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News 06/14/2018

Wine Water reinventing the near water category

Wine Water Ltd., an Israeli startup, is launching O.Vine, the first spring water infusion with the spirit of wine.

Wine Water reinventing the near water category
O. Vine (Photo: Wine Water)

O.Vine water sparks the memory of wine

Wine Water Ltd., an Israeli startup, is launching O.Vine, the first spring water infusion with the spirit of wine. Alcohol-free O.Vine brings an intoxicating aroma and refreshing taste to any table. The new line will be launched at the Fancy Food Show in New York.

O.Vine is shaping a new near water category inspired by the world’s two oldest beverages: water and wine. Combining the benefits of healthful extracts wine grape skins and seeds with pure spring water, O.Vine is an all-natural, non-alcoholic beverage without preservatives or added colors. Its color and ingredients are derived from red or white wine grape waste.

O.Vine was conceived in collaboration with award-winning Practical Innovation, Israel, the creative brain behind brands worldwide. The team succeeded in developing clean, controlled process to prevent oxidation, all while maintaining the wine’s appealing natural color and aroma.

The O.Vine line features two still beverages and two carbonated drinks, which are available in red varieties (from cabernet, merlot, syrah and petit verdot) and white varieties (from Riesling and Gewürztraminer).

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