice:
Check the source: Follow registered dietitians and nutritionists, not influencers without credentials.
Keep it simple: Focus on small, manageable changes.
Don’t demonise foods: All foods can fit in a varied healthy diet.
Be wary of quick fixes: If it sounds too good to be true, it probably is.
Stay consistent: Long-term habits matter more than viral trends.
1Monteiro, C. A., et al. (2019). Ultra-processed foods: what they are and how to identify them. Public Health Nutrition, 22(5), 936–941; Srour, B., et al. (2019). Ultra-processed food consumption and risk of type 2 diabetes: prospective cohort study. BMJ, 365, l1451. 2Verboven K et al. (2025). Acute glycaemic response of orange juice consumption with breakfast in individuals with type 2 diabetes: a randomized cross-over trial. Nutrition & Diabetes. https://doi.org/10.1038/s41387-025-00385-8 3Murphy MM et al. (2017). 100 % Fruit juice and measures of glucose control and insulin sensitivity: A systematic review and meta-analysis of randomized controlled trials. J Nutr Sci 6: e59.
SternVitamin, a global supplier of micronutrient premixes, will present two innovations and an expanded product portfolio at Gulfood Manufacturing from November 4 to 6, 2025, in Dubai. This underlines SternVitamin’s expertise in a wide range of applications for functional foods and beverages, as well as its trend-based development of premix solutions.
SternDe-Stress & Relax-Premix: focus on mental health
According to the market research institute Innova, one of the top trends in 2025 in the beverage and food sector is the topic of “mental health”.1 Sleep and stress are particularly important: Worldwide, 34 % said they wanted to improve their sleep through food or drinks, and 30 % said they consume foods at least once a month to relax and reduce stress.2 With the SternDe-Stress & Relax Premix, SternVitamin is responding to exactly this trend: B vitamins, vitamin D, zinc, magnesium, and selenium support a strong nervous system and counteract stress-related changes in the immune system. The lemon balm leaf extract also has a relaxing effect.
A wide variety of applications are suitable for the SternDe-Stress & Relax premix, including juice drinks. Due to the warm climate and the local variety of fruits, these are in high demand in the Middle East/Africa region. For example, juices and smoothies are the most popular drinks there, and they are even ahead of water or coffee.3 36 % of consumers in the region also say that the claim “enriched with vitamins and minerals” influences their decision to buy juices.4
Clear Proteinshake made from pea protein supports physical performance
The Clear Proteinshake, which has been developed based on pea protein hydrolysate by the sister company SternLife, contains the premix solution SternActive from SternVitamin. Thus, it offers a high protein source of 68 g per 100 g of powder. To support hydration during or after exercise, calcium, magnesium, and sodium are included, which restore electrolyte balance. Vitamin C, D3, iron, zinc, and selenium also support the immune system, while vitamins B2, B6, and B12 provide energy and reduce tiredness and fatigue. Sugar-free and with a refreshing, tropical taste, the Clear Proteinshake supports physical performance.
The Middle East’s leading trade fair for food and beverage manufacturing, Gulfood Manufacturing 2025, will take place from 4th to 6th November at the Dubai World Trade Centre, bringing together global innovators, technology leaders and solution providers across the industry. With more than 2,000 exhibitors and tens of thousands of visitors expected from over 160 countries, the show is a central hub for reimagining the future of food production and product development.
A region in transformation
The Middle East’s food and beverage industry is undergoing a transformation, driven by ambitious government initiatives, a young and health-conscious consumer base and shifting regulatory frameworks such as upcoming sugar taxes. In this environment, reducing and replacing sugar has become one of the most pressing challenges for manufacturers. Consumers expect products that deliver indulgence and enjoyment while also aligning with their health and wellness goals.
With a comprehensive portfolio of natural ingredients, ingredient systems and integrated solutions – from advanced sweetening systems to natural taste modulation technologies – Döhler enables manufacturers to create products that combine great taste with less or no sugar. As demand for healthier, better-for-you nutrition accelerates, Gulfood Manufacturing provides the ideal stage to showcase how science and technology can deliver innovation that meets both consumer expectations and regulatory requirements.
Döhler at Gulfood Manufacturing
As a longstanding partner, Döhler will present a comprehensive portfolio of food and beverage innovations that bridge science, technology and sensory appeal – concepts addressing the latest consumer needs, including:
Freeze-dried functional drops – small in size, big in benefits
Savoury Labneh – authentic taste with a modern twist
Energy Yoghurt – convenient daily vitality in dairy
Synbiotic Bars – pro- and prebiotic solutions for holistic gut health on the go
GLP-1 Drink – a cutting-edge approach to supporting a healthy weight
Next-generation beverage solutions – sugar reduction and taste modulation in response to the latest regional sugar taxation reform
Pre- and postbiotic soft drinks – designed to support digestion and elevate gut health
Mood-boosting 100 % juice drinks – formulated to deliver nutritional value and functional support for emotional well-being
Global packaging company Elopak is set to add a third production line to its plant in Little Rock, Arkansas in response to demand for the company’s sustainable Pure-Pak® cartons.
Announcing the news at Elopak’s quarterly results presentation, CEO Thomas Körmendi said: “This is a significant achievement. Just four months after we officially opened in Little Rock, we are already in the process of adding two new production lines. This is a testament to the quality of our low-carbon, sustainable Pure-Pak® cartons, which are resonating with brands and consumer alike. I’d like to thank all our colleagues at Little Rock and our Americas team for their hard work, dedication, and incredible levels of effort, which are clearly paying off.”
The new line will cost USD 30 million to bring online and will produce a mix of smaller Pure-Pak® cartons, including school milk cartons, to better serve the needs of Elopak’s customers and grow with them.
In April of this year, Elopak opened its Arkansas plant with production capacity selling out before a single carton had left the factory floor. In September 2024, the company announced it was investing in a second production line ahead of schedule to compensate for higher-than-expected demand. Production on this line is predicted to start in 2026.
Elopak’s first-ever U.S. production plant represents a total investment of USD 128 million. It employs around 100 people and produces Pure-Pak® cartons for dairy, juice, plant-based drinks, and liquid eggs.
Expanding the company’s footprint in North America is a major part of Elopak’s ‘Repackaging tomorrow’ strategy, which seeks to double revenue to EUR 2 billion by 2030.
Elopak reported its highest quarterly EBITDA to date of EUR 49.1 million for the third quarter of 2025, corresponding to a margin of 17.0%. Organic revenue grew by 1.2 % year-over-year to EUR 289.7 million, driven by continued momentum in the Americas, with sales growth of 18 % year-over-year on a constant currency basis. The U.S. plant in Little Rock delivered its first profitable quarter, marking a key milestone in Elopak’s strategic expansion.
Symrise announced a strategic equity investment in Cellibre, a U.S.-based biotechnology company specialising in sustainable biomanufacturing. This partnership positions Symrise at the forefront of fermentation-derived ingredients that are better for both people and planet. It will initially focus on innovation across taste solutions and cosmetic actives, reinforcing its long-term competitiveness and sustainability leadership.
By partnering with Cellibre, Symrise gains preferred access to proprietary, fermentation-based technology, enabling scalable production of high-value ingredients across food, beverage, cosmetics, and nutraceutical sectors. With this investment, Symrise will leverage Cellibre’s world-class biotechnology platform to enable a more resilient supply chain, mitigating seasonal and cultivation variability.
Cellibre brings a significant track record in designing and engineering microorganisms for the production of cultured natural products and chemicals that are utilised in pharmaceuticals, functional health, beauty ingredients, industrial applications, and more.
This collaboration supports Symrise’s ambition to integrate biotechnology across its operations, ensuring long-term resilience, portfolio diversification, and competitive advantage. It also aligns with the company’s sustainability commitments and consumer-driven innovation strategy.
The first 90 days of the 2025/26 season confirm a scenario of adjustments in the exporting market of orange juice and citrus byproducts in Brazil. In spite of the tax exemption on the Brazilian orange juice in the United States, the performance of exports from July to September 2025 was below that verified in the same period last season.
According to data from Comex Stat, the total volume of juice exported in the partial of the 2025/26 crop to all destinations totaled 199.7 thousand tons (volume equivalent to concentrate juice – 66º Brix), for a decrease of 4 % compared to the same period in the year before, while the revenue dropped 15 %, to USD 751.3 million. The income decrease is attributed to low international prices because of high global supply.
For the first time in several years, shipments to the United States and to the European Union were equal, with roughly 48 % of participation each (in volume). The 13 % increase of sales to the US highlights the dependence of the country on the Brazilian juice. Exports to the European Union, in turn, dropped 8 %, influenced by the demand decrease after high prices and quality problems verified in the crop before. The result was a balance between these two important destinations.
Besides the international scenario, the low volume of domestic inventories in this beginning of the season, along with the small supply of the fruit, also influenced the decrease of shipments.
From this month on, with the intensification of the harvesting in Brazil and the increase of processing activities at the industry, shipments are likely to move up, specially to the European Union, which may replenish inventories.
SodaStream, a leading global brand in sparkling water makers, has chosen the SIG Dome 500 ml carton bottle for its new Apple Schorlen-Mix and Grape Schorlen-Mix syrups. This marks SodaStream’s entry into the fruit Schorlen segment and its first use of aseptic carton packs as part of SodaStream’s continued commitment to sustainability.
The SIG Dome carton bottle stands out for uniquely combining the best of two worlds. It offers all the protective, environmental, and logistical benefits of a carton pack and at the same time the convenience of a bottle thanks to its light weight and central closure position.
SodaStream, standing for mindful consumption, has built its reputation on a circular eco-system of sparkling water makers, flavours and refillable CO₂ cylinders, enabling consumers to make sparkling beverages at home while replacing single-use plastic bottles. With the launch of fruit Schorlen-Mix, SodaStream is expanding its product range of flavours. By opting for aseptic carton packs for the first time, SodaStream is underscoring its commitment to more sustainable, resource-efficient consumption.
Designed for recycling, SIG Dome is mainly made from FSC™-certified paperboard and produced using 100 % renewable electricity. With the high share of forest-based renewable material as well as a sophisticated resource-efficient and space-saving design, SIG Dome comes with a number of environmental benefits compared to alternative packaging options like plastic bottles. By choosing SIG Dome, SodaStream signals the entry into a new era demonstrating how a brand can successfully enter a new market segment while further prioritising sustainability.
Retailers and Foodservice operators across multiple industries to benefit from industrial grade technology that delivers up to 50 % more juice per orange than traditional juicers
JBT Marel, a leading global provider of integrated food processing solutions, unveiled a fresh juice game-changer: the Fresh’n Squeeze® 1800 Citrus Juicer. It features the same whole fruit extraction technology as the larger free-standing models in the Fresh’n Squeeze® product line. (Which is also the same technology that allows JBT Marel to juice over 75 % of the world’s citrus, thanks to its industrial grade juicers.) The big difference lies in the size: the 1800 model features a smaller countertop footprint that will save retailers on labour and space, whether they are a grocery store, juice bar, hotel, resort, or coffee shop.
The Fresh’n Squeeze® 1800’s advanced whole fruit extraction process delivers fresh, flavourful juice by instantly separating juice from peel and seeds to preserve its integrity. This fresh citrus juice solution maximises juice yield by up to 50 % per fruit compared to traditional cut-and-press technology. It can process up to 50 oz of juice per minute while preserving natural taste and nutrients, ultimately enhancing profitability for a higher return on investment. This opens the door for food retailers and foodservice operators to consider it as a fresh differentiator for their business – as well as a source of additional revenue.
“Implementing Fresh’n Squeeze® juicers in-store has been linked to an 18 % increase in sales,” said Megan Dyer, Director of Key Accounts and Beverage at JBT Marel. “The fresh aroma of citrus and the health-focused connection to fresh juice create an experience that attracts customers and encourages them to purchase. It’s a win-win for shoppers looking for healthier options and food service retailers looking to broaden their offerings with fresh offerings, drive traffic to the perimeter, and strengthen their bottom line.”
The Fresh’n Squeeze® 1800 is capable of handling all types of citrus fruits without adjustment or additional juicing heads. This enables businesses such as hotels, restaurants, and coffee shops to diversify their menus with ease. It also allows for customisable pulp content for added versatility.
With its compact, sleek design, the Fresh’n Squeeze® 1800 is built to save valuable floor space while offering ease of use and long-term reliability. The machine’s minimal parts simplify disassembly and cleaning, which reduces maintenance. Engineered for durability, the Fresh’n Squeeze® 1800 is capable of withstanding high-volume use in both behind-the-counter prep and front-of-house self-serve settings.
Uncle Matt’s Organic®, the #1 selling organic orange juice company in the US, announced the launch of its newest functional innovation: Uncle Matt’s Organic Yerba Mate Energy Tea. This refreshing and energising tea is USDA certified organic, crafted with clean ingredients, and designed to deliver a natural boost without any of the junk.
Uncle Matt’s Organic Yerba Mate Energy Tea is brewed with organic Yerba mate leaves, organic lemon juice and organic green tea caffeine. With 100 mg of naturally derived caffeine per serving, it provides a smooth, sustained lift. The tea is sweetened with organic wildflower honey for balanced taste, and at just 45 calories per serving, it’s a better-for-you energy option.
For centuries, yerba mate has been sipped in South America, and it’s known for its naturally occurring antioxidants like theobromine and theophylline as well as polyphenols.
“Uncle Matt’s continues to pioneer innovation in functional beverages,” said Susan McLean, Vice President of Marketing and Innovation at Uncle Matt’s Organic. “Our Yerba Mate Energy Tea is the first of its kind to be deep-steeped, cold-filled, and cold-shipped to preserve maximum flavour and functionality. It’s packed with antioxidants, contains no toxic pesticides, and is always refrigerated and ready-to-drink.”
Uncle Matt’s Organic Yerba Mate Energy Tea (52 oz. bottle) is now available for purchase online at shop.unclematts.com, as well as at Whole Foods Market and Sprouts Farmers Market in the US beginning October 2025 with an SPR of $4.99.
Uncle Matt’s Organic® is committed to growing and producing tasty, good-for-you organic beverages. All of Uncle Matt’s Organic® products are certified Glyphosate Residue Free by the Detox Project.
Stefan Klebert (Photo: GEA)
In an early decision, the Supervisory Board of GEA Group Aktiengesellschaft has unanimously appointed Stefan Klebert (60) as Chairman of the Executive Board for a further two years – through the end of December 2028 – and extended his term of office accordingly.
Prof. Dieter Kempf, Chairman of the GEA Supervisory Board: “The Supervisory Board is delighted that Stefan Klebert has agreed to extend his term of office, thus continuing our successful and trust-based cooperation. He has been highly successful in driving the company’s transformation and securing GEA’s entry into the DAX. We are convinced that his strategic foresight and clear direction will guide GEA into its next phase of growth.”
Top GEA executives appointed to head restructured Executive Board areas
As well as extending the CEO’s contract, the Supervisory Board also resolved to expand the Executive Board to six Executive Board areas from 2026. Successful executives from GEA’s existing divisional and functional leadership team have been appointed to head these new areas: Alexander Kocherscheidt (51) is appointed to be Chief Financial Officer (CFO). He will succeed Bernd Brinker (60), who will leave GEA effective 31 October, 2025, by mutual consent. This enables a further reduction in the average age of the Executive Board and an early succession for the CFO position, in line with the overall reorganisation concept. Alexander Kocherscheidt, currently CFO of the Liquid & Powder Technologies Division, joined GEA in 2019 as Head of Group Finance, having previously held various management positions at ThyssenKrupp. He began his career in investment banking at Sal. Oppenheim.
Dr. Nadine Sterley (44) will assume responsibility for the new People & Sustainability Executive Board area, as well as the role of Director of Labor. Her area of responsibility will include the HR, Sustainability, and Legal core functions. To date, she has served as GEA’s Chief Sustainability Officer and Chief Human Rights Officer. Prior to this and since mid-2016, she held various positions within the company. Before joining GEA, Nadine Sterley worked as an attorney at a prestigious international law firm.
Kai Becker (44) will assume Executive Board responsibility for the Pure Flow Processing Division. This restructured division will comprise the Separation & Flow Technologies Division and the components business of Heating & Refrigeration Technologies. The Heating & Refrigeration Technologies Division currently headed by Kai Becker will be dissolved as of December 31, 2025. Kai Becker has worked for GEA since 2004.
Klaus Stojentin (58) will assume Executive Board responsibility for the Nutrition Plant Engineering Division. This restructured division will combine the business of the Liquid & Powder Technologies Division with the Heating & Refrigeration Solutions business of the Heating & Refrigeration Technologies Division. Klaus Stojentin joined GEA in 2003 and currently heads the Separation & Flow Technologies Division.
Peter Lauwers (55) will assume Executive Board responsibility for the Pharma & Food Applications Division, currently known as the Food & Healthcare Technologies Division; the Division’s portfolio will remain unchanged. He has served as Divisional CEO at GEA since 2020, leading Farm Technologies until 2024 and Food & Healthcare Technologies thereafter. Peter Lauwers previously held various senior management positions at Atlas Copco.
All new members of the Executive Board will serve for a term of three years until December 31, 2028, with the exception of Alexander Kocherscheidt, who has been appointed until October 31, 2028.
The Farm Technologies Division will continue to be led by Dr. Andreas Seeringer (44) and will report directly to the CEO.
“The Supervisory Board looks forward to fruitful collaboration with the new Executive Board team,” says Prof. Dieter Kempf. “We are firmly convinced that the new Executive Board members embody exactly the right mix of entrepreneurship, drive, and innovative spirit. They have demonstrated these attributes impressively in their previous roles at GEA. Together, they will make a pivotal contribution to GEA’s continued development as a technology and sustainability pioneer. At the same time, we extend our sincere thanks to Bernd Brinker, who is leaving by mutual agreement, for his important contributions and outstanding commitment. We greatly welcome that Johannes Giloth will support the transition phase of the COO area until mid-2026. We also thank him warmly for his very successful work, which has significantly contributed to the increase in value of GEA in recent years.”
Lean structures facilitate efficiency and rapid decision-making
The creation of the Pure Flow Processing, Nutrition Plant Engineering, and Pharma & Food Applications Divisions at the Executive Board level establishes the basis for the focused and agile management of the company, concentrating on the food, beverage, and pharmaceutical industries. This and the dissolution of the 14-member Global Executive Committee will streamline the leadership structure and facilitate clear and direct management of the country organisations by the Divisions. The new organisation will eliminate the existing matrix structure in the regions. As a result, it will be possible to reduce costs and take decisions even faster and in closer proximity to the market.
The area headed by Chief Operating Officer Johannes Giloth (55) – currently an Executive Board area – will be dissolved with a transition period through June 30, 2026. A centralised procurement function will be retained, in future reporting to the CEO. The other key COO functions will be integrated into the portfolios of the other Executive Board members. Johannes Giloth will be closely involved in the handover of his responsibilities over the coming months to ensure an orderly and smooth transition.
In future, the fast-growing and strategically important markets of China and India will report directly to the CEO in order to foster entrepreneurship and accelerate growth.
GEA CEO Stefan Klebert: “I greatly look forward to working with my new Executive Board team, all of whom I have known for many years and respect both professionally and personally. I would like to thank our Supervisory Board for the trust placed in me and the future Executive Board team. With the new Executive Board and organisational structure, we are establishing an even better foundation for accelerated profitable growth as part of our Mission 30 strategy. I owe special thanks to those colleagues who are leaving for their pivotal input. In particular, the efficiency programs of recent years in the COO area have contributed greatly to growing GEA’s value.”
Supervisory Board Chairman will be proposed for reelection
On the recommendation of the Nomination Committee, the GEA Supervisory Board will propose to the Annual Shareholders’ Meeting 2026 that Prof. Dieter Kempf be reelected as the Chairman of the Supervisory Board for a further year, until the conclusion of the ordinary Annual Shareholders’ Meeting 2027. The ongoing leadership of Prof. Dieter Kempf is intended to facilitate a continuation of the trust-based collaboration within the Supervisory Board and with the Executive Board as the company transitions to the new management and organisational structure. It is also intended to ensure an orderly succession process within the Supervisory Board.
dsm-firmenich, innovators in nutrition, health, and beauty, celebrates the inauguration of its Van Marken Food Innovation Center in Delft, the Netherlands. The new center marks a significant milestone in transforming the future of food and is designed to help our customers develop more delicious, nutritious, and sustainable food and beverage solutions.
The building will house the headquarters of dsm-firmenich’s Taste, Texture & Health business unit, as well as an ultra-modern co-creation kitchen, multiple tasting facilities, and cutting-edge application labs for the dairy, bakery, and brewery industries. From plant-based alternatives to sugar reduction solutions, and from superior taste experiences to enhanced nutrition, the center is designed to bring progress to life.
As a model of sustainability, the building will be certified with the highest “well-being” and sustainability standards, WELL Platinum and BREEAM Outstanding, ensuring a workspace that prioritises both human and planetary health. The center will bring together more than 400 talented dsm-firmenich employees.
dsm-firmenich’s Van Marken Food Innovation Center is named after Jacques van Marken, founder of the Yeast and Spirits Factory. This factory, later known as Gist-Brocades, was acquired by former DSM in 1998. Van Marken was a visionary Delft entrepreneur and social reformer whose holistic approach to business was ahead of its time. This tribute recognizes van Marken as a pioneer, whose business and social values continue to inspire dsm-firmenich today.
The leading global trade fair Anuga broke all previous records with its 2025 edition: Over 8,000 exhibitors from 110 countries exhibited in Cologne (Germany) from 4 to 8 October – more than ever before. More than 145,000 trade visitors from over 190 nations took advantage of the opportunity to discover innovations, experience trends and establish international business contacts. The trade audience was especially strongly represented from Great Britain, Italy, the Netherlands and Spain. Outside Europe, Brazil, China, Japan, Canada and the USA were among the top nations. With a 94 percent share of foreign exhibitors and 80 percent share of visitors from abroad and with its ten trade shows, Anuga impressively reinforced their position as the undisputed global platform for the F&B industry. The visits of Alois Rainer, the German Minister of Agriculture, Food and Regional Identity, and Miryung Song, Minister of Agriculture, Food and Rural Affairs from the Republic of Korea as well as many international delegations also underlined the high level of political interest in the trade fair.
“Anuga impressively demonstrates the central role it plays for the international food industry: It is a showcase for the success of an entire sector and a key driver of billions in sales. The global food industry is one of the most important growth drivers worldwide. This strength becomes tangible at Anuga, it underscores the innovative power and international significance of the sector,” explained Gerald Böse, President and Chief Executive Officer of Koelnmesse GmbH.
Björn Fromm, President of the German Association of the Retail Grocery Trade (BVLH), added: “Anuga has once again presented itself as the leading global trade fair for food and beverages. Particularly in today’s era of protectionism and global tension, the trade fair has set a strong signal for international dialogue and trade.”
Partner country Korea: “Flavor Meets trends”
The appearance of the partner country Korea was a special highlight of this year’s trade fair. Around 100 exhibitors presented the culinary diversity and innovative strength of the country – from fermented classics like kimchi and gochujang, through to modern food tech solutions. Guided Tours, tastings and cultural brought Korea’s cuisine to life for the trade audience.
“This year’s Anuga brought K-food and global food trends together. The result was numerous successful meetings between important buyers and the establishment of new business partnerships. This demonstrates once again why Anuga is the central platform for the global food trade,” emphasised Bong Jun Yoo, Director of the Korea Food Industry Association (KFIA).
Trends, talks and tastings: An event programme with added value
Anuga successfully brought politics, business, research and the industry together – which was particularly visible on the new Anuga HORIZON Stage International experts such as Edwin Bark (Redefine Meat), Hector Freitas (LIVEKINDLY Collective) and Dr. Giuseppe Scionti (Novameat) provided insights into alternative proteins, sustainability, food tech and vertical farming. Supported by partners such as BALPro, ProVeg, Vegconomist, DLG, Lidl and REWE, the dialogue between politics and business was promoted in a targeted manner. The new trade show Anuga Alternatives celebrated a successful premiere in the immediate vicinity.
The Anuga Trend Zone was a further highlight. Together with the knowledge partners, Innova Market Insights and Euromonitor International, the Stage provided in-depth analyses on global food & drink trends, sustainability, plant-based food as well as on health & wellness.
The Anuga Organic on Stage focused on organic, plant-based food and sustainability. Among others, the highlights included the Organic Trade Academy’s market discussion with the Minister for Agriculture, Alois Rainer, who talked about the EU Goals “30% organic space by 2030”, as well as discussions on new regulations for genetic engineering and non-GMO products. Further topics encompassed the future of plant-based food, sustainability strategies and innovative product developments.
High quality of the visitors
The exhibitors particularly praised the high quality of the trade visitors including many decision-makers. Almost all of the top 20 companies from the German food retail sector were present – including Aldi Nord and Süd, the Edeka Group, Lidl, Metro AG and the Rewe Group. Over the course of the trade fair, Anuga achieved double-digit growth in the number of trade visitors from Germany.
Representatives from Aeon Co, Ahold Delhaize, Amazon, Auchan, Carrefour, Costco Wholesale Corporation, Intermarché, JD.com, Lotte Shopping, Tesco, Walmart and the Woolworths Group came from abroad.
#weareAnuga: The brand is growing worldwide
Anuga’s strength not only lies in Cologne, but also in its global network. With satellite events in Milan, Brazil, China, India, Japan and Thailand, as well as the latest newcomer, Anuga Select Ibérica in Madrid, the brand is growing continually. Today, the Anuga portfolio comprises ten international formats.
The brand’s global presence is also evident on social media: Under the hashtag #weareAnuga the community networks beyond country borders and shares inspiration from all Continents. Anuga 2025 achieved a total reach of over 3 million and thus 25 percent more than at the last edition in the year 2023.
Anuga in figures:
8,015 companies from 110 countries took part in Anuga 2025 on exhibition space covering 300,000 m². The share of foreign exhibitors was 94 percent. More than 145,000 trade visitors (plus 3.6 percent) from over 190 countries attended Anuga 2025, the foreign share was 80 percent.
The next Anuga will take place from 9 to 13 October 2027.
Dörte Thiel, an expert in corporate communication, fruit processing and analytics from Duisburg (Germany), captivated the audience at the 9th International Speaker Slam in Wiesbaden (Germany) on September 12, 2025. In front of around 150 participants from 22 nations, she presented her expertise on corporate development and compellingly highlighted the numerous advantages of transparent communication as a key to success, especially for small and medium-sized enterprises (SMEs).
Thiel, the winner of the 9th International Speaker Slam amidst thunderous applause, posed the question of who the leaders in the fruit juice industry are. Her answer: mostly specialists who were promoted, independent business owners, or their partners and heirs. She illustrated that many are unaware of the “7 deadly sins of leadership” and often underestimate the immense thrust that innovative corporate governance through transparent communication can provide.
In her speech, Thiel emphasised the positive effects of transparency on employee performance and willingness, personnel costs, and profit growth. When people are involved in decisions and know the shared company goals, they are often more motivated, focused, and healthier. She argued that a company only functions optimally when all its “cogs” mesh together seamlessly. “A company works like clockwork; no matter how small or large a cog is, if they don’t mesh smoothly, the system doesn’t function,” said Thiel.
The expert, who has been active in industry and commerce for over 30 years, including more than 20 years in the fruit juice industry, supported her theses with practical examples from her extensive experience. She supports companies worldwide across the entire supply chain – from the farmer to the processing plant and through to the manufacturing of the final product – and knows the challenges facing SMEs.
Thiel made it clear that transparent communication not only improves the working atmosphere but also boosts innovation and competitiveness. She called on leaders to actively involve their employees in decision-making processes and to establish an open feedback culture. Only in this way, she argued, can the full potential of the workforce be realised.
With her innovative, all-round consulting approach, backed by a success guarantee, Dörte Thiel supports companies in optimising their internal communication and leaving the “deadly sins of leadership” behind. Her victory at the International Speaker Slam impressively confirmed her expertise and her ability to communicate complex topics in an understandable and inspiring manner.
ADM, a global leader in innovative solutions from nature, announced that Fibersol®, a premier line of soluble prebiotic fibers, has received approval from the Therapeutic Goods Administration (TGA), part of the Australian Department of Health, for use as an active ingredient in biologicals, listed medicines, and prescription medicines. The approval expands Fibersol®’s role beyond conventional food and beverage applications into dietary supplements and other regulated health product categories.
“Securing TGA approval for Fibersol® marks a significant development for ADM,” said Helen Hu, president of health & wellness APAC at ADM. “It allows our customers to highlight Fibersol®’s clinically supported health benefits on packaging, providing clear value in a category where consumer trust is essential. In today’s dynamic health and wellness market, regulatory approvals are more than a requirement; they are a mark of credibility. With this approval, ADM continues to deliver science-backed solutions that give brands a competitive edge and consumers greater confidence in their choices.”
Backed by more than 100 scientific publications, Fibersol® has been extensively researched, demonstrating its potential across a wide range of health indications. Clinically documented results show that Fibersol®:
Promotes the growth of beneficial gut bacteria1,2
Supports a healthy gut microbiota and overall digestive health1,2
Nourishes intestinal flora and maintains a balanced intestinal environment2
May delay hunger and support normal production of GLP-1 and peptide yy3
Consumption of Fibersol-2™ is associated with a reduction in the uptake of sugars from dietary carbohydrates and in the absorption of dietary triglycerides4,5
In addition to its clinically supported benefits, Fibersol® is well-tolerated and versatile6, with stability observed under heat, acid, shear, and freeze/thaw conditions. Its neutral taste profile makes it easy to incorporate across foods, beverages, and dietary supplements, enabling brands to deliver enjoyable, gut- friendly products without compromising on taste or texture.
The prebiotics market in Australia is projected to grow at a CAGR of 17.6 % between 2024 and 20307, driven by rising consumer focus on digestive health. Nearly 40 % of Australian consumers have taken steps to improve their digestive health in the past year, of which more than one-third (39 %) are choosing supplements and vitamins to support this goal8, highlighting a shift toward targeted, science-backed solutions.
This growing interest in digestive health aligns with the expanding role of prebiotic fibers in supplements and functional products. ADM’s latest approval adds to its portfolio of TGA-recognised ingredients, following DE111™ in 2024, and underscores Fibersol®’s strong clinical foundation.
1Fahey, GC. J. Nutr., 130, 1267-1273 2Burns A. (2018). Nutrition Research, 60, 33-42 3Ye, Z. (2015). Nutritional Research, 35, 393-400 4Yuasa, M. et al. (2004). Jpn Innov Food Ingred Res, 7:83-93 5Tanaka, T. et al. (2011), Jpn Pharmocol Ther., 339: 813-821 Randomized double-blind crossover study (73 subjects) on carbonated beverage with 5g resistant maltodextrin taken with high fat meal (42 g fat) showed significantly lower postprandial serum triglycerides compared to placebo 6Kishimoto, Y., et al. (2013) J. Nutr. Sci. Vitaminol (Tokyo) 59(4):352-7 7Grand View Research, Australia Prebiotics Market Size & Outlook, 2023-2030 8ADM Outside Voice Lifestyle Survey 2025
Balchem, a leading global manufacturer of specialty ingredients for human nutrition and health, has announced the launch of StabiliPro™, its new excipient portfolio designed to stabilise probiotic formulations and extend shelf life. The new product range is set to be unveiled for the first time at SupplySide Global 2025, from 27-30 October in Las Vegas. At the show the Balchem team will present a new study demonstrating how StabiliPro™ can help to maintain probiotic integrity, resulting in a longer shelf life and reducing the need for probiotic overuse in finished product formulations. For dietary supplements, functional food and beverage manufacturers, StabiliPro™ presents an exciting opportunity to develop new and improved probiotic innovations – with a longer shelf-life and clean label packaging.
The probiotic industry is rapidly growing – currently worth $ 73 billion, it is expected to reach $ 110 billion by 2030.1 This rising interest in probiotics is fueled by consumer desire for products that support gut health and digestive support, as well as other health and wellness issues – such as immunity and mental and emotional wellbeing. As today’s consumers take a more proactive approach to wellness, many are using probiotics preventively to maintain general health and resilience. Despite this growing demand, manufacturers looking to innovate in this space still face significant formulation challenges – from regulatory hurdles and shelf-life stability to the need for further research to expand understanding on the overall benefits of probiotics. The viability of probiotics is one of the most significant challenges, as these microorganisms are particularly sensitive to harsh processing and high-moisture environments. To address this issue, excipients can play a vital role in maintaining a probiotic’s integrity over its shelf life.
Stabilising probiotic innovation
Enter StabiliPro™. Balchem’s new clean-label multifunctional excipient portfolio has been developed to enhance probiotic stability in a range of formulations, extending shelf life by ensuring maintenance of probiotic stability and reducing the need for probiotic overages. Many manufacturers currently use more probiotics than needed in their formulations to counter the amount that is lost through deterioration during the product development process.
“The probiotics market is growing rapidly and shows no signs of slowing down, so solutions like StabiliPro™ are essential in ensuring that functional food, beverage and dietary supplement innovators can achieve effective, cost-efficient formulations to meet the demands of today’s health-conscious consumers,” comments Josephine Nakhla, Strategic Marketing & Business Development Manager at Balchem, Powders & Cereal. “Building on decades of particle engineering expertise, StabiliPro™ is an exciting addition to our already extensive portfolio of food and beverage ingredient solutions. This launch marks another key milestone in our mission to deliver trusted, innovative and science-based solutions to our customers.”
1Statista and Grandview Research
GEA is supporting hands-on training at Geisenheim University with process technology specifically designed for research and teaching. For the newly opened Beverage Technology Center (GTZ), the engineering group supplied a multipurpose plant that replicates industrial beverage processes on a small scale – flexible in use, broadly applicable, and designed to support both teaching and applied research.
GEA technology makes processes visible and understandable
GEA’s pilot-scale solution combines industrial process standards with didactic accessibility. It consists of a flash pasteurizer, a cleaning-in-place (CIP) and sterilisation-in-place (SIP) system, a carbonator, an automated interconnection matrix, and a separator suitable for fruit juice, beer, and wine applications. All components are skid-mounted, with an integrated maintenance walkway for optimal access – a setup specifically adapted to the demands of university-based operations.
“Students should learn how processes work – and how to design them,” says Astrid Heller, project manager at GEA and expert for non-alcoholic beverage processing. “With this setup, they can modify process sequences, understand control points, and at the same time gain insights into the hygiene and efficiency standards of industrial production.”
The automated interconnection matrix allows specific process steps to be switched on or off, enabling students and faculty to construct, modify, and analyze entire process chains. This flexibility enables a learning experience that goes far beyond conventional training models.
“Our students not only experience real industrial automation here, but also develop a deep understanding of the logic and structure of modern beverage production – from pasteurisation to filling,” explains Michael Ludwig, head of the GTZ at Geisenheim University. “We aim to train the people who will move the industry forward – in production, innovation, and product development.”
Transfer platform for academia, research, and industry
The GTZ is designed as an open center for technology and knowledge transfer. In addition to university students, the infrastructure is also used by collaborating research institutes, industrial partners, and – via Germany’s federal vocational class for fruit juice technology – even vocational school programs. Continuing education courses, technical workshops, and joint pilot projects help ensure that knowledge transfer is active and ongoing. With this approach, the GTZ strengthens Geisenheim’s position as one of Germany’s leading centers for beverage education and applied development – both alcoholic and non-alcoholic.
GEA was involved early in the project’s system planning. Even before construction began, requirements related to utilities, automation, and process integration were jointly defined – a model for successful collaboration between academia and industry.
Pilot-scale systems: a growing strategic area
For GEA, the Geisenheim project exemplifies a growing application field: scaled-down process lines for research, education, and product development. The combination of industrial-grade automation, didactic accessibility, and flexible multipurpose design makes these systems increasingly relevant – not only at universities, but also in pilot labs and innovation hubs across the beverage industry.
In the first half of the 2025/26 financial year (the six months ended 31 August 2025), AGRANA, the food and industrial goods group, registered a reduction of 50.5 % in operating profit (EBIT) to € 28.0 million. The Group’s revenue decreased by 9.1 % to € 1,691.6 million (H1 previous year: € 1,861.7 million). Nevertheless, thanks to very good second-quarter results in the Food & Beverage Solutions business, AGRANA has raised its forecast for the year and now expects a significant increase in Group EBIT of between 10 % and 50 %. EBIT is now projected to be in the range of about € 45 to 60 million for the 2025/26 financial year; this takes into account that the outlook for the Agricultural Commodities & Specialities business (the Starch and Sugar segments) remains subdued.
Stephan Büttner (Photo: AGRANA)
AGRANA Chief Executive Officer Stephan Büttner says: “We are still in a challenging transformation phase as we implement NEXT LEVEL, our new Group strategy. While the results in Food & Beverage Solutions were very positive, the operating performance in the Sugar and Starch businesses was unsatisfactory. Additionally, as announced, non-recurring expenses (primarily staff costs) were recognised in the Sugar segment as part of the restructuring in Austria and the Czech Republic. The strong earnings contribution from the Food & Beverage Solutions segment not only was a stabilising factor for Group EBIT in the first half of the year, but also forms the main basis for our updated EBIT forecast for the full year 2025|26.”
AGRANA Group financial results, first half of 2025/26 (1 March – 31 August 2025)
The Group’s net financial items amounted to an expense of € 19.7 million, compared to an expense of € 19.4 million in the year-earlier period. The slight increase was due primarily to a marked deterioration in currency translation differences that outweighed a significant improvement in net interest expense. After an income tax expense of € 7.1 million, corresponding to a tax rate of 85.5 % (H1 previous year: 36.8 %), profit for the period was € 1.1 million (H1 previous year: € 23.5 million). Net debt as of 31 August 2025 decreased by € 28.6 million from the 28 February 2025 year-end level, to € 407.8 million. The gearing ratio at the quarterly balance sheet date was a steady 35.5 % (28 February 2025: 35.5 %).
As a result of price changes, revenue of the FBS segment in the first half of 2025/26 was € 859.1 million, a moderate increase from the same period one year earlier.
EBIT of the FBS segment as a whole rose to € 68.0 million in the first six months of the financial year (H1 previous year: € 50.4 million), with sales volume remaining stable overall.
Food & Beverage Solutions (FBS)
As a result of price changes, revenue of the FBS segment in the first half of 2025/26 was
€ 859.1 million, a moderate increase from the same period one year earlier.
EBIT of the FBS segment as a whole rose to € 68.0 million in the first six months of the financial year (H1 previous year: € 50.4 million), with sales volume remaining stable overall.
Revenue of the “ACS – Sugar” segment in the first half of 2025|26, at € 309.6 million, represented a significant reduction from one year earlier. The main reasons for the decline were significantly lower sales to the reseller sector and lower sugar sales prices.
The EBIT result deteriorated sharply year-on-year to a deficit of € 36.3 million. Price pressure was relatively high in the deficit markets (Central & Eastern Europe region), which had a negative impact on sales volumes with resellers. In connection with the restructuring of the sugar business (the closure of the sugar production facilities in Leopoldsdorf, Austria, and Hrusovany, Czech Republic), expenses of € 20.0 million, mostly in the form of staff costs, were recognised in the first half of 2025/26. This exceptional item had an added negative impact on EBIT.
Outlook
At Group level for the full 2025/26 financial year, AGRANA expects a significant increase in operating profit (EBIT) compared with the previous year. Group revenue is projected to show a moderate decrease. The Group’s total investment this financial year, at approximately € 100 million, is expected to be both significantly below the 2024|25 value and significantly less than the budgeted depreciation of about € 113 million.
SIG and Nutrition from Water (NXW) have announced a global partnership to develop integrated product concepts that combine algae-based protein beverages with advanced aseptic packaging. The initiative is designed to help close the nutrition gap in rapidly growing economies, delivering protein-rich nutrition to communities where it is needed most.
The collaboration started at MISTA, the San Francisco-based global food innovation platform that SIG joined in 2023. MISTA unites leading companies in food, ingredients, and food technology to accelerate the transformation of the global food system. With the world population expected to reach 10 billion by 2050, according to the United Nations, the need for healthy, accessible diets that also protect natural resources is more urgent than ever.
SIG and NXW are focusing their efforts on fast-growing, underserved economies where nutrient deficiencies are most pronounced. By bringing together NXW’s innovations in algae-derived proteins with SIG’s expertise in aseptic carton and pouch packaging, the partnership aims to provide food and beverage products with essential water algae proteins and micronutrients in aseptic packaging solutions. Product positioning can range from healthy basic nutrition for consumers with low incomes, who are most affected by malnutrition, to added-value products enriched with an extra portion of healthy protein
NXW’s bioprocessing technology transforms microalgae strains into high-performing ingredients. Their Marine Whey™ product range includes protein-rich, fiber-dense powders that are highly digestible and non-GMO, making them ideal for addressing malnutrition and macronutrient gaps. These ingredients can replace or supplement animal and plant-based proteins, expanding options for food and beverage manufacturers worldwide.
The release of the latest EAT-Lancet report on “healthy, sustainable and just food systems” is well aligned with the repeated calls of Fresfhel Europe to have a drastic shift in policies influencing food systems. An holistic review of agriculture, fiscal, health, environmental and education policies in the European Union is urgently needed. While the level of fruit and vegetables consumption remains way too low compared to health and sustainability recommendations, the current food policy environment continues reinforcing the position of ultra-processed food. This has far-reaching implications such as the downfall of European citizen’s health and an environmental footprint for agriculture and food incompatible with the EU climate ambition.
The release of the EAT-Lancet Report is closely aligned with Freshfel Europe’s persistent calls for a drastic shift in policies governing our food systems. A holistic review of agricultural, fiscal, health, environmental and education policies is urgently needed, positioning fruit and vegetables as key partners to the much-needed solutions to rising societal challenges.
Currently, levels of fruit and vegetable consumption remain far too low compared to health and sustainability recommendations. Meanwhile the prevailing food policy environment continues to reinforce the dominance of ultra-processed foods, contributing to a collapse in public health and leading an high environmental footprint incompatible of food with the EU’s climate ambitions. In contrast, the fresh fruit and vegetables sector has a much better use of natural ressources such as water , a low carbon emissions and also importantly an unique carbon sequestration capacity to secure Europe carbon neutrality.
Europe is at a turning point. Obesity rates are soaring, diet-related noncommunicable diseases (NCDs) dominate mortality statistics, and healthcare systems are buckling under unsustainable costs. Europeans are eating too few fruits and vegetables which are nature’s most effective and affordable “medicine,” with demonstrably strong health benefits next to one of the lowest environmental impacts among all food groups. Freshfel Europe has long warned policymakers of this imbalance, but necessary actions to be taken lagged behind political ambition. To meet both climate and health targets, the European Union must accelerate its transition to a more plant friendly diet with fruit and vegetables at its core. A positive discrimination towards fruit and vegetables is key to reverse the long lasting consequences of previous policies.
Philippe Binard, Freshfel Europe’s General Delegate commented: “ The EAT-Lancet Report on Healthy, Sustainable and Just Food Systems delivers a clear and urgent signal from the scientific community and fully match the year long narrative carried by Freshfel Europe” . As a result of this report, the European Union and nations worldwide must act without delay to realign food policies with health, environmental, and economic sustainable goals. He added: “The EU cannot afford ignoring the power of fruit and vegetables. They are the foundation of healthier citizens, healthier planet, and a competitive rural economy. A holistic review of agricultural, fiscal, health environmental and education policies is urgently needed. The current policy framework has fostered an deep imbalance with production growth destined to the food industry conflicting with the need of supply of healthy agriculture products needed according to health & nutritional guidelines.”
The average consumption of fresh fruit and vegetables in the European Union falls well below minimum health or sustainability recommendations. While combined health and sustainability targets gravitate towards 800 g. of fruit and vegetables per capita per day, actual consumption hovers around 350 g. At the same time, over half of adults are now overweight, and nearly one in six is obese. Poor diets are directly linked to increases in cancer, cardiovascular diseases, diabetes, and other NCDs — which account for over 90
% of deaths in the EU.
The EU Platform for diet, physical activities and health based on industry commitment to remedy to rising obsesity was a blatant failure of a soft law approach at the star of the century. And yet, the most recent EU health strategies, including the Beating Cancer Plan, so far failed to fully acknowledge and voice the preventive and protective role of fruit and vegetables. Simultaneously, EU agricultural subsidies and fiscal policies remain misaligned, favoring ultra-processed food production and promotion over fresh, nutritious produce. Besides, in the EU, a robust nutritional education strategy is missing. Children throughout their school education should enjoy a nutrition curricula highlightingthe benefits of a healthy diet combined with physical activities. Those two pillars were already clearly advocated by the European Commission in 2019 as part of the “Tartu Declaration “, but regretfully felt short of concrete implementation.
Philippe Binard added: Fresh fruits and vegetables are Europe’s most underused resource in confronting today’s crises. Freshfel Europe continually underscores the “triple win” fresh produce can deliver: health gains through lower obesity and fewer NCDs; environmental gains as the food group with one of the lowest footprints; and economic gains by supporting rural economies and reducing hidden healthcare costs associated with poor diets”. Europe has pledged to build a sustainable, resilient, and competitive economy. He added: “This ambition and the effective, thrifty use of public funding remains out of reach unless EU and national policymakers place fruit and vegetables at the center of food, health, and agricultural policies. The support for agriculture production should be better aligned with nutritional and dietary guidelines. This is not the case for the moment”. The cost of inaction and lack of shift is disastrous: for people, for the planet, and for Europe’s prosperity.
On behalf of the entire fresh produce sector, Freshfel Europe continues to call again and again for an urgent, coherent action plan by the European Commision with a policy shift placing fresh fruit and vegetables at the heart of a sustainable food system. Every measure in agriculture, fiscality, health, education, or the environment (such as packaging) should undergo an impact assessment to ensure the alignment of production incentives with health and sustainability goals. This will steer consumers toward affordable, healthy, and appealing food choices, with fruit and vegetables as a truly natural and preventive “medicine” for citizen’s health, without reliance on addictive elements.
The time to act is now. Europe cannot build a sustainable future on an unsustainable diet. Can the European Commission and EU Member States be up to the challenge?
Climate change, harvest failures, record prices. As the chocolate industry falters, a Cologne-based start-up emerges with an unexpected solution: Koa is launching the world’s first shots made from the previously ignored cocoa fruit pulp – offering the industry a way out of the current crisis.
The cocoa industry has recently been dominating the headlines. Climate-change-related crop failures in West Africa, the world’s largest cocoa-growing region, have led to record prices for cocoa beans. The result is a significant price increase on the chocolate shelf. Besides climate change, the crisis is also attributable to outdated practices within the cocoa industry. For centuries, the industry has only been interested in the cocoa bean, leaving about three-quarters of the cocoa fruit unused. The white pulp surrounding the cocoa beans has simply been ignored, leading to the loss of approximately five million tons annually.
Born from crisis: utilising the whole fruit
The Cologne start-up Koa Germany GmbH now demonstrates that there is an opportunity in this crisis. Koa has re-envisioned this centuries-old process and, in close collaboration with Ghanaian smallholder cocoa farmers, has created a globally unique processing method that also utilises the fruit pulp. The pulp has a tropical, fresh taste and does not taste anything like chocolate. It is a natural source of vitamins, minerals, and antioxidants. Koa is now launching the world’s first Cocoa Fruit Shots based on this ingredient. The shots not only have a unique taste but are also made with 100 % natural ingredients and offer a positive impact on people and the environment. The cocoa fruit forms the basis of three shots: KOA Pure: Cocoafruit, KOA Boost: Ginger,. and KOA Energize: Coldbrew. All three are vegan, contain no added sugar, and one shot supplies the daily requirement of Vitamin C.
Impact beyond taste
Farmers who partner with Koa receive a second income through the utilisation of the cocoa fruit pulp. As a result, these farmers now earn nearly twice as much of an additional premium as with Fairtrade and over six times more than with Rainforest Alliance1. Furthermore, the company has established a 100 % transparent supply chain. All payments to the cocoa farmers are verified using blockchain technology and are accessible to all consumers. While Koa’s approach is not the sole solution to the cocoa crisis, the additional income for the smallholder farmers in Ghana is making a real difference: According to an external study, “96 % of farmers working with Koa say their lives have improved [due to the additional income], and 1 in 3 even call it life-changing”2.
An innovation that hits a nerve
The Cocoa Fruit Shots was presented to the public for the first time at Anuga, the world’s largest food trade fair, which took place from October 4 – 8 in Cologne, Germany. The shots are making waves even prior to the event. An international expert jury selected the Cocoa Fruit Shots as a Top Innovation and a part of the “Anuga Taste Innovation Show”.
The Cocoa Fruit Shots are available for purchase online and in retail stores in Germany immediately.
Prinova will showcase its functional nutrition capabilities in great-tasting concepts targeting consumer trends at SupplySide Global (29th to 30th of October in Las Vegas).
Research by the premix, blends, and contract manufacturing specialist shows that 53 % of consumers cite great taste as the primary influence on purchase.1 Backed by Prinova’s turnkey contract manufacturing capabilities, the SupplySide Global concepts combine flavours with function and branded ingredients to demonstrate how manufacturers can develop innovative products that address key consumer trends. They include:
Peach Mango Clear Whey RTM beverage: With 85 % of consumers saying they plan to increase protein intake from 20242, this light and refreshing clear whey concept taps into the trend for clean-tasting, protein-packed options that deliver functionality without heaviness.
Chocolate Vegan Protein Blend RTM beverage: This concept includes Prinova’s Microfuse™ Pea Protein, a high-quality, premium sourced, micronised pea protein that delivers excellent solubility, smooth mouthfeel and a clean plant-based profile. A great option for vegan or flexitarian consumers, as 58 % of consumers who increased plant-based consumption did so to have a healthier diet3; seeking both performance and indulgent chocolate flavour in a ready-to-mix format.
Paloma RTD Energy Drink: A refreshing, mocktail-inspired energy beverage formulated with Prinova’s cutting-edge Enhanced Energy Blend. Designed to fuel body and mind, the blend combines caffeine, Panax ginseng extract, L-carnitine, and guarana seed extract to support increased energy, mental focus, and endurance. Inspired by the growing sober-curious movement highlighted in Prinova’s trends research4, this alcohol-free innovation offers a sophisticated and functional alternative to traditional beverages.
Dan Force, Vice President of Innovative Products at Prinova, said: “SupplySide Global is the perfect stage to demonstrate our ability to help our customers turn emerging trends into successful market-ready products. For example, in protein, consumer trends are driving innovation in new end-use market applications, and new protein ingredient technologies are often required. Prinova is partnering with protein ingredient manufacturers, 3rd party R&D facilities and contract manufacturers, to optimize new protein ingredients to meet the growing needs of the market. We’re also opening this network to our customers to fast-track commercialisation and help keep pace with the trend. SupplySide Global becomes the venue where all these elements of the supply chain can come together.”
1Research conducted online between May and June 2024 2Food Navigator, 2024 3Mintel, 2024 4Prinova, 2024 and 2025 Trends (2023)
The Southeastern region in Brazil, especially citrus areas in São Paulo, Paraná and part of Minas Gerais, registered rains in the first week of spring. Although this scenario brings optimism, since it favours the upcoming blossoming, strong winds caused fruit droppage. Players surveyed by Cepea say that the region of Avaré (São Paulo) was one of the most affected areas.
The return of the rainfall is extremely important for the 2026/27 blossoming to be in the normal standard, which was not verified last year – after a warm and dry winter, rains returned more consistently after October, which delayed the current crop.
The EU and Indonesia have announced a Comprehensive Economic Partnership Agreement (CEPA). The deal aims to eliminate over 98 % of tariffs, with key focus areas including cars, pharmaceuticals, electronics, and agri-food products. As too often, the benefits for EU fruit and vegetables exports remain uncertain and subject to unresolved SPS. Is the EU–Indonesia CEPA good news for Fruit and Vegetables?
The European fruit and vegetables sector export around 7.000.000 T of high quality, sustainable and nutritious fruit and vegetables to more than 150 destinations. This volume remains however well below its potential and demand given excessive SPS barriers imposed by third countries. The recent finalisation if the Comprehensive Economic Partnership Agreement (CEPA) with Indonesia could be an new opportunities for the EU fresh produce business and further market diversification in a buoyant South East Asian markets.
Despite being a distant market, Indonesia is a highly promising and strategically important market in the current geopolitical and trade context. With a population of 286 million, a growing middle class, and GDP growth consistently above 5 %, Indonesia offers significant opportunities for EU exporters. The EU assortment of temperate fruits and vegetables is complementary and not competing with the local Indonesian production.
However, access to this market is currently undermined by a series of trade barriers, administrative burdens, discriminatory measures and complex business environment that prevent unleashing the full potential from the EU supply given a unlevelled playing field with competitors, most notably from the Northern Hemisphere such China (prices competition) and the United States (enjoying more favourable market access conditions). As a result, European export is limited to around 20.000 T (< €15 Million). EU fresh produce only represents a small share of the Indonesian import assortment (1,5 %). Currently, EU shipments are limited to onions and kiwifruit and some exports in a sample mode with apples or blueberries. Beyond the market access irritants, the EU sector also needs to monitor and to cope with other important commercial aspects for a successful growth of business: negotiating direct, and costs effective reefer logistics, addressing detrimental exchange rate fluctuations, or converting EU sustainability achievements from a handicap into an asset within a global & competitive trade environment.
Upon signing the CEPA, European Trade Commissioner Šefčovič underlined that this is a strong signal for openness and partnership in a world facing rising protectionism and fragile supply chains. The deal aims to eliminate over 98 % of tariffs, with key focus areas including cars, pharmaceuticals, electronics, and agri-food products. Commissioner Hansen also highlighted a victory for high-quality EU foods and 200 Geographical Indications (GIs).
Philippe Binard , General Delegate of Freshfel Europe stated: “These are encouraging steps, but EU external trade should not be limited to cars! When it comes to fresh fruit and vegetables, there’s a critical issue that remains unresolved. Tariff elimination alone will not improve market access for EU exporters if non-tariff barriers, particularly SPS (Sanitary and Phytosanitary) measures, are not effectively addressed”. In Indonesia, these barriers are numerous and complex ranging from costly, lengthy, and fragmented PRA processes (product-by-product, member-state-by-member-state), to lack of EU-wide recognition for plant health standards. Limited laboratory accreditation and also opaque licensing and quota systems are failing to generate a business friendly model further excarcerbated by discriminatory port logistics practices.
Despite the EU having robust, common food and plant safety regulations, Indonesia does not recognised the EU as a signle entities and continues to impose applications process member state by member state and duplicate requirements and conditions treating each EU member state separately, while Indonesia enjoying seamless access to the EU’s 450 million consumers for their export.
Philippe Binard commented: “For CEPA with Indonesia to truly deliver its benefit for fresh fruit and vegetables, SPS provisions of the agreement must tackle these systemic issues head-on. Let’s see if the SPS provisions of CEPA provide the tools for eliminating these excessive and duplicating measures “ He added “Otherwise, CEPA tariff concessions on fruit and vegetables will be void and risk becoming an empty gesture, as seen with past FTAs with Mexico, Chile, Peru, South Korea, and Japan.Most of these countries take huge benefit of exporting to the EU markets by too often remain hermetically close in breach of basic reciprocity principles”
So the question remains: Will this time be different for fresh fruit and vegetables? Freshfel Europe is calling the European Commission to secure and deliver the expected market opening for fruit and vegetables trade based on the momentum of CEPA and a phasing out of all excessive protectionist barriers allowing safe trade for the benefit of both EU trade, Indonesian importers and retailers and Indonesian consumers.
The Southern Hemisphere Association of Fresh Fruit Exporters (SHAFFE), the advocacy group for the fresh fruit industry in the Southern Hemisphere, has changed its name to Southern Hemisphere Fruit Alliance (SFA), and adopted a new logo. This is to better reflect the 34-year-old organisation’s mission of unifying the diverse and unique Southern fruit sector, championing its cause and nurturing environmentally, socially and economically sustainable global value chains for the region’s fruits.
“We are delighted to announce that the change of name and the transition process that we initiated earlier this year has now been completed,” said Nathan Hancock, SFA president and CEO of Citrus Australia. “Our new beginning and brand are designed to help us truly unite the fruit industry – from producers to exporters in the entire Southern Hemisphere – so that we may more effectively advocate for the cause of the sector. “Speaking with one voice, our alliance will be able to make the case that fresh fruits from the Southern Hemisphere are essential to prosperity in the region, and provide a crucial contribution to the health and well-being of consumers worldwide.”
The change from “Association” to “Alliance” may seem simple, but it embodies the organisation’s primary mission as it grows into its fourth decade. “By definition, an alliance is an entity forged for the mutual benefit of all,” said Jorge de Souza, vice-president of the Alliance, and technical and project manager at Abrafrutas (Brazil). “That is the essence of the new Southern Hemisphere Fruit Alliance – to re-ignite an organisation into one whose aim is to benefit all: our producers and growers, the workers they employ, and the consumers who enjoy our delicious fruits.”
A new membership structure reflects the Alliance’s belief that uniting the field is paramount. It includes full and supporting member categories, designed to bring together industry players in the Southern Hemisphere with their counterparts in the Northern Hemisphere, as well as with global providers of inputs and services.
“Our new name and structure signal our resolve to unite the fresh fruit industry so that we can speak with one strong voice. We are no longer the trade association for the Southern Hemisphere fruit industry, but rather the allegiance aimed at advancing its cause,” said Hancock.
Premium fruit and vegetable ingredients supplier SVZ announced its decision to fully integrate tropical fruit ingredient brand Netra Agro into the core SVZ portfolio. For almost 30 years, SVZ has operated Netra Agro as a specialised subsidiary for reliably and sustainably sourced tropical fruit ingredients, including IQF (Individually Quick Frozen) fruit pieces, purees and concentrates. Now, in a strategic move to strengthen its position as a trusted supplier in the market, SVZ will fully absorb Netra Agro’s products and operations, while ensuring complete continuity of service for its global customer base. The integration process is already underway and is expected to be fully concluded in early 2026.
The addition of Netra Agro’s exotic fruit portfolio, and specific expertise in transporting tropical fruit, makes SVZ a single-source provider for any fruit or vegetable ingredient need. The decision not only gives SVZ’s customers direct access to high-quality tropical ingredients like mango, banana and pineapple in various formats, but also allows Netra Agro’s existing customers to benefit from increased procurement, production, and distribution capabilities, in addition to the service they already know and value.
“The move to integrate Netra Agro and its decade-spanning expertise in tropical fruit sourcing reflects SVZ’s mission to become the leading sustainable ingredient partner for food and beverage producers around the globe,” said Johan Cerstiaens, Managing Director at SVZ. “As we support our teams through the transition, we want to assure Netra Agro customers that they will continue to receive the same high levels of service and quality now, and well into the bright new future ahead. We will provide further updates on the integration process and the promising path forward.”
Consuming Lacprodan® ISO.WaterShake whey protein isolate before meals can help control blood sugar in gestational diabetes mellitus (GDM), clinical research from Arla Foods Ingredients shows.
GDM occurs when the body is unable to produce enough insulin or use it effectively to maintain normal blood sugar levels during pregnancy. Elevated blood glucose – known as hyperglycaemia – increases the risk of adverse pregnancy outcomes for both babies and mothers. Those with GDM are therefore advised to control their blood glucose levels through measures including diet, weight management and moderate exercise.1,2
Arla Foods Ingredients partnered with Aarhus University and the Steno Diabetes Center in Aarhus to conduct a study on the effects of whey protein on GDM. Published in Diabetes Care, it examines how consuming Lacprodan® ISO.WaterShake before eating influences blood glucose rises in the three hours after meals.2
In the randomised, placebo-controlled, single-blinded crossover trial, 12 women with GDM and 12 with normal glucose tolerance consumed whey protein or a placebo 30 minutes before a 75 g oral glucose tolerance test (OGTT). This is the standard diagnostic tool used to determine whether a pregnant woman has GDM.
The results showed that pre-meal consumption of 20 g Lacprodan® ISO.WaterShake reduced post-meal blood glucose peaks by -1 mmol/L (-18 mg/dl) in those with GDM, and by -0.7 mmol/L (-12.6 mg/dl) in those without.
In home settings, pre-meal doses of 15-30 g of the whey protein consistently lowered post-meal blood glucose levels and reduced fluctuations in women with GDM.
Lise Høj Brunsgaard, Research Scientist at Arla Foods Ingredients, said: “These findings suggest that whey protein may be a safe, effective and promising nutritional strategy to support blood glucose management in women with GDM. For this study, our Lacprodan® ISO.WaterShake whey protein isolate was selected due to its high purity and rapid absorption profile, which made it suitable for investigating its potential role in maternal nutrition during pregnancy.”
Globally, hyperglycaemia in pregnancy is estimated to affect 19.6 % of live births. Of these cases, 79.2 % are due to GDM, accounting for 15.6 % overall, while the remainder result from type 1, type 2 and other forms of diabetes.
The new study builds on previous research showing whey protein’s benefits for glycaemic control in type 2 diabetes.3 Mechanistic studies suggest this effect is linked to enhanced beta-cell function and reduced insulin clearance.4
1International Diabetes Federation ‘Diabetes Atlas: 11th Edition’ (2025) 2Smedegaard, S. et al. ‘Premeal Whey Protein Lowers Postprandial Blood Glucose in Women With Gestational Diabetes Mellitus: A Randomized, Crossover Clinical Trial’ Diabetes Care (2025) https://pubmed.ncbi.nlm.nih.gov/40261798/ 3Ashley, K. et al. ‘Identifying Behavioural Determinants to Uptake and Adherence to a Whey Protein Supplement for the Management of Type 2 Diabetes: A Qualitative Interview Study.’ Nutrients (2022) https://pubmed.ncbi.nlm.nih.gov/35276924/ 4Smith, K. et al. ‘Pre-Meal Whey Protein Alters Postprandial Insulinemia by Enhancing β-Cell Function and Reducing Insulin Clearance in T2D’ J Clin Endocrinol Metab (2023) https://pubmed.ncbi.nlm.nih.gov/36734166/
Oobli, the first and only commercial-scale sweet protein technology platform known for its healthy sugar alternatives, announced that it has received a “no questions” letter from the U.S. Food & Drug Administration (FDA), confirming that brazzein-54, a sweet-tasting protein naturally occurring in the oubli fruit, is Generally Recognised as Safe (GRAS) for use as a sweetener in food and beverages. brazzein-54 joins brazzein-53 and monellin as the third protein on the Oobli platform to gain FDA GRAS status.
As a nature-identical sweet protein platform, Oobli is dedicated to providing a complete suite of plant-derived sweet proteins. Brazzein-54 further expands Oobli’s platform, offering an additional option for food and beverage partners seeking healthier, sugar-free solutions.
“Oobli is changing the future of sweetness through the use of sweet proteins as a replacement for traditional cane sugar and other alternative sweeteners like aspartame, sucralose, stevia and erythritol,” said Jason Ryder, Oobli Founder & CTO and Adjunct Professor of Chemical and Biomolecular Engineering at University of California, Berkeley. “The oubli fruit sweet protein is one of several sweet proteins that is derived from fruits primarily found in West Africa and other equatorial environments. Sweet proteins are a class of proteins that deliver a sugar-like sweetness but don’t affect blood sugar, insulin, or the gut microbiome.”
Oobli is the first company to receive a “no questions” letter from the FDA for use of the oubli fruit sweet protein as a food ingredient. The company’s brand name and sweet protein platform, Oobli, was inspired by West African villagers who originally described the fruit as “so sweet it makes children forget their mother’s milk.”
“The ‘no questions’ letter from the FDA is further testament to the strong potential that sweet proteins have to disrupt our global dependence on sugar and alternative sweeteners,” said Ali Wing, CEO of Oobli. “The oubli fruit sweet protein can be safely used in a wide range of foods with support from the scientific community and the FDA. It can replace 70 % or more of sugar in products such as sodas, teas, baked goods, and more, making the opportunities to reduce our sugar consumption virtually endless.”
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