SternVitamin, a global supplier of micronutrient premixes, introduces its new premix solution, SternWoman Cycle Support. This premix was developed to support women throughout all phases of their cycle. It contains micronutrients that are important for a wide range of metabolic pathways but are often below the recommended intake levels for women. With the new premix and its campaign on reproductive health and general well-being, the company is continuing to focus on women’s health. SternVitamin’s micronutrient experts support producers of fortified foods and beverages, as well as nutritional supplements, to develop innovative products tailored to specific target groups.

Cycle Health – More than just a trend

Worldwide, it is estimated that two-thirds of women of childbearing age are affected by a deficiency in at least one essential micronutrient.¹ These micronutrients perform key tasks in numerous physiological processes, including the female hormone cycle, where they help regulate endocrine functions. Since the menstrual cycle is controlled by complex hormonal regulatory circuits, cycle complaints, mood swings, skin problems, or low energy levels can be related to hormonal imbalance. Such an imbalance can also affect women’s general health. Therefore, a balanced hormone level is increasingly understood as the key to holistic well-being. For this reason, 36 % of women already take health supplements with vitamins and minerals that are tailored to the natural hormone cycle.²

SternWoman Cycle Support supports well-being throughout the menstrual cycle

The new Premix SternWoman Cycle Support provides women with micronutrients that perform important functions during the menstrual cycle. The B vitamins contained in the Premix solution contribute to hormone regulation and energy supply. Vitamin B6 in particular plays an important role in hormone regulation through its involvement in neurotransmitter synthesis and estrogen metabolism. Other micronutrients, such as folic acid, zinc, and iron, support physiological processes that are important for the functions of the reproductive system. Certain micronutrients, especially antioxidants such as vitamins C and E, help reduce oxidative stress and influence pro-inflammatory mechanisms in the body. Research suggests that they can therefore have a supportive effect and contribute to general well-being during menstruation – for example, in the case of typical complaints such as cramps, bloating, or headaches.

Greater awareness of well-being

Food, beverages, and dietary supplements designed specifically for women recorded global year-on-year growth of 18 % in June 2024.³ Products designed for women’s reproductive health showed average annual growth of 19 % worldwide between 2020 and 2025. This means they are growing faster than the overall market for dietary supplements, which saw a growth rate of 5 % over the same period.⁴

“Today’s generation of women has an open mindset – they are actively looking for ways to support their health and well-being,” says Anna Schäfer, Product Manager at SternVitamin. “SternVitamin’s service includes working with customers to develop new, creative product ideas that contain micronutrients as well as other components such as plant extracts.”

¹Stevens, G. A. et al.: Micronutrient deficiencies among preschool-aged children and women of reproductive age worldwide: a pooled analysis of individual-level data from population-representative surveys, Lancet Glob. Health, 2022.
²Innova Market Insights: Top Health and Nutrition Trends 2025, 2025.
³Innova Market Insights: Top 10 Food and Beverage Trends 2025, 2025.
⁴Innova Market Insights: Database Global July 2020 – June 2025.

UNESDA Soft Drinks Europe has announced the launch of a tailored LCA (Life Cycle Assessment) online tool for the soft drinks industry.

This LCA tool, built in collaboration with technology services company Pilario, enables soft drinks companies to measure, compare and improve the environmental performance of their products, taking into account the ingredients they source, the packaging they use and how their beverages are transported and distributed. It can also contribute to sustainability reporting, and be used to assess performance against industry standards.

The tool integrates all the key elements of the “shadow” soft drinks Product Environmental Footprint Category Rules (PEFCR) that UNESDA co-developed with Mérieux NutriSciences | Blonk.

Nicholas Hodac, Director General of UNESDA, commented: “We are excited to have the first LCA tool tailored specifically for our sector, thanks to our great collaboration with Pilario and Mérieux NutriSciences | Blonk. We can now use a practical and user-friendly LCA solution to step up our environmental efforts. This tool is an important service UNESDA offers to its members to help them drive their transition toward packaging sustainability, reinforcing our sector’s ongoing commitment to reducing the environmental footprint of our packaging.”

Alycia Purcell, CEO of Pilario, stated: “Pilario is pleased to have provided the soft drinks sector with an innovative LCA tool that members can use for eco-design and sustainability reporting. Using a software reduces costs and allows scalability across sustainability operations and reporting. Our clients see considerable cost reductions for consultants, and a decrease in the time spent measuring and improving their product’s impact. We are happy to bring this innovation to the soft drinks sector and see progress in the industry toward environmentally friendly practices.”

Elisabeth Keijzer, Senior Consultant and Project Manager at Mérieux NutriSciences | Blonk, said: “Mérieux NutriSciences | Blonk is thrilled to have co-developed a “shadow” soft drinks Product Environmental Footprint Category Rules (PEFCR) with the soft drinks sector. This PEFCR is essential for offering soft drinks companies a clear, harmonised methodology to assess the environmental impact of their products, ensuring that LCA results are reliable and comparable.”